What the Sigma
The auto industry just lost a million buyers since 2020 and instead of dropping prices they're stretching loans to 84 months so the $757 monthly payment doesn't look as insane as it actually is. The average new car now costs $49,461 and takes 35 weeks of median household income to afford, but analysts are calling it a soft landing because they're comparing it to last year's disaster instead of this month's actual deterioration. Even the safest auto loan securities are starting to crack as delinquencies rise, which means the industry's main trick for faking affordability is about to get way more expensive right when buyers are already tapped out.
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