Above Asking, Content Marketing and Real Estate Branding Strategy for Real Estate Agents
🔗 Ready to join Coffee & Contracts? Use code ABOVE20 to get $20 off your first month HERE [https://above-asking.captivate.fm/coffeeandcontractsep19]. The membership platform for real estate agents who want content, strategy, and a community that actually gets it. If your reach has been dropping lately, it might not be because your content is bad. It might be because Instagram has stopped trusting you. In this episode, I'm sharing a lesson I learned from my own account after going through a season of inconsistency and watching my reach take a hit. We all know consistency matters, but I don't think most people realize how much repeated inconsistency can affect the way Instagram distributes your content. We'll talk about why consistency matters more than posting every day, how Instagram decides who gets pushed to new audiences, and the simple shift that's helping me rebuild momentum. You'll walk away with a better understanding of how consistency, engagement, and reach actually work together on Instagram. So if you want to get more eyes on your content without feeling like you need to post every day, hit play and let's get into it. 1:38 – How transitioning your personal account to a real estate account takes time and strategy 3:23 – Why niching down is key for the algorithm 5:33 – How repeated inconsistency actually kills your reach 7:23 – Why the “trust score” matters for Instagram growth 12:24 – A simple strategy to help boost your reach 16:10 – Why building trust is more important than posting daily 🎥 Watch the podcast on YouTube: https://youtu.be/xNCSi-XQoDM [https://youtu.be/xNCSi-XQoDM] 💌 Subscribe to the official newsletter for Above Asking Podcast, The Hot Sheet: https://above-asking.captivate.fm/hot-sheet [https://above-asking.captivate.fm/hot-sheet] COME HANG OUT WITH ME: ❤️ Follow Above Asking: @aboveaskingpodcast [https://www.instagram.com/aboveaskingpodcast/] ❤️ Let's be Instagram friends: @thealyssastalker [https://www.instagram.com/thealyssastalker/] 💭 Got any questions? Submit your question for advice from me on the show HERE [https://www.speakpipe.com/abovasking] FOLLOW & REVIEW: Are you loving the podcast? I'd appreciate it if you could take a few seconds to do these two things: 👉🏻 First, follow this podcast wherever you listen. That way new episodes hit your feed automatically and you won't miss anything. 👉🏻 Second, leave a review on Apple Podcasts or drop a comment on Spotify This helps me reach more agents who are ready to build a bingeable brand with intentional real estate branding and content marketing for real estate agents. Thanks for tuning in to the Above Asking podcast! I'll catch you next week. New episodes drop every Thursday!
20 episodes
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