Cloud Machine

Cloud Machine Podcast Update - What's Next?!

Hey everyone! We wanted to let you know that the Cloud Machine podcast will be taking a brief pause. It's been an incredible journey over the past few years, and we want to ensure that we're making the most of this platform — both for you and for the amazing people in our community. While we're stepping back to recharge and focus on some exciting new developments, rest assured that we’ll continue sharing clips and highlights from past episodes. Stay tuned for those and more updates as we go through this process. We’ll be back soon, better than ever, with more stories and great conversations! Thanks so much for all your support! We can’t wait to return with even more inspiring content for you. For now, check out the new eights [https://www.eightscreative.com/] website & come follow the journey on socials at @eightscreative & @eightsnetwork. Stay safe, and chat soon!

Social Media & The Music Industry (Part 2) | Cloud Machine Highlights

Welcome to the Cloud Machine Podcast, your all-access pass to the music industry. Every week, we immerse you in the music world, uncovering industry insights, offering expert guidance, and exploring the stories influencing the music industry. Cloud Machine Podcast is brought to you by Eights, the innovative creative agency behind some of your favourite live concerts and tours. Want to take your music to the next level? Join our vibrant community on the Eights Network Discord. This time, we’re in part two of showing highlight clips from previous episodes on the topic of social media in the music industry. You’ll be hearing from various musicians, artist managers, and more talk about the role and impact of social media in the music industry - especially when it comes to TikTok.

Social Media & The Music Industry (Part 1) | Cloud Machine Highlights

Welcome to the Cloud Machine Podcast, your all-access pass to the music industry. Every week, we immerse you in the music world, uncovering industry insights, offering expert guidance, and exploring the stories that influence the music industry. Cloud Machine Podcast is brought to you by Eights, the innovative creative agency behind some of your favourite live concerts and tours. Want to take your music to the next level? Join our vibrant community on the Eights Network Discord. Your host, Mat Landry, is currently away on tour right now with The Beaches. In the meantime, we want to show you some more highlights from previous episodes, this time, on social media in the music industry. You’ll be hearing from various musicians, musical directors, people working in artist management, and more talk about the role and impact of social media in the music industry. This is a huge topic, so we’ll be splitting this episode into two parts. On YouTube, these clips are going to be posted as individual videos over the next two weeks for you to access easily. Episode Chapters: 00:00 - Intro 1:04 - Natalie Weigel on TikTok, Paid vs Organic Promotion 10:36 - Andrew Mansfield on The Future of Music Discovery 17:15 - TJ Rodriguez on Artist Image in the age of TikTok 22:25 - Jayde on ending the TikTok-ification of music 26:15 - Kris Pooley's top tip for musicians on social media 28:11 - Outro 🔗 Stay Connected: Follow Mat Landry: https://instagram.com/matlandry_/?hl=en [https://instagram.com/matlandry_/?hl=en] Follow Eights: https://instagram.com/eightscreative/?hl=en [https://instagram.com/eightscreative/?hl=en] Follow Eights Network: https://instagram.com/eightsnetwork/?hl=en [https://instagram.com/eightsnetwork/?hl=en] Join the Eights Network Discord: Connect with like-minded creatives, ask questions, and gain insider perspectives in the industry. Join here: https://discord.gg/aEbDsPWD88 [https://discord.gg/aEbDsPWD88] 👍 Don’t forget to like, comment, subscribe, share, and leave a review! Cloud Machine is produced by Eights Creative - https://www.eightscreative.com/ [https://www.eightscreative.com/] Many thanks to LMDSolutions for their support & resources.

