Women of MENA — Spotlights
In this spotlight, we profile Sandra Atallah, the Managing Director of Marketing and Communications for Accenture Middle East & Africa. Based in Riyadh, Atallah brings over 20 years of experience to her role, where she leads integrated strategies designed to accelerate business transformation and market leadership. The episode explores her focus on "Total Enterprise Reinvention" and her commitment to incorporating AI-driven insights into organizational growth, a path supported by her executive studies at Stanford University and MIT. We trace her professional journey from managing global accounts like Emirates and PepsiCo to her current leadership in navigating complex technology narratives and brand storytelling across the region.
53 episodes
Comments
0Be the first to comment
Sign up now and become a member of the Women of MENA — Spotlights community!