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Side Hustle Suitcase

Podcast by Paul Gowder

English

Business

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About Side Hustle Suitcase

Side Hustle Suitcase is your podcast for building a side hustle that fits your real life. Hosted by Paul Gowder, each episode brings actionable tips and simple strategies to help grow something on the side without burning out or feeling like you have to go full-time to “make it.” Paul brings 30 years of experience building online community and turning ideas into lasting businesses. Join Paul to unpack this suitcase of tools, tips, and strategies to explore what actually works. Pack light. Build smart. Let’s get on the way. Learn more! https://gowdersareonthego.com

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30 episodes

episode 3 Prompts That Make Claude Work Inside Your Kit Account artwork

3 Prompts That Make Claude Work Inside Your Kit Account

You've probably used AI to write emails before — type a prompt, copy the output, paste it into Kit, tweak it, send it. That works. But it has a ceiling, because the AI is working blind. The new Kit + Claude MCP integration changes that. Claude can now see your broadcasts, your click data, your subscriber list, your tags — and act on all of it directly inside your Kit account. No copying. No pasting. No guessing. In this episode I'm sharing three prompts that go way beyond "write my next email" and show you what this integration is actually capable of: ⚡ Prompt 1: Analyze your last 10 broadcasts and tell you exactly what's working — and what isn't 🏷️ Prompt 2: Find everyone who clicked your offers but didn't buy, tag them automatically, and start a targeted follow-up 📈 Prompt 3: Discover your highest-clicked topics and build a full email sequence around them — in your voice, ready to go in Kit This is the kind of thing that used to require complex automations or hours of manual work. Now it's one conversation.

2 Jun 2026 - 6 min
episode How to Change-Proof Your Business Before the Next Algorithm Update Hits artwork

How to Change-Proof Your Business Before the Next Algorithm Update Hits

Google just changed search again. YouTube is rolling out "Ask YouTube." And if history tells us anything — this won't be the last time. The only thing we know for certain in social media and digital marketing is change. The question isn't whether things will shift — it's whether your business is built to handle it when they do. In this episode of the Side Hustle Suitcase, I'm breaking down two things every creator and side hustler needs to do right now to change-proof their business: ✅ Diversify your revenue streams — the right way (without chasing every shiny object) ✅ Build your email list — the one asset no algorithm can take from you I'll also share why I've been digging into digital products like ebooks and paid newsletters, and why owning what you sell is more important than ever. If you've been leaning too hard on Google traffic, YouTube views, or any single platform for your income — this episode is for you. 🔗 Join the On The Way Community: Get real support from creators and entrepreneurs who are building alongside you. Honest feedback, shared knowledge, and steady progress — one step at a time. 👉 https://www.onthewaycommunity.com/ [https://www.onthewaycommunity.com/]

27 May 2026 - 7 min
episode How I Track Which Marketing Channel Is Actually Working (No GA4 Required) artwork

How I Track Which Marketing Channel Is Actually Working (No GA4 Required)

Are you sharing links that look like they were generated by a robot? Long, ugly URLs are killing your click-through rates — and most people don't even realize it. In this episode of the Side Hustle Suitcase, I'm breaking down exactly how I use a free WordPress plugin called Pretty Links to fix that problem AND track which of my marketing channels is actually sending me traffic. In this episode you'll learn: * What Pretty Links is and how it works on your own domain * How to turn any long, messy URL into something short, clean, and memorable * How to use multiple Pretty Links for the same destination to track Facebook, your podcast, live video, and more — without touching GA4 * The "poor man's UTM tracking" method that takes minutes to set up This is the exact strategy I used on my site powwows.com — instead of sending people to a complicated landing page URL, I send them to powwows.com/powwows-near-me. Easy to say, easy to remember, easy to type. 🔗 Grab Pretty Links + all my recommended tools: 👉 paulgowder.com/recommended-tools 📧 Want to know how I grew my email list to over 100,000 subscribers? 👉 paulgowder.com/emailtools

15 Apr 2026 - 6 min
En fantastisk app med et enormt stort udvalg af spændende podcasts. Podimo formår virkelig at lave godt indhold, der takler de lidt mere svære emner. At der så også er lydbøger oveni til en billig pris, gør at det er blevet min favorit app.
En fantastisk app med et enormt stort udvalg af spændende podcasts. Podimo formår virkelig at lave godt indhold, der takler de lidt mere svære emner. At der så også er lydbøger oveni til en billig pris, gør at det er blevet min favorit app.
Rigtig god tjeneste med gode eksklusive podcasts og derudover et kæmpe udvalg af podcasts og lydbøger. Kan varmt anbefales, om ikke andet så udelukkende pga Dårligdommerne, Klovn podcast, Hakkedrengene og Han duo 😁 👍
Podimo er blevet uundværlig! Til lange bilture, hverdagen, rengøringen og i det hele taget, når man trænger til lidt adspredelse.

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