No BS with Brad Smith

"72" - Pride Was About Love… Now Corporations Are Hijacking It – HelloFresh Ad Makes You Go “Really?”

21 min · 11. juni 2026
episode "72" - Pride Was About Love… Now Corporations Are Hijacking It – HelloFresh Ad Makes You Go “Really?” cover

Description

Adam Zivo, National Post columnist, breaks down how the Pride movement started as a celebration of love and acceptance but has been taken over by corporations and a very different version of the LGBTQI+ community. He also calls out a new HelloFresh Pride ad that crosses the line into bad taste.

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