TBR Talks: Decoding Strategies and Ecosystems of the Globe's Top Tech Firms

AI Disruption Index: Measuring AI’s Real Impact on Cloud, Software and Telecom Business Models

In this episode of TBR Talks, TBR Principal Analyst Allan Krans and TBR Senior Analyst Stephanie Long join host Patrick Heffernan for a discussion on how TBR is measuring AI impact in the cloud & software and telecom markets. The discussion examines real-world examples of AI adoption, from automating network infrastructure monitoring and improving software development productivity to redefining workforce efficiency and operational decision-making. They pair highlight often-overlooked benefits of AI, including improved employee productivity, enhanced workplace safety, and greater work-life balance through automation and agentic technologies.   This episode also previews TBR’s new AI Disruption Index reports. Click here to learn more about the full AI Portfolio. [https://marketing.tbri.com/hubfs/TBR_AI_Coverage.pdf?utm_campaign=45275169-AI%20Portfolio&utm_source=Podcast]  Listen and learn with TBR Talks! Submit your Key Intelligence Questions for Patrick and his guests⁠ [https://bit.ly/3T9VZek] ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [https://bit.ly/3T9VZek] Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [https://tbri.com/] ⁠Connect with Patrick on LinkedIn⁠ [https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/] Connect with Allan on LinkedIn [https://www.linkedin.com/in/allan-krans/] Connect with Stephanie on LinkedIn [https://www.linkedin.com/in/stephanie-j-long/] TBR Talks is produced by Technology Business Research, Inc. Edited by Haley Demers Music by Burty Sounds via Pixabay Art by Amanda Hamilton Sy

The AI Impact: Measuring Productivity, Profitability & Business Model Change

In this episode of “TBR Talks,” TBR President Chris Foster joins host Patrick Heffernan and Principal Analyst Bozhidar Hristov to discuss how TBR is tackling defining and measuring AI investments in the ever-evolving market. The trio looks at AI maturity and its impact on the broader technology ecosystem and introduces the latest in qualitative and quantitative benchmarking and analysis, TBR’s Human Intensity Reduction Index, also known as HIRI, a direct measure of the impact of a company’s AI, human capital, automation, utilization, offshore leverage and delivery model evolution on their operating margin. Click here to learn more about HIRI [https://marketing.tbri.com/hubfs/TBR_AI_Coverage.pdf?utm_campaign=45275169-AI%20Portfolio&utm_source=Podcast]. Listen and learn with TBR Talks! Submit your Key Intelligence Questions for Patrick and his guests [https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠]. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [https://bit.ly/3T9VZek] Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [https://tbri.com/] Connect with Patrick on LinkedIn [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] Connect with Boz on LinkedIn [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/boz-hristov-2b0589a/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] Connect with Chris on LinkedIn [https://www.linkedin.com/in/chris-foster-b563a41/] TBR Talks is produced by Technology Business Research, Inc. Edited by Haley Demers Music by Burty Sounds via Pixabay Art by Amanda Hamilton Sy

The Future of Consulting Services: AI, Fixed Pricing and Managed Services

In this episode of “TBR Talks,” TBR Senior Analyst Kelly Lesiczka joins host Patrick Heffernan to discuss TBR’s latest research on the consulting and systems integration market forecast. Kelly shares insights into the shift being seen around outcome-driven engagements, how the personas and buyers of these consultancies will evolve over the next five years, and the divergence of SI-focused players and consulting-focused players. This episode also highlights one of TBR’s newest research reports, the Consulting & Systems Integration Market Forecast. Click here to download a preview of the report [https://tinyurl.com/2uskx29w]. Listen and learn with TBR Talks! Submit your Key Intelligence Questions for Patrick and his guests [https://bit.ly/3T9VZek] ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [https://bit.ly/3T9VZek] Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠ [https://tbri.com/] Connect with Patrick on LinkedIn [https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠] ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/] Connect with Kelly on LinkedIn [⁠⁠https://www.linkedin.com/in/kellylesiczka/] ⁠⁠ [https://www.linkedin.com/in/kellylesiczka/] TBR Talks is produced by Technology Business Research, Inc. Edited by Haley Demers Music by Burty Sounds via Pixabay Art by Amanda Hamilton Sy

IT Services Market Forecast: The Levers to Pull to Accelerate Growth

In this episode of “TBR Talks,” Senior Analyst Elitsa Bakalova and Research Analyst Jill Cookinham, both part of TBR’s Professional Services team, join host Patrick Heffernan for an in-depth discussion on the IT services market through 2030. The conversation touches on the major push for sovereignty in Europe; the new AI-related opportunities being seen in IT services and manufacturing, automotive, supply chain and through automation; and the four levers companies can leverage to accelerate growth in the next two to three years. This episode also highlights one of TBR’s newest research reports, the IT Services Market Forecast. Click here to download a preview of the report [https://bit.ly/42Zkjn8]. Listen and learn with TBR Talks! Submit your Key Intelligence Questions for Patrick and his guests [https://bit.ly/3T9VZek⁠⁠⁠] ⁠⁠⁠ [https://bit.ly/3T9VZek] Learn more about TBR at ⁠⁠⁠https://tbri.com/⁠⁠⁠ [https://tbri.com/] Connect with Patrick on LinkedIn [⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/] ⁠⁠⁠ [https://www.linkedin.com/in/patrick-heffernan-0b90785/] Connect with Elitsa on LinkedIn [https://www.linkedin.com/in/elitsa-bakalova-44414b3/⁠]⁠ [https://www.linkedin.com/in/elitsa-bakalova-44414b3/] Connect with Jill on LinkedIn [https://www.linkedin.com/in/jilliancookinham/] TBR Talks is produced by Technology Business Research, Inc. Edited by Haley Demers Music by Burty Sounds via Pixabay Art by Amanda Hamilton Sy

Hitachi Digital & GlobalLogic: Combining Ecosystems and Marketing

In this episode of “TBR Talks,” Patrick Corcoran, Vice President, Global Head of Marketing and External Relations at Hitachi Digital Services, joins host Patrick Heffernan and TBR Senior Analyst Stephanie Long for a discussion on partner marketing, including the benefits of a 360-degree relationship with partners and the biggest challenges in navigating partner relationships. Additionally, Patrick [Corcoran] shares insights into the merging of GlobalLogic and Hitachi Digital Services. Listen and learn with TBR Talks! Submit your Key Intelligence Questions for Patrick and his guests [https://bit.ly/3T9VZek] ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [https://bit.ly/3T9VZek] Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [https://tbri.com/] Connect with Patrick on LinkedIn [https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/] Connect with Patrick C on LinkedIn [https://www.linkedin.com/in/patrickrcorcoran/] ⁠Connect with Stephanie on LinkedIn⁠ [https://www.linkedin.com/in/stephanie-j-long/] TBR Talks is produced by Technology Business Research, Inc. Edited by Haley Demers Music by Burty Sounds via Pixabay Art by Amanda Hamilton Sy