Real Talk

Real Talk about SaaS Pricing (Sean, Taylor, & Tomer)

1 h 5 min · 29. apr. 2024
episode Real Talk about SaaS Pricing (Sean, Taylor, & Tomer) cover

Description

We brought together some of the best in ecommerce to talk about the hottest topic, SaaS pricing. Todays conversation includes Sean Frank (Ridge), Taylor Holiday (Common Thread Co) and Tomer Tagrin (Yotpo). Moderated by Eric Dyck (DTC). Join us for some real talk. Timestamps: 00:00 Introduction and Mean Tweets 11:13 The Challenges of Software for E-commerce Merchants 28:45 The Role of Brand and Customer Experience 36:00 The Epiphany and Changes at Yotpo 43:24 Is SMS a more important channel than email? 52:57 The Future of SaaS and Pricing Integrity 01:00:07 The Role of Pricing in Customer Loyalty

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2 episodes

episode Is AI Killing SaaS? artwork

Is AI Killing SaaS?

We brought the crew back together. Sean Frank (Ridge), Taylor Holiday (Common Thread Co.), and Tomer Tagrin (Yotpo), moderated by Eric Dyck (DTC), return for another round—this time tackling how SaaS, ecommerce, and consumer behavior are all being reshaped in real-time. From the rise of AI to the fall of 2021 VC logic, this is a no-fluff conversation about what’s working, what’s not, and what’s next. Timestamps: 00:00 Introduction and Setting the Scene 00:03 Casual Banter and Technical Setup 00:17 The Evolution of SaaS Pricing Dynamics 02:49 Challenges in SaaS Execution and Market Adaptation 05:58 The Changing Landscape of E-commerce and SaaS 08:46 The Impact of AI on SaaS and E-commerce 11:42 Navigating Tariffs and Profitability in E-commerce 14:41 The Future of SaaS: Opportunities and Threats 17:54 Defending Business Models in a Shifting Market 31:48 Diverse Business Models in Marketing Services 34:30 The Evolution of Brand Success and Cultural Relevance 37:17 The Impact of Gen Z on Business Models 40:24 The Future of Brands and Consumer Relevance 51:21 Adapting to Change in a Shifting Market

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