Fairly Fluent

Fairly Fluent in the Future of Sustainable Travel

43 min · 17. aug. 2025
episode Fairly Fluent in the Future of Sustainable Travel cover

Description

What if your next trip could actually make the world a better place? We're diving into that question with Hilary Matson, the founder of Yugen Earthside [https://www.yugenearthside.com/], a company at the forefront of sustainable travel. Hilary shares the story of how she built Yugen Earthside after her studies at HEC Paris, creating a company that connects adventurers with authentic, community-focused experiences.  In this episode, we dive into how Hilary is building a company that's not just successful, but also driven by a deep sense of purpose. You'll hear about: * The story behind starting a company focused on ethical, small-group travel. * The key difference between sustainable, ecotourism, and regenerative travel (and why it matters). * Practical tips on how to plan your next trip with a positive impact. Tune in for a conversation that will inspire you to be a more intentional traveler and a more impactful globetrotter.

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episode Fairly Fluent in the Future of Sustainable Travel artwork

Fairly Fluent in the Future of Sustainable Travel

What if your next trip could actually make the world a better place? We're diving into that question with Hilary Matson, the founder of Yugen Earthside [https://www.yugenearthside.com/], a company at the forefront of sustainable travel. Hilary shares the story of how she built Yugen Earthside after her studies at HEC Paris, creating a company that connects adventurers with authentic, community-focused experiences.  In this episode, we dive into how Hilary is building a company that's not just successful, but also driven by a deep sense of purpose. You'll hear about: * The story behind starting a company focused on ethical, small-group travel. * The key difference between sustainable, ecotourism, and regenerative travel (and why it matters). * Practical tips on how to plan your next trip with a positive impact. Tune in for a conversation that will inspire you to be a more intentional traveler and a more impactful globetrotter.

17. aug. 202543 min