Beyond Leadership - Adopting a Coaching Mindset

#5 - "I Can't Ensure Learning" - Leading Without Guarantees

Welcome to this week's episode. I'm Michael Hoffman, and today I'm talking with Brian Østergaard, a project and digitalization leader who's fundamentally changed how I think about coaching. Here's what struck me most: Brian refuses to guarantee learning outcomes. Instead, he creates environments where people want to learn. We dive deep into why traditional training - mandatory sessions from 2 to 4 PM - rarely works, and what actually does. Brian shares his philosophy on coaching strategies that matter: self-awareness, empathy, and what he calls "sitting on your hands." That last one might sound passive, but it's actually the most powerful move a leader can make. It's about giving people space to reflect, make mistakes, and own their learning. We explore how he transformed vocational education by shifting teachers from experts to facilitators, how he introduces emerging technologies like VR in ways that spark genuine curiosity, and why digitalization success is 80% people, 20% technology. If you're leading teams through change, struggling with how to inspire growth, or wondering why your training initiatives aren't sticking - this conversation is for you. Brian's insights are practical, grounded, and deeply human. - Curious about coaching? Book a 15 minute introductory conversation with Michael: https://calendly.com/scaleyou/mgpod [https://calendly.com/scaleyou/mgpod] Explore THE #1 source for professional and peer coaching - and become one yourself at PeerPlaza: https://peerplaza.com [https://peerplaza.com] Want to step away from the noise and rethink leadership? Join one of our Coaching and Walking Retreats: https://scaleyouretreats.com [https://scaleyouretreats.com] Learn more about coaching, mentoring, and human–AI collaboration in Michael Hoffman’s book: The Power of Coaching and Mentoring: https://www.amazon.com/dp/B0C28S43G5?ref_=cm_sw_r_cp_ud_dp_FJSXJ63FPQA26258WQJC [https://www.amazon.com/dp/B0C28S43G5?ref_=cm_sw_r_cp_ud_dp_FJSXJ63FPQA26258WQJC] Get in touch: LinkedIn: https://www.linkedin.com/in/michaelhoffmanexecutivecoach/ [https://www.linkedin.com/in/michaelhoffmanexecutivecoach/] Email: info@scaleyou.org [info@scaleyou.org]

#04 - Your Partner Silently Exits: Save the Company or Walk Away?

In this episode, I interview Juliette Guldberg, CEO of Job Vision, exploring coaching strategies for leaders facing business crises. Juliette's five-year struggle to save her company while managing a non-contributing partner reveals essential lessons in executive resilience. Juliette's breakthrough came when she abandoned pretense and became vulnerable with her network. By openly discussing her struggles with skilled peers and investors, she accessed the support that saved her company - demonstrating that asking for help is strategic wisdom, not weakness. A key coaching insight emerges: holding too tightly to problems prevents solutions from appearing. By accepting she might need to leave, Juliette paradoxically found the path forward - illustrating the principle of detachment and surrender. Juliette credits her professional board as transformational, providing strategic challenges and emotional support. This reflects best practice: surround yourself with trusted advisors who push your thinking and validate your direction. Throughout her journey, Juliette maintained brutal honesty about her situation, refusing to compromise her values despite financial pressure. This integrity-based approach offers a powerful coaching model for leaders in crisis. The episode demonstrates that effective leadership through uncertainty requires vulnerability, strategic humility, and the courage to seek guidance - core principles of transformational coaching. - Curious about coaching? Book a 15 minute introductory conversation with Michael: https://calendly.com/scaleyou/mgpod [https://calendly.com/scaleyou/mgpod] Explore THE #1 source for professional and peer coaching - and become one yourself at PeerPlaza: https://peerplaza.com [https://peerplaza.com] Want to step away from the noise and rethink leadership? Join one of our Coaching and Walking Retreats: https://scaleyouretreats.com [https://scaleyouretreats.com] Learn more about coaching, mentoring, and human–AI collaboration in Michael Hoffman’s book: The Power of Coaching and Mentoring: https://www.amazon.com/dp/B0C28S43G5?ref_=cm_sw_r_cp_ud_dp_FJSXJ63FPQA26258WQJC [https://www.amazon.com/dp/B0C28S43G5?ref_=cm_sw_r_cp_ud_dp_FJSXJ63FPQA26258WQJC] Get in touch: LinkedIn: https://www.linkedin.com/in/michaelhoffmanexecutivecoach/ [https://www.linkedin.com/in/michaelhoffmanexecutivecoach/] Email: info@scaleyou.org [info@scaleyou.org]

