DEEP DIVE — THE GLOBAL PICTURE

"Your Personal Brand Is Your Real Resume"

"Your Personal Brand Is Your Real Resume" Your Personal Brand Is Your Real Resume — Career strategist, personal brand architect, founder of $8M personal branding company. Built her own personal brand from zero followers to 500K+. Studied how personal brands impact career trajectory, income, and opportunities. Reveals that traditional resumes are increasingly irrelevant. Your actual resume is your digital presence, your reputation, your visible work, and your demonstrable expertise.

Episode 42 trailer — "YOUR PERSONAL BRAND IS YOUR REAL RESUME"

Episode 42 trailer — "YOUR PERSONAL BRAND IS YOUR REAL RESUME"

DEEP DIVE — THE GLOBAL PICTURE

elcome back. If you're still with us, you're in the extended segment — the deep dive. This is where we go further and slower. We're picking up right where we left off and I want to start by zooming out geographically, because so far we've been talking a lot about the US context, and the picture looks really different in different parts of the world.

The End of Degree-Based Success

Welcome, welcome, welcome back to Scaleup Stories — the podcast where we dig deep into the stories, the strategies, the stumbles, and the straight-up breakthroughs of entrepreneurs and innovators who are building something real in a world that never stops changing. I'm your host Sakil, and as always I'm joined by my brilliant co-host Marnie. Marnie, how are you doing today?

"How Algorithms Control Consumer Behavior"

Episode: 39 Title: How Algorithms Control Consumer Behavior Host: Sakil Guest: Elodie — AI researcher, behavioral economist, founder of an algorithm auditing firm that studies how recommendation systems manipulate human behavior. Built tools to detect algorithmic bias and manipulation. Studied 10,000+ consumers across 50+ platforms. Reveals that algorithms don't just recommend—they control. They predict your desires, manufacture needs, and guide your decisions before you know you're being influenced.