The Beaches: Becoming Independent, TikTok, Overlooked Songs | Cloud Machine Highlights

Welcome to the Cloud Machine Podcast! Your backstage pass to the creative industry, brought to you by Eights Creative, the agency redefining live performance. Your host, Mat Landry, is currently on tour right now with The Beaches. And so we decided that we would do something a bit different, and show some highlights from two previous episodes from November 2023, where Mat Interviewed The Beaches during their first major headline tour in Canada. At the release of this episode, The Beaches are currently on their last tour of the year in the States, so we thought this would be a great moment to look back. In this first clip, The Beaches share their transition to independence after being dropped by a label, and reflect on their musical upbringing. In the second clip, the Beaches reflect on the stories behind some of their more overlooked songs, and how TikTok has boosted their popularity and helped them sell out shows. They discuss their excitement in the midst of their tour, and reflect on the success they’ve had so far. 🔗 Stay Connected: Follow The Beaches: https://instagram.com/thebeachesband/?hl=en [https://instagram.com/thebeachesband/?hl=en] Follow Mat Landry: https://instagram.com/matlandry_/?hl=en [https://instagram.com/matlandry_/?hl=en] Follow Eights: https://instagram.com/eightscreative/?hl=en [https://instagram.com/eightscreative/?hl=en] Follow Eights Network: https://instagram.com/eightsnetwork/?hl=en [https://instagram.com/eightsnetwork/?hl=en] Join the Eights Network Discord: Connect with like-minded creatives, ask questions, and gain insider perspectives in the industry. Join here: https://discord.gg/aEbDsPWD88 [https://discord.gg/aEbDsPWD88] 👍 Don’t forget to like, comment, subscribe, share, and leave a review! Cloud Machine is produced by Eights Creative - https://www.eightscreative.com/ [https://www.eightscreative.com/] Many thanks to LMDSolutions for their support & resources.

Discovering "FOMOTION" w/ Akeem Oh | Cloud Machine Ep. 85

Welcome to the Cloud Machine Podcast! Your backstage pass to the creative industry, brought to you by Eights Creative, the agency redefining live performance. In this episode, host Mat Landry is joined by indie pop artist Akeem Oh as he returns to the podcast to celebrate the release of his new single, “Fomotion”—his first release in years. Akeem opens up about the inspiration behind the track, how it blends themes of FOMO and being outside the mainstream, and why it’s his freshest and most danceable track yet. Mat and Akeem reflect on his growth as an artist, their long-standing collaboration, and what it’s like to return to music after a hiatus. Tune in for a fun, insightful conversation packed with creative sparks and musical wisdom. 📖 Chapters: 00:00:00 - Intro 00:02:36 - Akeem’s favourite live show, Radiohead 00:05:08 - what makes lives experience memorable, easing into the show 00:08:45 - Looks & cooperation VS Talent (quote segment) 00:11:45 - authenticity, women & diversity in music 00:13:39 - where is the industry going? 00:15:15 - inspiration for Akeem’s new single - FOMOTION | Pandemic, FOMO & friendships. 00:18:04 - taking time off & growing before releasing music 00:21:00 - Akeem’s fan mail campaign 00:24:30 - writing and production changes from previous work 00:29:30 - Taking a break, growing confidence, longevity of bands 00:37:00 - Finding confidence & feeling comfortable as yourself 00:38:38 - Akeem’s future projects 00:42:30 - experiences shaping FOMOTION | disappearing & vices 00:45:45 - staying relevant in an evolving indie pop scene 00:48:36 - general tips for creative block 00:53:20 - Dream fest game | Black Eyed Peas, Neil Young, Paul McCartney 01:01:00 - Outro 🔗 Stay Connected: Follow Akeem on Instagram: https://www.instagram.com/akeemohmusic [https://www.instagram.com/akeemohmusic] Follow Mat Landry: https://www.instagram.com/matlandry_/ [https://www.instagram.com/matlandry_/] Follow Eights: https://www.instagram.com/eightscreative/ [https://www.instagram.com/eightscreative/] Follow Eights Network: https://www.instagram.com/eightsnetwork/ [https://www.instagram.com/eightsnetwork/] Join the Eights Network Discord: Connect with like-minded creatives, ask questions, and gain insider perspectives in the industry. Join here: https://discord.com/channels/1254855233348177921/1254998795389898774 [https://discord.com/channels/1254855233348177921/1254998795389898774] 👍 Don’t forget to like, comment, subscribe, share, and leave a review! Cloud Machine is produced by Eights Creative - https://www.eightscreative.com/ [https://www.eightscreative.com/] Many thanks to LMDSolutions for their support & resources.