Build with Choice Hacking: How to Sell Expertise

Podcast by Jennifer Clinehens

English

Business

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About Build with Choice Hacking: How to Sell Expertise

"Build With Choice Hacking" is THE podcast for consultants, coaches, founders, agencies, designers, freelancers, and new business managers who are selling expertise. All using psychology and data-backed strategies - not vibes or guesswork. Created by and for for seasoned practitioners who need to find a way to stand out in a crowd of "overnight experts," gurus, influencers, TikTok bros, and other loud - but wrong - talking heads. If you're tired of chasing algorithms, platforms, trends, and content tactics that make you feel more like an content creator instead of a business owner, this show gives you practical advice based on how people decide who to trust, follow, and buy from. Hosted by Jennifer Clinehens (MS MBA), founder of buyer psychology and business consultancy Choice Hacking. In her 15+ year career, she's created $250M+ in sales for her clients - from solo consultants to startups, SMBs, and Fortune 500 brands like McDonald’s, Microsoft and many more. And in this podcast you'll get her best insights and strategies on selling your expertise (without selling your soul). Expect snackable weekly episodes (under 20 minutes), packed with counterintuitive insights, real brand examples, and proven tips and tactics you can use to amplify your expertise, build authority, grow an audience, and sell - without feeling like you're selling out.

All episodes

15 episodes

How True Experts Can Start a Consulting Business: 3 Simple Things Beginners MUST HAVE

⭐⭐⭐⭐ Please take 12 seconds to rate and review the podcast because it helps us find new listeners ⭐⭐⭐⭐⭐ FREE RESOURCES ✅ Get my Consulting Starter Kit FREE here: [https://www.choicehacking.com/starter-kit] choicehacking.com/starter-kit ✅ Get my FREE Course: [https://choicehacking.link/course] $1M Solo Brand Blueprint - Get lesson 1 now ➡️ https://choicehacking.link/course ✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. [https://www.choicehacking.com/free-book/] Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE daily tools and strategies [https://www.choicehacking.com/read/] for growing your very own $1M+ Solo Brand: Join the 10k+ people getting my newsletter: https://www.choicehacking.com/read/ WORK WITH ME 👉 Get your own Chief Business Copilot: [https://choicehacking.link/chief-business-copilot] https://choicehacking.link/chief-business-copilot 👉 Get one-on-one support tailored for your business: [https://choicehacking.link/one-on-one] https://choicehacking.link/one-on-one FOLOW & CONNECT: ✅ Connect with host Jennifer Clinehens on LinkedIn [https://www.linkedin.com/in/jenclinehens], Instagram [https://www.instagram.com/choicehacking/], YouTube [https://www.youtube.com/@ChoiceHacking], or TikTok [https://www.tiktok.com/@choicehacking] @ChoiceHacking and @BuildwithChoiceHacking ✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings" [https://choicehacking.com/PodBook/]: https://choicehacking.com/PodBook/

11 Mar 2026 - 9 min

How to Package Your Expertise Offers (So Clients Actually Buy)

23 Feb 2026 - 9 min

How to Price Expertise (No Spreadsheets Required)

12 Feb 2026 - 10 min

How to Grow Your Consulting Business in 2026

29 Jan 2026 - 17 min

How Your Business Can Get Clients' Attention with Signature IP

29 Jan 2026 - 13 min

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