Podimo opens the doors: New free listening experience in Germany to welcome more listeners and creators

Berlin [22 May 2025] – Podimo, the European podcast and audiobook subscription service, introduces a new free listening experience in Germany—a curated offering designed to lower the barrier for new listeners, help creators expand their reach, and drive long-term growth for the subscription business. The move builds on Podimo’s milestone of surpassing 1 million paying subscribers globally, and marks a strategic evolution that complements its core Premium model.

Listeners in Germany can now access a curated selection of new and existing Podimo podcasts for free, including favorites Zeichen des Todes, Bad Ass Reality, and Ein Mensch verschwindet, as well as a slate of new shows launching throughout the year—starting with Zycho, a new show from Berlin-based comedian Xhem, which debuts today. The free experience is supported by ads and recommendations. Creators benefit from increased visibility, audience growth, and compensation through a combination of talent fees and affiliate revenue—ensuring their work continues to be valued as the platform expands.

“Podimo remains a subscription-first platform, and that’s not changing. Free is an entry point, but Premium is the full experience” said Morten Strunge, CEO and Founder of Podimo. “But to continue growing sustainably, we also need to meet listeners where they are. In Germany, we know that over 70% of podcast listeners are willing to pay—especially for high-quality, localized content—but many still begin their audio journey through free access. This is an add-on, not a replacement. It’s our way of inviting them in, showing the value, and ultimately converting them to Premium." said Strunge.

While the free experience is designed to broaden access and boosts creator reach, Premium members still enjoy the full 'only on Podimo' experience — including unlimited access to exclusive shows, early releases, bonus content, audiobooks, and interactive community features.

“Germany is one of Podimo’s most engaged markets,” said Friedhelm Tauber, Country Manager for Germany. “This new free offering is about reaching new audiences and working closely with creators to grow together. We’re equipping them with the tools to expand their reach, deepen connections with listeners, and strengthen their brand across both free and paid tiers. It’s how we stay committed to high-quality storytelling—while welcoming millions more listeners eager to discover our content.”

Now listeners in Germany have two clear ways to experience Podimo. They can start by exploring a curated range of top shows for free when they download the app or on web player, then upgrade to Premium when they’re ready to dive deeper into the stories and voices they love. Whether through free discovery or premium immersion, Podimo continues to connect creators and audiences in a model built to last.

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About Podimo:

Podimo is a premium audio entertainment platform home to award-winning podcasts, audiobooks, and original productions you won’t find anywhere else. Founded in Denmark in 2019, Podimo operates across multiple European and Latin American markets and recently surpassed 1 million paying subscribers. While built on a subscription-first foundation, Podimo is expanding to include multiple distribution models—empowering creators to earn more, grow their reach, and retain greater ownership of their work.

With the launch of Podimo Studios, the company is evolving into a global media company, producing original IP across podcasting, video, and digital storytelling. Podimo supports creators, publishers, and talent through multiple revenue streams—including licensing, brand partnerships, live events, and international expansion—while continuing to deliver curated, high-quality content to listeners across iOS, Android, CarPlay, and web.

For more information, visit: www.podimo.de