#03 - Not a Happy Ending... But Maybe a Salvation

In this candid conversation, I sit down with Mitch Sowards, who sold his 30-year-old IT services firm and transitioned to executive coaching. Mitch shares the unvarnished reality of business succession - from navigating partner dynamics and valuation surprises to the difficult decision of finding the right buyer. Beyond the transaction itself, this episode explores critical coaching lessons: the importance of involving your leadership team in major decisions, the paradox of transparency versus confidentiality during a sale, and how introversion can limit a leader's ability to gather unfiltered feedback from employees. Mitch reflects on the cultural due diligence that should precede any merger, the inevitable disappointment that comes with business sales, and a surprising silver lining; how dispersed employees carried his legacy forward in unexpected ways. Whether you're a business owner contemplating a sale, a leader navigating organizational change, or a coach supporting clients through major transitions, this episode offers practical wisdom on decision-making, communication, and the human cost of business transformation. - Curious about coaching? Book a 15 minute introductory conversation with Michael: https://calendly.com/scaleyou/mgpod [https://calendly.com/scaleyou/mgpodLooking] Explore THE #1 source for professional and peer coaching - and become one yourself at PeerPlaza: https://peerplaza.com [https://peerplaza.com] Want to step away from the noise and rethink leadership? Join one of our Coaching and Walking Retreats: https://scaleyouretreats.com [https://scaleyouretreats.com] Learn more about coaching, mentoring, and human–AI collaboration in Michael Hoffman’s book: The Power of Coaching and Mentoring: https://www.amazon.com/dp/B0C28S43G5?ref_=cm_sw_r_cp_ud_dp_FJSXJ63FPQA26258WQJC [https://www.amazon.com/dp/B0C28S43G5?ref_=cm_sw_r_cp_ud_dp_FJSXJ63FPQA26258WQJC] Get in touch: LinkedIn: https://www.linkedin.com/in/michaelhoffmanexecutivecoach/ [https://www.linkedin.com/in/michaelhoffmanexecutivecoach/] Email: info@scaleyou.org [info@scaleyou.org]

#02 - The power of Picking Up The Phone Is In The Listening

In this episode, I sit down with Julienne Ryan, a communication expert who specializes in the messy space where organizational breakdowns happen. Rather than defaulting to legal interventions, Julienne shares a pivotal story about picking up the phone and simply listening; a decision that transformed a stalled conflict into resolution. Discover how the narrative methodology framework becomes a powerful coaching tool for building trust and rewriting limiting stories within teams. Julienne reveals why active listening, presence, and real-time feedback matter far more than polished email communication. She explores how coaches can use humor, curiosity, and psychological readiness to create safe spaces where people share authentically. The conversation explores why stopping to think - rather than rushing to solve - is essential coaching practice. Learn how to help clients reframe their narratives, identify their own limiting beliefs, and develop the courage to take interpersonal risks. As modern communication tools increasingly filter human connection through technology and AI, Julienne and I discuss the irreplaceable value of imperfect, live conversation and why vulnerability in communication builds stronger organizational cultures. Perfect for coaches, HR professionals, and leaders seeking to foster genuine dialogue. - Curious about coaching? Book a 15 minute introductory conversation with Michael: https://calendly.com/scaleyou/mgpod [https://calendly.com/scaleyou/mgpod] Explore THE #1 source for professional and peer coaching - and become one yourself at PeerPlaza: https://peerplaza.com [https://peerplaza.com] Want to step away from the noise and rethink leadership? Join one of our Coaching and Walking Retreats: https://scaleyouretreats.com [https://scaleyouretreats.com] Learn more about coaching, mentoring, and human–AI collaboration in Michael Hoffman’s book: The Power of Coaching and Mentoring: https://www.amazon.com/dp/B0C28S43G5?ref_=cm_sw_r_cp_ud_dp_FJSXJ63FPQA26258WQJC [https://www.amazon.com/dp/B0C28S43G5?ref_=cm_sw_r_cp_ud_dp_FJSXJ63FPQA26258WQJC] Get in touch: LinkedIn: https://www.linkedin.com/in/michaelhoffmanexecutivecoach/ [https://www.linkedin.com/in/michaelhoffmanexecutivecoach/] Email: info@scaleyou.org [info@scaleyou.org]

#01 - Using Curiosity to Build Credibility from Zero

In this, the first episode of this new series, Steen and I explore how real-world leaders make critical decisions when the path isn't obvious. My guest, Steen Anker Nielsen, shares his remarkable journey building a top-performing real estate business from scratch in a new market, without a network, credibility, or local knowledge. Drawing from his background as an undercover detective with the Danish police, Steen reveals the behavioral insights and coaching strategies that enabled him to establish trust rapidly in high-stakes situations. Discover how he overcame significant obstacles: competing against an agent with 60% market share, addressing client concerns about his authority and market knowledge, and converting skepticism into confidence. This conversation unpacks the coaching mindset in action; how to read people, understand their emotional investment, and deliver unexpected experiences that build credibility from zero. Perfect for leaders navigating unfamiliar territory, building trust with skeptical stakeholders, and making bold decisions with imperfect information. Learn the practical strategies that transformed a foreign agent into a market leader. - Curious about coaching? Book a 15 minute introductory conversation with Michael: https://calendly.com/scaleyou/mgpod [https://calendly.com/scaleyou/mgpod] Explore THE #1 source for professional and peer coaching - and become one yourself at PeerPlaza: https://peerplaza.com [https://peerplaza.com] Want to step away from the noise and rethink leadership? Join one of our Coaching and Walking Retreats: https://scaleyouretreats.com [https://scaleyouretreats.com] Learn more about coaching, mentoring, and human–AI collaboration in Michael Hoffman’s book: The Power of Coaching and Mentoring: https://www.amazon.com/dp/B0C28S43G5?ref_=cm_sw_r_cp_ud_dp_FJSXJ63FPQA26258WQJC [https://www.amazon.com/dp/B0C28S43G5?ref_=cm_sw_r_cp_ud_dp_FJSXJ63FPQA26258WQJC] Get in touch: LinkedIn: https://www.linkedin.com/in/michaelhoffmanexecutivecoach/ [https://www.linkedin.com/in/michaelhoffmanexecutivecoach/] Email: info@scaleyou.org [info@scaleyou.org]