West Michigan Weekend (A Public Affairs Program from iHeartradio)
What does it take to turn a great idea into a successful business? On this episode of iHeartRadio's West Michigan Weekend, host Phil Tower talks with Paul Moore, Co-Director of Start Garden, [https://startgarden.com/] about the complete reimagining of The 100 [https://contests.startgarden.com/start-garden-100/]—West Michigan's longtime entrepreneurial competition that has helped launch hundreds of businesses over the past 13 years. This year's competition features more than $500,000 in funding opportunities, expanded investment partners, and a new approach that welcomes businesses at every stage of growth. The 100 is evolving far beyond a traditional pitch competition, as Paul explains how the revamped program works, why entrepreneurs now submit a simple 100-second video, and how the new "Sprint" model is designed to connect founders with the right resources to grow. Applications for The 100 [https://contests.startgarden.com/start-garden-100/] are open through July 12. Learn more and apply at StartGarden.com [https://startgarden.com/]
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