Cover image of show Pixels to Profits

Pixels to Profits

Podcast by Holly Michelle

English

Business

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About Pixels to Profits

Pixels to Profits is the go-to podcast for entrepreneurs and small business owners looking to turn their online presence into real revenue. Hosted by Holly Michelle, founder of HM Digital Design, this podcast dives deep into the world of digital growth through the power of just your website! From actionable tips on design, SEO, and UX - she will help you transform your website from just pixels on a screen to a powerful tool that works for you 24/7! With over 12 years of web design experience, she seen and believes in the POWER of design!

All episodes

9 episodes

episode Is Your Website Breaking The Law? Lets Find Out... artwork

Is Your Website Breaking The Law? Lets Find Out...

Your website could be breaking the law and you may not even know it... Whether you have physical stores or you're just an online business... ADA Compliance still applies to you! MOST BUSINESS OWNERS DON'T KNOW....ADA Compliance goes beyond the requirements for your physical locations but also your online presence! And yes.. ADA also applies to small businesses and side hustles as well if you have a website. In this episode, lets talk about: * What ADA Compliance is * What you need to know * What you can do right now * Best practices to stay compliant The information in this podcast is not legal advice - but guidance on a direction to take in regards to staying ADA Compliant. This also just scratches the surface of all the details for ADA. ***This podcast episode references a blog post I wrote- check out the blog post for more visuals and written content around this topics as well as extra resources relative to this topic: https://www.hmdigitaldesign.com/post/is-your-website-breaking-the-law-here-s-what-you-need-to-know-about-ada-compliance [https://www.hmdigitaldesign.com/post/is-your-website-breaking-the-law-here-s-what-you-need-to-know-about-ada-compliance] Amazon For Business Owners → ⁠https://www.amazon.com/shop/influencer-40faa069/list/3JNNJ7FO3KA8M?ref_=cm_sw_r_cp_ud_aipsflist_MQTS61ASQ3Y6TKFQYYZ5⁠ [https://www.amazon.com/shop/influencer-40faa069/list/3JNNJ7FO3KA8M?ref_=cm_sw_r_cp_ud_aipsflist_MQTS61ASQ3Y6TKFQYYZ5] 🎧 DM me on Instagram @HMDigitalDesign if this episode resonated with you! 🚀 Lets be friends! INSTAGRAM: @HMDigital.Design Website:⁠⁠⁠⁠⁠⁠ www.HMDigitalDesign.com⁠ [www.hmdigitaldesign.com] #PixelsToProfits #WebDesignTips #ADA #websitedesign #businessgrowth

18 Aug 2025 - 14 min
episode The Psychology of Sales + How To Create A Website That Sells FOR YOU artwork

The Psychology of Sales + How To Create A Website That Sells FOR YOU

In psychology and sales, your viewer needs to believe in THREE things in order to say YES to your offer In today’s episode of Pixels to Profits, we’re diving into the Belief Triad and how you need to use this not just in your marketing, social media and sales calls.. BUT your website in order to make your website SELL FOR YOU! We’re covering: + What the THREE things your potential clients needs to believe in order to say YES + How to trigger EMOTIONS to trigger sales + How to turn your site into your most confident salesperson + more psychology facts and tricks that help you boost sales in all areas of your business presence. If you’re ready to sell with confidence and build a site that actually converts... AND converts while you sleep... lets listen! ***This podcast episode references a blog post I wrote- check out the blog post for more visuals and written content around this topics as well as extra resources relative to this topic: https://www.hmdigitaldesign.com/post/the-psychology-of-sales-how-your-website-acts-as-your-24-7-sales-person-how-to-boost-conversions [https://www.hmdigitaldesign.com/post/the-psychology-of-sales-how-your-website-acts-as-your-24-7-sales-person-how-to-boost-conversions] OTHER RESOURCES: BOOK: The Psychology of Money: Timeless lessons on wealth, greed, and happiness → https://amzn.to/4eGxfmN [https://amzn.to/4eGxfmN] Amazon For Business Owners → https://www.amazon.com/shop/influencer-40faa069/list/3JNNJ7FO3KA8M?ref_=cm_sw_r_cp_ud_aipsflist_MQTS61ASQ3Y6TKFQYYZ5 [https://www.amazon.com/shop/influencer-40faa069/list/3JNNJ7FO3KA8M?ref_=cm_sw_r_cp_ud_aipsflist_MQTS61ASQ3Y6TKFQYYZ5] 🎧 DM me on Instagram @HMDigitalDesign if this episode resonated with you! 🚀 Lets be friends! INSTAGRAM: @HMDigital.Design Website:⁠⁠⁠⁠⁠ www.HMDigitalDesign.com [www.hmdigitaldesign.com] #PixelsToProfits #WebDesignTips #SalesPsychology #BeliefTriad #OnlineBusinessGrowth #EmpoweredEntrepreneur #DigitalConfidence #WebsiteStrategy

