Making LinkedIn Work for Your Brand, Your Team, and Your Bottom Line

Breathe, Then Build: Creating Calm in the Chaos of Agency Life

In this episode of Mixternal Messaging, Cynthia Hayes sits down with Katy Lucey, former agency leader and now founder of Metric Impact, to explore what's really driving burnout inside today's agency teams. Katy shares why traditional consulting often misses the mark, how she's creating space for teams to think, and why empathy and enablement aren't just buzzwords, they're a necessary foundation for better work and better results. From mini "therapy" sessions to leadership mindset shifts, Katy unpacks how slowing down, listening more, and customizing solutions lead to stronger teams and smarter marketing. If you're leading or working in an agency, this episode will bring you some peace of mind. To connect with Katy, click here: https://www.linkedin.com/in/katylucey [https://www.linkedin.com/in/katylucey] To connect with Cynthia, click here: https://www.linkedin.com/in/cynthiahayes [https://www.linkedin.com/in/cynthiahayes] To subscribe to our YouTube channel, click here: https://www.youtube.com/channel/UCbiiVRIqMa2mDOLD34GfyFg [https://www.youtube.com/channel/UCbiiVRIqMa2mDOLD34GfyFg]

Leading Change from the Inside Out

In this episode of Mixternal Messaging, Liger's Cynthia Hayes sits down with Maddison Grigsby of LOCAL for a deep dive into the art of internal storytelling and change management. Maddison shares powerful insights on why employees naturally resist change, and how leaders can overcome that resistance by building trust, meeting people where they are, and weaving a consistent narrative throughout the entire employee experience. To connect with Maddison, click here: https://www.linkedin.com/in/maddisongrigsby/ [https://www.linkedin.com/in/maddisongrigsby/] To connect with Cynthia, click here: https://www.linkedin.com/in/cynthiahayes [https://www.linkedin.com/in/cynthiahayes] To subscribe to our YouTube channel, click here: https://www.youtube.com/channel/UCbiiVRIqMa2mDOLD34GfyFg [https://www.youtube.com/channel/UCbiiVRIqMa2mDOLD34GfyFg]

Internal Clarity, External Impact: The Product Ops Balancing Act

In this episode of Mixternal Messaging, host Cynthia Hayes talks with Poonam Nath, Executive Leader of Product Operations at Fiserv, about what it takes to deliver successful product launches and create a positive client experience—especially when the road gets bumpy. From managing cross-functional teams to aligning C-suite expectations with real-world challenges, Poonam shares her tactical approach to keeping initiatives on track, navigating resistance, and using data to improve outcomes. You'll hear how she turns friction into forward momentum and balances transparency with trust, inside and out. Whether you're in product, marketing, or operations, this episode offers real strategies for turning internal communication into external wins. To connect with Poonam, click here: https://www.linkedin.com/in/poonam-nath-l/ [https://www.linkedin.com/in/poonam-nath-l/] To connect with Cynthia, click here: https://www.linkedin.com/in/cynthiahayes [https://www.linkedin.com/in/cynthiahayes] To subscribe to our YouTube channel, click here: https://www.youtube.com/channel/UCbiiVRIqMa2mDOLD34GfyFg [https://www.youtube.com/channel/UCbiiVRIqMa2mDOLD34GfyFg]

Making LinkedIn Work for Your Brand, Your Team, and Your Bottom Line

In this episode of Mixternal Messaging, host Cynthia Hayes sits down with Stacy Blaiss, a seasoned B2B marketing leader with 25+ years of experience across telecom, fintech, and cybersecurity. Together, they dig into the dynamic role of LinkedIn in today's B2B world—both as a brand-building powerhouse and a tool for internal alignment. From enabling your sales team to speak confidently online, to strengthening your employer brand and building authentic employee advocacy, Stacey shares smart, actionable advice for creating content that connects across departments and audiences. And yes, they talk memes, Barbie passwords, and why not everything should be AI-generated. If you're looking to amplify your company's presence on LinkedIn while empowering the humans behind your brand, this one's a must-listen. To connect with Stacy, click here: https://www.linkedin.com/in/stacyt/ [https://www.linkedin.com/in/stacyt/] To connect with Cynthia, click here: https://www.linkedin.com/in/cynthiahayes [https://www.linkedin.com/in/cynthiahayes] To subscribe to our YouTube channel, click here: https://www.youtube.com/channel/UCbiiVRIqMa2mDOLD34GfyFg [https://www.youtube.com/channel/UCbiiVRIqMa2mDOLD34GfyFg]

Redefining Recruitment: People-First Strategies with Relate Search

In this episode of Mixternal Messaging, host Cynthia Hayes sits down with David Armendariz and Sara Luther, co-founders of Relate Search [https://www.linkedin.com/company/relate-search/], to explore how they've built a people-first recruiting firm rooted in authenticity and impact. From fostering a culture of collaboration to navigating generational shifts in the workplace, they share insights on crafting messaging that resonates with candidates and clients alike. Discover how hybrid work models, intentional feedback, and authentic storytelling are reshaping professional relationships and driving meaningful connections. Whether you're hiring or building a brand, this episode is packed with actionable takeaways. To connect with David, click here: https://www.linkedin.com/in/dmarmendariz/ [https://www.linkedin.com/in/dmarmendariz/] To connect with Sara, click here: https://www.linkedin.com/in/saratluther/ [https://www.linkedin.com/in/saratluther/] To connect with Cynthia, click here: https://www.linkedin.com/in/cynthiahayes [https://www.linkedin.com/in/cynthiahayes] To subscribe to our YouTube channel, click here: https://www.youtube.com/channel/UCbiiVRIqMa2mDOLD34GfyFg [https://www.youtube.com/channel/UCbiiVRIqMa2mDOLD34GfyFg]