Cover image of show Standing on Business with Denise Roberts

Standing on Business with Denise Roberts

Podcast by Denise Roberts

English

Business

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About Standing on Business with Denise Roberts

This podcast aims to have meaningful discussions, but in a very unique way, around how to start, run and grow a successful business through interviews with founders who are willing to share their entrepreneurial journey and their “love affair” with entrepreneurship. The theme of the show is, “Brown Sugar“ — each guest essentially is a virtual date (unless it’s a female) where the guest talks about his or her love of entrepreneurship. The interview consists of the same five primary questions with the first one being, “when did you fall in love with entrepreneurship?“ The guest is free to take the conversation in any direction they like. Another question is, “is your business the main chick or the side chick?” And let’s see where the conversation takes us!

All episodes

5 episodes

episode From Sleeping in Her Car to The Wealth Playground: How Jasmine Paul Teaches Kids About Money artwork

From Sleeping in Her Car to The Wealth Playground: How Jasmine Paul Teaches Kids About Money

What happens when a college senior mismanages her money so badly she ends up living in her car — and then turns that rock bottom into a mission to teach kids about wealth? In this Brown Sugar Convo, I sit down with Jasmine Paul, founder of The Wealth Playground, a youth financial education company using books, games, dolls and play to teach kids and teens how money really works. Jasmine shares how she: Went from car-sleeping college student to Air Force officer and first-time homeowner at 23 Paid off $40,000 in student loans by 24 and helped 100+ people crush over $350,000 in debt Built The Wealth Playground to make financial literacy fun for ages 5–18 — not boring and stressful Uses her motto “Do It Ugly” to help entrepreneurs stop waiting for perfect and just start If you’re a parent, educator, or entrepreneur who wants the next generation to be smarter with money than we were, this episode is your blueprint. 🔗 Links mentioned in this episode: – Learn more about The Wealth Playground and Jasmine’s programs & curriculum at thewealthplayground.com [http://thewealthplayground.com] – Connect with Jasmine at jasmineapal.com [http://jasmineapal.com] – Full show notes and resources: StandingOnBusinessPodcast.com [http://StandingOnBusinessPodcast.com] If this conversation lit a fire under you, follow the show, leave a review, and share this with a founder or parent who needs to hear it. And tell us in your review: What’s one money lesson you wish you’d learned before 18?

6 Mar 2026 - 30 min
episode How Entrepreneurial Couples Stay Married Without Sacrificing the Business | Angela & James Mitchell artwork

How Entrepreneurial Couples Stay Married Without Sacrificing the Business | Angela & James Mitchell

What happens when the business starts feeling like the mistress and marriage gets whatever time is left? In this powerful Brown Sugar conversation, Denise Roberts sits down with Angela and James Mitchell, co-creators of Love Intentionally, to talk about what it really takes to stay happily married while building a demanding business. Angela, a licensed therapist, and James, a high-performance coach, break down the real dynamics entrepreneurial couples face—from the “anchor vs. entrepreneur” relationship, to why most couples wait six years too long to ask for help. They share the systems, tools, and mindset shifts that help couples protect intimacy, align vision, and stop the business from quietly replacing the marriage. In this episode, you’ll learn: Why entrepreneurs are wired differently—and how that affects relationships How to get on the same team when one partner wants security and the other wants growth The weekly and annual rituals that keep love, sex, and connection alive What “creation intimacy” is—and why it fuels both marriage and money How to fix resentment, role confusion, and burnout before it’s too late If you’re building a business, chasing a dream, or supporting someone who is—this episode is for you. 🎯 Resources mentioned in this episode: Free marriage tools, templates, and programs from Love Intentionally Weekly marriage meeting framework Low-cost and free relationship resources for busy couples 👉 Full show notes and links: Visit Standing on Business or check the episode description below. 💬 Join the conversation: What’s harder to protect—your business or your relationship? Leave a review and tell us.

4 Mar 2026 - 39 min
episode From Living in His Car to Project Icon: Chad Durfee on Freedom, Failure & Becoming the Go-To Expert artwork

From Living in His Car to Project Icon: Chad Durfee on Freedom, Failure & Becoming the Go-To Expert

What happens when your first businesses flop, your CBD startup crashes, and you end up living in your car with your dog — but you still refuse to quit? In this Brown Sugar conversation, I’m sitting down with Chad Durfee, co-founder of Project Icon, the engine behind podcasts, books, stages, and TV that turn everyday experts into industry authorities. Chad shares how he went from burned-out high school teacher and failed founder to building a company that helps coaches, consultants, and business owners get the visibility and credibility their offers deserve. We get into: Why he was willing to go into debt on purpose just to get the right mentorship The hard lessons from a mindset company and CBD brand that never took off How Project Icon uses podcasting, publishing, stages, and TV to engineer expert status Why AI has created a “sea of mediocre content” — and how long-form storytelling still wins Chad’s R.O.M.O. strategy (Run, Observe, Modify, Optimize) for fixing almost anything in your business The real goal: building a business that serves your life and your family, not the other way around 🔗 Show notes & resources: standingonbusinesspodcast.com [http://standingonbusinesspodcast.com] 🔗 Work with Denise / Standing on Business: Booking | D. Geneva Consulting [https://www.dgenevaconsult.com/booking] If this episode helped you keep your entrepreneurial fire lit, share it with a founder friend and leave a rating & review. Your feedback helps more small business owners and experts find the show — and stand on business with us.

2 Mar 2026 - 29 min
episode AI Is Not the Boss: How to Use ChatGPT as a Junior Analyst (Not a Crutch) | Dan Campbell artwork

AI Is Not the Boss: How to Use ChatGPT as a Junior Analyst (Not a Crutch) | Dan Campbell

Most people are using AI wrong — and it’s costing them time, money, and credibility. In this Standing On Business Brown Sugar conversation, Denise Roberts sits down with Dan Campbell, founder of Campbell Consulting Services of Tallahassee (CCST), a service-disabled veteran and systems engineer who helps founders and small teams use AI as a decision-support tool, not a replacement for thinking. Dan breaks down: Why ChatGPT and Claude don’t “think” — they predict How to use AI as a junior analyst, not an all-knowing expert The real reason AI “hallucinates” — and how to reduce it What small business owners must understand about data security and IP The difference between working in your business vs. on your business Why government contracting (and entrepreneurship) is more about relationships than resumes If you’ve ever felt overwhelmed, skeptical, or unsure how AI fits into your business without risking your reputation — this episode is your blueprint. 🎯 Resources mentioned • CARE Prompt Pattern Starter Pack • CCST consulting & upcoming Prompt Engineering course • Full show notes: StandingOnBusinessPodcast.com [http://StandingOnBusinessPodcast.com] 💬 Join the conversation: Are you using AI as a shortcut — or as a strategic partner? Leave a review and tell us how you’re integrating AI into your business.

25 Feb 2026 - 48 min
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