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Define Design

Podcast by Janiessa Norice

English

Business

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About Define Design

Content Designer and Visual Storyteller Janiessa Norice has consistently pondered one fundamental question throughout her career: How do you define design? Join her as she engages in conversations with UX industry experts about the realm of user experience. In these discussions, Janiessa will delve into various topics, including the specifics of language, research techniques, and collaborative efforts that enhance design. Beyond the professional sphere, she will also explore themes that emerge after working hours, such as wellness, social media presence, and imposter syndrome.

All episodes

13 episodes

episode The Impact of Trauma on User Experience: Insights from Jo Levy artwork

The Impact of Trauma on User Experience: Insights from Jo Levy

In this engaging conversation, Janiessa Norice and Jo Levy delve into the concept of trauma-informed design, a niche yet increasingly relevant area in content design. Jo explains that trauma affects everyone, not just those who have experienced significant events, and emphasizes the importance of understanding the emotional states of users when they interact with online services. They discuss the distinction between 'big T' and 'little t' traumas, highlighting how even minor life changes can impact a person's ability to process information and make decisions. Jo advocates for creating user experiences that are sensitive to these emotional states, aiming to reduce cognitive load and avoid overwhelming users with information. The discussion further explores the idea of meeting users where they are in their journey, rather than relying solely on personas. Jo shares insights from her work with a charity focused on gender-based violence, emphasizing the need for plurality in understanding user experiences. They also touch on the overlaps between trauma-informed design and accessibility, noting that many principles apply to both areas. The conversation wraps up with practical tips for content designers, such as minimizing cognitive load, using clear language, and structuring content effectively to guide users through their experiences without adding to their stress.

5 Feb 2026 - 29 min
episode Unmasking Dark Patterns: The Deceptive Side of UX Design artwork

Unmasking Dark Patterns: The Deceptive Side of UX Design

In this episode, Janiessa Norice engages with Ajay Patil, a UX designer, to explore the concept of deceptive design patterns, commonly referred to as dark patterns. Ajay explains how these patterns manipulate users into making decisions they might not otherwise make, such as subscribing to services or sharing personal data without their full consent. The conversation delves into various examples of dark patterns, including misleading cookie consent forms and fake urgency tactics used in online shopping, which pressure users into making hasty decisions. Ajay emphasizes the importance of transparency in design and offers insights on how designers can create more user-friendly experiences that prioritize ethical practices. Ajay concludes by stressing the significance of building trust with users and the necessity for designers to consider the ethical implications of their work, ultimately advocating for a user-first approach in design. Guest Links: Website: https://www.behance.net/ajaypatil06 [https://www.behance.net/ajaypatil06] LinkedIn: https://www.linkedin.com/in/06ajaypatil/ [https://www.linkedin.com/in/06ajaypatil/] Additional Links: Anywhere- https://www.deceptive.design [https://www.deceptive.design] EU- https://commission.europa.eu/about/contact/problems-and-complaints/complaints-about-breaches-eu-law-member-states/report-breach-eu-law-eu-country_en [https://commission.europa.eu/about/contact/problems-and-complaints/complaints-about-breaches-eu-law-member-states/report-breach-eu-law-eu-country_en] UK-Advertising Standards Authority (ASA) https://www.asa.org.uk/make-a-complaint.html [https://www.asa.org.uk/make-a-complaint.html] Citizens Advice https://www.citizensadvice.org.uk [https://www.citizensadvice.org.uk] US- https://reportfraud.ftc.gov [https://reportfraud.ftc.gov]

29 Jan 2026 - 23 min
episode Crafting Conversations: Designing Product Interactions with Users artwork

Crafting Conversations: Designing Product Interactions with Users

In this conversation, Janiessa Norice and Tom Resing explore the evolving landscape of content design, particularly in the context of AI and conversational experiences. They discuss the importance of understanding user needs, the role of collaboration in design, and the significance of error states in user experience. Tom introduces his Figma tool for conversational sketching, emphasizing the need for empathy and diverse perspectives in the design process. The conversation also touches on the anxiety surrounding AI and the importance of adapting to new technologies while maintaining effective communication with users. Figma tool: https://www.figma.com/board/jWWOiYRsDHdjDkVVQT0F9s/Conversational-sketching-exercise-template--Community-?node-id=0-1&p=f&t=exLck6bxOw7ZTte0-0 [https://www.figma.com/board/jWWOiYRsDHdjDkVVQT0F9s/Conversational-sketching-exercise-template--Community-?node-id=0-1&p=f&t=exLck6bxOw7ZTte0-0] Guest: https://www.linkedin.com/in/resing/ [https://www.linkedin.com/in/resing/]

22 Jan 2026 - 54 min
episode Unlocking User Trust Through Language artwork

Unlocking User Trust Through Language

In this conversation, Janiessa Norice and Aishwarya V discuss the critical role of understanding user communication in the fintech industry. Aishwarya shares her experiences in creating user-friendly content for a diverse Indian audience, emphasizing the importance of using familiar language to build trust and improve user engagement. They explore the process of developing a word library to ensure consistency and clarity in communication, as well as the ongoing feedback loop that helps refine their approach to user interaction. Guest link: https://www.linkedin.com/in/aishwarya-v-773969104/?lipi=urn%3Ali%3Apage%3Ad_flagship3_detail_base%3BQpt%2F5lCNTKCOK1t7KUJm2Q%3D%3D [https://www.linkedin.com/in/aishwarya-v-773969104/?lipi=urn%3Ali%3Apage%3Ad_flagship3_detail_base%3BQpt%2F5lCNTKCOK1t7KUJm2Q%3D%3D]

15 Jan 2026 - 37 min
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