Cover image of show Original By Design Podcast

Original By Design Podcast

Podcast by Erik Ulven

English

Technology & science

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About Original By Design Podcast

Original by Design is a weekly podcast hosted by guitar designer Erik Ulven. Each episode offers bite-sized insights, stories, and tools to help musicians, makers, and rebels reconnect with their true blueprint and create on their own terms.

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17 episodes

episode What It's Like To Be A Creator In Business artwork

What It's Like To Be A Creator In Business

Being a creator in business is one of the most misunderstood paths out there. It looks freeing on the outside—but inside, it’s a constant negotiation between passion and pressure, intuition and income. In this episode of Original by Design, I talk honestly about what it feels like to build a business around your art. Not just the strategy—but the inner work. Because if you don’t protect your creativity, your business will eat it alive. We’ll cover: * Why most systems aren’t built for creative thinkers * The subtle ways business can dilute your originality * How to create a structure that actually supports your energy * Reflection prompts to realign your offers with your truth 🎧 You don’t have to choose between your soul and your structure. But you do have to build on your terms.

23 Jul 2025 - 2 min
episode Choosing the Right Guitar Pickups For Your Style artwork

Choosing the Right Guitar Pickups For Your Style

This episode isn’t just about tone—it’s about truth. The right pickups don’t just sound good… they reflect who you are as a player. In this episode of Original by Design, I break down how to choose pickups that actually match your touch, your feel, and your expression—not just what other people say “sounds better.” Whether you're building a guitar, upgrading a stock model, or trying to understand why your rig doesn’t feel quite right, this is the perspective most players skip. We’ll cover: * What pickups really do (and don’t do) * How your style, touch, and tone goals should inform your choice * Examples of pickups that shape identity—visually and sonically * Why clarity > hype when it comes to your signal chain 🎧 Forget tone chases. Let your pickups serve your style.

16 Jul 2025 - 2 min
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