Coaches Hour

The Money Episode Part 1 - What Nobody Tells Coaches ft Paul Standell | Coaches Hour Ep 36

Most PTs don't have a money problem. They add clients, work more hours, and still feel broke. Or they finally start making real money and get hit by a tax bill they never saw coming.This episode, with guest Paul Standell from the PT Project, covers the financial reality of building a coaching business: sole trader versus limited company, the VAT threshold trap, flat rate VAT, dividends versus salary, corporation tax, when to get an accountant and how much to pay one, the income complacency cycle most coaches go through, and why burning out in year three is a financial problem as much as a mental one.Paul also shares his own story from worth zero pounds at 30 to running two businesses past the VAT threshold in months. The conversation every coach in the industry needs but rarely gets.

We Broke Down Every Bold Claim in Coaching Bios | Coaches Hour Ep 35

If every coach claiming "thousands of transformations" was telling the truth, there would be no overweight people left in the world. This episode picks apart the most common bold claims in coaching bios. From transformation counts and "best PT" titles to 24/7 support, evidence-based coaching, and bespoke programs. Do the maths on most of them don't hold up? The episode goes further than calling people out. It looks at why overpromising damages your business, and why honest coaches are the ones who build something lasting.

It's Never 100% the Client's Fault | Coaches Hour Ep 34

This episode starts with a post from a well-known coach that sparked a real debate, if a client can't complete a check-in on time, should you stop taking their goals seriously? The discussion goes deep on check-in culture, coach accountability, energy matching, fixed mindsets, and why the way you do one thing is the way you do everything. This is a must-listen for any coach who has ever felt frustrated by a client who won't engage.

Think Science, Speak Client | Coaches Hour Ep 33

Most coaches assume that knowing more will make them better. This episode challenges that. The conversation covers why communication skills often matter more than knowledge depth, how coaches drift into overly scientific language that alienates clients, and what it actually takes to reach people at any level. From the "think science, speak client" principle to why asking questions beats giving answers, this is a practical episode on the skill most coaches overlook.

Someone Put Their Face on My Body | Coaches Hour Ep 32

Jewade had his viral post copied word for word by a Dubai-based trainer, a badly AI-edited head swapped onto his body. That story opens a bigger conversation about where copying ends and is there a limit to it. This episode breaks down the difference between taking inspiration and stealing identity, why too many coaches are parroting big creators without understanding what they're actually saying, and how to build content that's genuinely yours.