9 Jul 2025 - 25 min
episode What Google REALLY Wants From Your Website | Boosting SEO To Grow Profits artwork

What Google REALLY Wants From Your Website | Boosting SEO To Grow Profits

Is your website search engine traffic lacking?? Or are you wanting to grow your organic traffic so you get book more clients?? Lets talk about the NEW UPDATE from Google that effects your SEO and the traffic to your business and how to optimize it according to the new update so Goole will LOVE your website! In this episode, I’m also breaking down the top things Google looks for when deciding who shows up when someone is searching for a business like yours; straight and to the point. Whether you’re DIY-ing your site or working with a designer, this info is a must. Tune in to learn how to make your website irresistible to both Google and your dream clients!! Its time to take your Pixels To Profits! 🎧 DM me on Instagram @HMDigitalDesign if this episode resonated with you! 🚀 Lets be friends! INSTAGRAM: @HMDigital.Design Website:⁠⁠⁠⁠ www.HMDigitalDesign.com [www.hmdigitaldesign.com]

2 Jun 2025 - 25 min
episode Is Your Website Costing You Sales?? artwork

Is Your Website Costing You Sales??

You’ve got the offer. You’re showing up online. But the clients? Still not booking. 👀 What if the real problem isn’t your content… it’s your website? In this episode of Pixels to Profits, I’m revealing the sneaky website mistakes that could be silently driving your dream clients away — and what you can do today to turn your site into a high-converting sales tool. Whether you’re a coach, creative, or online service provider, this one’s a must-listen if: * You built your site yourself, but it’s not bringing in leads 💻 * People visit your site, but rarely take action 🚫 * You’re ready to raise your prices but your website doesn’t match your vibe 💅 Let’s fix that — fast. 🎧 DM me on Instagram @HMDigitalDesign if this episode resonated with you! 🚀 Lets be friends! INSTAGRAM: @HMDigital.Design Website:⁠⁠⁠ www.HMDigitalDesign.com [www.hmdigitaldesign.com]

16 May 2025 - 13 min
episode The Psychology of Design : How to Create Impactful Websites & Marketing artwork

The Psychology of Design : How to Create Impactful Websites & Marketing

What really makes a website "work"? It’s not just pretty colors and trendy layouts—it’s psychology. In this episode, we dive into the fascinating world of user behavior and explore how psychological principles shape the way people interact with websites. Whether you're a designer, business owner, or just website-curious, this episode will give you the insights you need to create designs that *don’t just look good—but feel right* to your audience. **What you’ll learn:** ✨ Why first impression matter 🎨 The emotional power of color and how to use it intentionally 🧠 Why clean layouts and white space is important to the mind of your ideal client 💬 How the order of your content converts viewers to sales 📈 The psychology behind conversions --- 🎧 DM me on Instagram @HMDigitalDesign if this episode resonated with you! 🚀 Lets be friends! INSTAGRAM: @HMDigital.Design Website:⁠⁠ www.HMDigitalDesign.com [www.hmdigitaldesign.com]

10 Apr 2025 - 22 min
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