Go To Market
In this episode of Go-To-Market, Amy Osmond Cook sits down with Heather Nemelka, keynote speaker, workshop facilitator, and one of Utah's leading advocates for helping professionals—especially women—return to meaningful careers. After taking an 18-year career break to raise her family, Heather successfully re-entered the workforce, built an accomplished career in technology marketing with organizations including Amazon Web Services, and ultimately founded Elevar, a nonprofit dedicated to helping caregivers confidently return to work. Together, Amy and Heather explore one of today's biggest challenges for go-to-market professionals: How do you stay competitive when AI is changing every job description? Rather than viewing artificial intelligence as a threat, Heather shares why today's professionals should see AI as an opportunity to elevate their skills, think more strategically, and focus on the uniquely human strengths technology can't replace. In this episode, you'll learn: –How to successfully re-enter the workforce after an extended career break –Why AI should be viewed as a career accelerator—not a career replacement –The skills hiring managers are looking for in today's go-to-market talent –Practical ways to stand out in an increasingly competitive job market –Why emotional intelligence is becoming more valuable than ever –The surprising interview follow-up that helped Heather choose one candidate over another –How storytelling and authenticity create stronger brands and stronger careers One of the conversation's biggest takeaways is that technology may change how we work, but it shouldn't change why we work. As Heather explains, the future belongs to professionals who know how to combine technical skills with empathy, communication, curiosity, and leadership. For marketers, RevOps leaders, sales professionals, hiring managers, and anyone navigating career transitions, this episode offers practical advice and genuine encouragement for thriving in the AI era.
92 episodes
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