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Improving Sales Performance

Podcast by Matt Sunshine

English

Business

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About Improving Sales Performance

Looking for sales performance strategies? Hoping to grow revenue? Join Matt Sunshine, CEO at The Center for Sales Strategy, where he and industry experts work toward a singular goal: Improving Sales Performance.

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57 episodes

episode Quick Take: Coaching Vs. Micromanaging - The Manager’s Role in New Hire Success artwork

Quick Take: Coaching Vs. Micromanaging - The Manager’s Role in New Hire Success

In this Quick Take episode, we're drawing a hard line between two approaches that can look similar in the moment but produce very different results over time: coaching and micromanagement. Matt breaks down how managers can develop new salespeople without creating dependence, including: * Why micromanagement feels productive and why that feeling is exactly what makes it so dangerous to long-term performance * The difference between what coaching sounds like and what micromanaging sounds like, and why that distinction changes everything * How to use a guided reps model that gradually shifts from structure to independence as confidence and competence grow * And, finally, why the manager's real job isn't to produce deals; it's to produce salespeople who can produce deals on their own LINKS: New Hire Fast Start [https://www.thecenterforsalesstrategy.com/service/new-hire-fast-start-program] Matt Sunshine [https://www.linkedin.com/in/mattsunshine/] The Center for Sales Strategy [https://www.thecenterforsalesstrategy.com/]

19 Mar 2026 - 6 min
episode Quick Take: Three Reasons Why High-Performing Sales Leaders Feel Stuck artwork

Quick Take: Three Reasons Why High-Performing Sales Leaders Feel Stuck

In this Quick Take episode, we're redefining what it means to feel stuck and why the leaders most likely to experience it are often the strongest ones in the room. Janelle Grove, VP Managing Director of the Growth Collective at The Center for Sales Strategy, takes the mic for this quick but powerful solo take. Janelle breaks down three reasons high-performing leaders lose momentum, including: * Why success itself creates isolation and how shrinking peer circles quietly slow execution * Why decision fatigue at the senior level is often disguised as strategy (and how indecision drains momentum faster than a bad decision ever could) * And, finally, why the fix isn't trying harder; it's changing the environment around decision-making entirely LINKS: The Growth Collective [https://totalperformance.thecenterforsalesstrategy.com/solutions/the-growth-collective] Janelle Grove [https://www.linkedin.com/in/janellegrove/] The Center for Sales Strategy [https://www.thecenterforsalesstrategy.com/]

12 Mar 2026 - 5 min
episode Quick Take: How to Set Clear Expectations for New Salespeople (Without Overwhelming Them) artwork

Quick Take: How to Set Clear Expectations for New Salespeople (Without Overwhelming Them)

In this Quick Take episode, we're breaking down what it really takes to set new salespeople up for success and why clarity, not just enthusiasm, is what drives early performance. Matt shares six ways to set clear expectations for new salespeople without overwhelming them, including: * Why leaders should start with outcomes, not activities. Because when new hires understand what success looks like, the checklist finally makes sense * How breaking the first 90 days into three distinct phases reduces anxiety and eliminates information overload * And, finally, why specific standards always beat vague motivation LINKS New Hire Fast Start [https://www.thecenterforsalesstrategy.com/service/new-hire-fast-start-program] Matt Sunshine [https://www.linkedin.com/in/mattsunshine/] The Center for Sales Strategy [https://www.thecenterforsalesstrategy.com/]

5 Mar 2026 - 7 min
episode Why Smart Sales Leaders Still Struggle to Execute with Janelle Grove artwork

Why Smart Sales Leaders Still Struggle to Execute with Janelle Grove

In this episode, we're diving into the gap between insight and action and why even the smartest, most experienced sales leaders get stuck there. Joining Matt is Janelle Grove, VP/Managing Director of the Growth Collective at The Center for Sales Strategy. Janelle shares powerful insights, including: * Why execution problems are rarely a strategy problem (and what's actually getting in the way) * How leadership isolation silently kills momentum, and why even high performers stall without a safe place to pressure test decisions * Why consuming content, attending conferences, and reading all the right books still won't move the needle without accountability and peer challenge * And, finally, why joining a peer group might just be the missing ingredient to breaking indecision and reigniting execution momentum LINKS: Janelle Grove [https://www.linkedin.com/in/janellegrove/] The Growth Collective [https://totalperformance.thecenterforsalesstrategy.com/solutions/the-growth-collective] Matt Sunshine [https://www.linkedin.com/in/mattsunshine/] The Center for Sales Strategy [https://www.thecenterforsalesstrategy.com/]

26 Feb 2026 - 19 min
episode Caped (and Coaching) Crusaders: Building Teams Like a Talent Superhero with Allison Delagrange artwork

Caped (and Coaching) Crusaders: Building Teams Like a Talent Superhero with Allison Delagrange

In this episode, we’re shining a spotlight on what it means to lead like a Talent Superhero and how prioritizing people fuels consistent performance.  Joining Matt is Allison Delagrange, a 2X Talent Superhero and Senior Consultant at The Center for Sales Strategy.  Allison shares incredible insights, including:  * How to be a collaborative leader, not a condescending one (Hint, hint: Instead of criticizing weaknesses, empower through strengths)  * How it pays to communicate with your existing team exactly WHY you are recruiting  * And, finally, how recruiting raw talent means hiring for impact: both in what they’ll bring to the team AND how you’ll help them grow LINKS: 2025 Talent Magazine [https://blog.thecenterforsalesstrategy.com/talent-magazine-css] Allison Delagrange [https://www.linkedin.com/in/allison-delagrange/] Matt Sunshine [https://www.linkedin.com/in/mattsunshine/] The Center for Sales Strategy [https://www.thecenterforsalesstrategy.com/]

28 Aug 2025 - 25 min
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