Cover image of show New Construction Marketing Podcast For Agents

New Construction Marketing Podcast For Agents

Podcast by Damon & Nate

English

Business

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About New Construction Marketing Podcast For Agents

The Iconic Agent New Construction Marketing Podcast for Real Estate Agents is a Weekly Podcast with candid conversations about real estate marketing within the residential new construction space. Actionable strategies will be shared that real estate agents can use to increase their business and provide more value to their clients.

All episodes

44 episodes

episode Season#2 Episode#24 - How To Predict New Construction Commissions Before Selling Anything artwork

Season#2 Episode#24 - How To Predict New Construction Commissions Before Selling Anything

Discover the 3 Step process (that's generated over $400 million in additional new construction and luxury new construction sales since 2020 from agents) at https://www.theiconicagent.com [https://www.theiconicagent.com?utm_campaign=PodcastDescriptionSPK] In This Episode ✅ The 1.2M commission opportunity an agent almost overlooked ✅ Why “waiting for a buyer” is the wrong new construction strategy ✅ How to reverse-engineer your focus using community demand data ✅ The power of introducing yourself before your buyers show up 🔗 Ready for more tips? Tune in to hear the full episode and learn how to predictably attract new construction and luxury new construction buyers! Episodes updated weekly at The Iconic Agent Podcast http://www.theiconicagentpodcast.com [http://www.theiconicagentpodcast.com] Follow The Iconic Agent On: Youtube: https://www.youtube.com/@TheIconicAgent/ [https://www.youtube.com/@TheIconicAgent/] Instagram: https://www.instagram.com/theiconicagent [https://www.instagram.com/theiconicagent] LinkedIn: https://www.linkedin.com/newsletters/7166888868393242627 [https://www.linkedin.com/newsletters/7166888868393242627]/ (Join the Newsletter) Join 5k other Agents in the New Construction Community: https://www.theiconicagent.com/community [https://www.theiconicagent.com/community] Grab the CheatCode to Predictably attract New Construction (or Luxury New Construction) Buyers Locally and Out of State: https://www.theiconicagent.com/playbook [https://www.theiconicagent.com/playbook]

13 Aug 2025 - 8 min
episode Season#2 Episode#23 - The Ugly Truth About Lead Generation (and Why Most Agents Quit Too Soon) artwork

Season#2 Episode#23 - The Ugly Truth About Lead Generation (and Why Most Agents Quit Too Soon)

Discover the 3 Step process (that's generated over $400 million in additional new construction, and luxury new construction, sales since 2020 from agents) at https://www.theiconicagent.com [https://www.theiconicagent.com/?utm_campaign=SPKPodcastDesc] If you've ever wondered why your leads ghost you—or why that ad spend didn’t pay off immediately—this episode is your reality check. I lay it out clearly: lead gen is not a magic switch. It’s a long game built on consistency, trust, and strategy. If you’ve been treating lead gen like a last-ditch effort, you’ll want to hear this. In This Episode: ✅ The #1 myth realtors believe about online leads ✅ Why most agents burn through their pipeline too fast ✅ The oil pipeline analogy that changes everything ✅ How your “non-buyers” could become your biggest profit source ✅ Why ignoring nurturing is silently killing your ROI ✅ The surprising buyer psychology shift agents keep missing 🔗 Ready for more tips? Tune in to hear the full episode and learn how to predictably attract new construction and luxury new construction buyers! Episodes updated weekly at The Iconic Agent Podcast http://www.theiconicagentpodcast.com [http://www.theiconicagentpodcast.com] Follow The Iconic Agent On: Youtube: https://www.youtube.com/@TheIconicAge [https://www.youtube.com/@TheIconicAge]nt/ Instagram: https://www.instagram.com/theiconicagent [https://www.instagram.com/theiconicagent] LinkedIn: https://www.linkedin.com/newsletters/7166888868393242627/ [https://www.linkedin.com/newsletters/7166888868393242627/] (Join the Newsletter) Join 5k other Agents in the New Construction Community: https://www.theiconicagent.com/community [https://www.theiconicagent.com/community] Grab the CheatCode to Predictably attracting New Construction (or Luxury New Construction) Buyers Locally and Out of State: https://www.theiconicagent.com/playbook [https://www.theiconicagent.com/playbook]

15 Jul 2025 - 6 min
episode S#2 Episode#22 - Established Master-planned Communities, Fuzzy Slippers and Buyers Lists artwork

S#2 Episode#22 - Established Master-planned Communities, Fuzzy Slippers and Buyers Lists

