December 12, 2023 - Copenhagen - Podimo partners with Kaleidoscope and iHeartMedia on the exclusive release of "On Musk with Walter Isaacson," a four-part series where Elon Musk biographer Walter Isaacson sits down with author and award-winning investigative journalist Evan Ratliff (The Mastermind, Persona, Longform) to draw out the behind-the-scenes stories of this epic biography, and what the writer has learned as an outsider inside Silicon Valley. Isaacson is the biographer of giants: Leonardo DaVinci, Benjamin Franklin, Jennifer Doudna, Steve Jobs...and now Elon Musk, former enfant terrible, rocket launcher, electric car innovator, and Twitter—er, X—disruptor, to put it gently.
All four episodes in the series will be available starting on December 12th, 2023 on the Open RSS, but will be exclusive in five Podimo markets (Denmark, Norway, Germany, The Netherlands, and Finland).
Space travel, electric vehicles, future-powering batteries—the ability to push technology forward and to bring it into the world in a real way is without a doubt the best of Elon Musk. In his 600 page biography, Walter Isaacson chronicles a man with superlative engineering skills but who “doesn’t have a fingertip feel for social emotional networks.” On this first of four episodes, Isaacson shares the aspects of Musk that gave meaning and muscle to…the rest of Musk.
What kind of titan of industry has a giddy mode? Or a demon mode? The two aspects of Musk’s personality are forces that drive his choices and behavior at work—and vectors Isaacson finds critical to understanding how Musk operates. From ripping out servers on Christmas Eve on a whim to buying Twitter against better wisdom, and reaming out staff members left right and center, we stare into the darker parts of Musk as chronicled by Isaacson.
Episode Three—Storytelling and Hot Takes
Be a storyteller, not a preacher. That was novelist Walker Percy’s legendary advice to a young Walter Isaacson. One he takes to heart in his work as a journalist at Time and CNN, and as a biographer of creative genius across the centuries—and in trying to capture someone as volatile as Elon Musk. He reflects on the challenges of holding the complexity of a character in his mind—and the minds of readers—in the modern age, when everyone just wants to know if the emerald mines were real.
Episode Four—What is Musk’s Legacy?
Which of Musk’s efforts will mark his legacy? Will it be Starship and his work bringing Americans back into orbit, or will it be X and his amplifications of the worst of humanity? Isaacson wrestles with his time in Silicon Valley, and relays a comparison of Jobs and Musk that’s sure to stay with you.
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ABOUT IHEARTMEDIA, INC.
iHeartMedia, Inc. [Nasdaq: IHRT] is the leading audio media company in America, reaching over 90% of Americans every month. iHeart’s broadcast radio assets alone have more consumer reach in the U.S. than any other media outlet; twice the reach of the next largest broadcast radio company; and over four times the ad-enabled reach of the largest digital only audio service. iHeart is the largest podcast publisher according to Podtrac, with more downloads than the next four podcast publishers combined, and has the number one social footprint among audio players, with seven times more followers than the next audio media brand, and the only fully integrated audio ad tech solution across broadcast, streaming and podcasts. The company continues to leverage its strong audience connection and unparalleled consumer reach to build new platforms, products and services. Visit iHeartMedia.com for more company information.
Kaleidoscope is a New York-based podcast studio and network founded by Oz Woloshyn and Mangesh Hattikudur. The start-up company’s mission is to create compelling shows from around the world that take listeners to places they’ve never been, introducing them to a cast of unforgettable real-life characters. Kaleidoscope has secured sizable funding from investors like former MTV head Tom Freston and former Wall Street Journal and The Washington Post editor-in-chief Marcus Brauchli, and works with Hollywood studios, TV networks, and major book publishers around adaptations of its podcasts. It has the backing of media deal brokers The Raine Group and is represented by talent agency WME. Visit k-scope.com for more information.