UX with a side of Swathi
Ever watched a tester rage-click their way through your design? đ Welcome to the wild world of UX research and data the secret weapons behind every smooth, lovable experience. In this episode, weâll laugh through real-life tester fails, explore how Netflix, Spotify, and Amazon use data to predict what youâll love, and learn how simple research methods âfrom heatmaps to A/B tests make or break great design. Youâll also hear why convincing stakeholders with data storytelling is an art form, and how AI is reshaping UX research faster than ever. Whether youâre a UX newbie or a seasoned pro, this oneâs packed with insights, laughs, and lessons youâll carry into your next project. đ§ Grab your chai, hit play, and discover the magic that happens when research meets creativity.
9 episodes
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