Discover the 3 Step process (that's generated over $400 million in additional new construction, and luxury new construction, sales since 2020 from agents) at https://www.theiconicagent.com [https://www.theiconicagent.com/?utm_campaign=SPKPodcastDesc] In This Episode ✅ Why driving hours to communities might be hurting your income (and what to do instead) ✅ The hidden power of sales rep relationships that most agents ignore ✅ How knowing just one piece of data can transform your buyer pipeline ✅ Why agents keep missing deals by focusing on the wrong communities ✅ The mindset shift that turns you into the go-to new construction expert in your area 🔗 Ready for more tips? Tune in to hear the full episode and learn how to predictably attract new construction and luxury new construction buyers! Episodes updated weekly at The Iconic Agent Podcast http://www.theiconicagentpodcast.com [http://www.theiconicagentpodcast.com] Follow The Iconic Agent On: Youtube: https://www.youtube.com/@TheIconicAgent/ [https://www.youtube.com/@TheIconicAgent/] Instagram: https://www.instagram.com/theiconicagent [https://www.instagram.com/theiconicagent] LinkedIn: https://www.linkedin.com/newsletters/7166888868393242627/ [https://www.linkedin.com/newsletters/7166888868393242627/] (Join the Newsletter) Join 5k other Agents in the New Construction Community: https://www.theiconicagent.com/community [https://www.theiconicagent.com/community] Grab the CheatCode to Predictably attracting New Construction (or Luxury New Construction) Buyers Locally and Out of State: https://www.theiconicagent.com/playbook [https://www.theiconicagent.com/playbook]

8 Jul 2025 - 12 min
episode Season#2 Episode#21 - Never EVER do this at the New Construction Sales Center artwork

Season#2 Episode#21 - Never EVER do this at the New Construction Sales Center

Discover the 3 Step process (that's generated over $400 million in additional new construction, and luxury new construction, sales since 2020 from agents) at https://www.theiconicagent.com [https://www.theiconicagent.com] In This Episode ✅ Why visiting sales centers before bringing your clients changes everything ✅ How one $5,000 toilet could destroy your credibility (and what to do about it) ✅ The surprising reason on-site reps treat agents better than buyers ✅ How to position yourself as the expert buyers trust—even if they don’t buy today ✅ Why 87% of new construction sales depend on agent relationships, not builder marketing  🔗 Ready for more tips? Tune in to hear the full episode and learn how to predictably attract new construction and luxury new construction buyers! Episodes updated weekly at The Iconic Agent Podcast http://www.theiconicagentpodcast.com [http://www.theiconicagentpodcast.com] Follow The Iconic Agent On: Youtube: https://www.youtube.com/@TheIconicAgent/ [https://www.youtube.com/@TheIconicAgent/] Instagram: https://www.instagram.com/theiconicagent [https://www.instagram.com/theiconicagent] LinkedIn: https://www.linkedin.com/newsletters/7166888868393242627 [https://www.linkedin.com/newsletters/7166888868393242627]/ (Join the Newsletter) Join 5k other Agents in the New Construction Community: https://www.theiconicagent.com/community [https://www.theiconicagent.com/community] Grab the CheatCode to Predictably attracting New Construction (or Luxury New Construction) Buyers Locally and Out of State: https://www.theiconicagent.com/playbook [https://www.theiconicagent.com/playbook]

1 Jul 2025 - 4 min
episode Season 2 Episode#20 - You’re Wasting Time on the Wrong New Construction Projects—Here’s How to Fix I artwork

Season 2 Episode#20 - You’re Wasting Time on the Wrong New Construction Projects—Here’s How to Fix I

Discover the 3 Step process (that's generated over $400 million in additional new construction, and luxury new construction, sales since 2020 from agents) at https://www.theiconicagent.com [https://www.theiconicagent.com/?utm_campaign=SPKPodcastDesc] What if the key to selling more new construction wasn’t just about inventory or location—but about how you navigate builder reps, hidden inventory, and buyer expectations behind the scenes? This episode pulls back the curtain on how agents in the field are winning faster and smarter—by becoming strategic connectors, not just order takers. In This Episode ✅   What most agents miss when choosing where to focus their energy ✅ The power of relationships (and name-dropping) in speeding up response times ✅ Why only 30% of buyer leads purchase what they originally had interest in ✅ What “fuzzy slippers” have to do with your new construction marketing strategy ✅ How to be seen as the trusted advisor—not just the messenger 🔗 Ready for more tips? Tune in to hear the full episode and learn how to predictably attract new construction and luxury new construction buyers! Episodes updated weekly at The Iconic Agent Podcast http://www.theiconicagentpodcast.com [http://www.theiconicagentpodcast.com] ****** Follow The Iconic Agent On: Youtube: https://www.youtube.com/@TheIconicAgent/ [https://www.youtube.com/@TheIconicAgent/] Instagram: https://www.instagram.com/theiconicagent [https://www.instagram.com/theiconicagent] LinkedIn: https://www.linkedin.com/newsletters/7166888868393242627/ [https://www.linkedin.com/newsletters/7166888868393242627/] (Join the Newsletter) Join 5k other Agents in the New Construction Community: https://www.theiconicagent.com/community [https://www.theiconicagent.com/community] Grab the CheatCode to Predictably attracting New Construction (or Luxury New Construction) Buyers Locally and Out of State: https://www.theiconicagent.com/playbook [https://www.theiconicagent.com/playbook]

24 Jun 2025 - 13 min
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