Cover image of show TEA Talks | Paid Media and Creative Insights

TEA Talks | Paid Media and Creative Insights

Podcast by The Evergreen Agency

English

Business

Limited Offer

2 months for 19 kr.

Then 99 kr. / monthCancel anytime.

  • 20 hours of audiobooks / month
  • Podcasts only on Podimo
  • All free podcasts
Get Started

About TEA Talks | Paid Media and Creative Insights

Welcome to T.E.A Talks by The Evergreen Agency—a podcast where our expert team dives into the latest in paid media and creative strategy. Each episode unpacks what’s working in paid media, and creative campaigns, delivering practical advice and a fresh perspective on the trends shaping the industry. Whether you’re a business owner, a marketer, or anything in between, T.E.A Talks is your go-to for straightforward insights that help you make impactful moves in for your brand.

All episodes

79 episodes

episode Search, Social or Creative - What Do Home and Garden Brands Need Most? artwork

Search, Social or Creative - What Do Home and Garden Brands Need Most?

This episode of Tea Talks marks a brand new format, and a much greener couch. We're now bringing together our experts across creative, paid search, and paid social in one conversation to give you a more complete picture of what really drives performance. Darren is joined by Matt (paid social) and Chris (paid search) to unpack what each channel does best, how they support one another, and whether any of them can really work in isolation. From how to stop the scroll, to understanding Google’s push into creative formats, this is the complete breakdown for any brand wondering where to focus their next marketing investment. *** Grow with Evergreen podcast: 👉 https://shorturl.at/X1WJ4 T.E.A Talks: 👉 https://shorturl.at/oxIXm Evergreen Uncut: 👉 https://shorturl.at/f3CO6 ** You can discover more about Evergreen here: ✅ Website: https://theevergreenagency.co.uk/ ✅LinkedIn:https://www.linkedin.com/company/theevergreenagency/ ✅ YouTube: https://www.youtube.com/@theevergreenagency/ ✅ Instagram:https://www.instagram.com/theevergreenagency/✅ TikTok: https://www.tiktok.com/@theevergreenagency/ *** Evergreen is a growth marketing agency for home, garden, and lifestyle brands.Our most recent accolades include: 🏆 Best PPC Campaign in Europe 2024 🏆 Paid Media Agency of the Year 2024 🏆 Best Integrated Search Agency in the UK Our clients include The Easy Garden Group, The Green Reaper, Hot Tubs Oxfordshire, The Granite House, Hudson Home, Nu Look Roofs, and Aqua Warehouse to name but a few. We're proudly a boutique agency, not a big agency. We like to think of our agency as being 'big enough to cope, small enough to care'. #home #garden #lifestyle #brands #ecommerce

19 Aug 2025 - 14 min
episode Tea Talks Just Got a Lot More Interesting… artwork

Tea Talks Just Got a Lot More Interesting…

Since launching Tea Talks, we’ve had a lot of fun diving deep into the challenges and trends shaping the home, garden, and lifestyle marketing world. After more than 75 episodes, hundreds of cups of tea, and over 500 hours of watch time across YouTube, Spotify, and Apple Podcasts, Tea Talks is getting its biggest refresh yet. We’re bringing in more voices, more variety, and new segments to keep the series fresh, relevant, and even more useful for brands who want to grow. Here’s everything you need to know about the new look, the new format, and what’s coming up next for Tea Talks.  *** Grow with Evergreen podcast: 👉 https://shorturl.at/X1WJ4 T.E.A Talks: 👉 https://shorturl.at/oxIXm Evergreen Uncut: 👉 https://shorturl.at/f3CO6 ** You can discover more about Evergreen here: ✅ Website: https://theevergreenagency.co.uk/ ✅LinkedIn:https://www.linkedin.com/company/theevergreenagency/ ✅ YouTube: https://www.youtube.com/@theevergreenagency/ ✅ Instagram:https://www.instagram.com/theevergreenagency/✅ TikTok: https://www.tiktok.com/@theevergreenagency/ *** Evergreen is a growth marketing agency for home, garden, and lifestyle brands.Our most recent accolades include: 🏆 Best PPC Campaign in Europe 2024 🏆 Paid Media Agency of the Year 2024 🏆 Best Integrated Search Agency in the UK Our clients include The Easy Garden Group, The Green Reaper, Hot Tubs Oxfordshire, The Granite House, Hudson Home, Nu Look Roofs, and Aqua Warehouse to name but a few. We're proudly a boutique agency, not a big agency. We like to think of our agency as being 'big enough to cope, small enough to care'. #home #garden #lifestyle #brands #ecommerce

12 Aug 2025 - 17 min
episode Why You Shouldn't Expect Your ROAS to Increase With Higher Budgets artwork

Why You Shouldn't Expect Your ROAS to Increase With Higher Budgets

In this episode of Tea Talks, Aaron and Matt tackle a common misconception in paid media: the expectation that your Return on Ad Spend (ROAS) should increase as you dial up your marketing budget. The reality? It rarely works that way. The conversation digs into why, and what metrics you should pay attention to as you scale. *** Grow with Evergreen podcast: 👉 https://shorturl.at/X1WJ4 T.E.A Talks: 👉 https://shorturl.at/oxIXm Evergreen Uncut: 👉 https://shorturl.at/f3CO6 ** You can discover more about Evergreen here: ✅ Website: https://theevergreenagency.co.uk/ ✅LinkedIn:https://www.linkedin.com/company/theevergreenagency/ ✅ YouTube: https://www.youtube.com/@theevergreenagency/ ✅ Instagram:https://www.instagram.com/theevergreenagency/✅ TikTok: https://www.tiktok.com/@theevergreenagency/ *** Evergreen is a growth marketing agency for home, garden, and lifestyle brands.Our most recent accolades include: 🏆 Best PPC Campaign in Europe 2024 🏆 Paid Media Agency of the Year 2024 🏆 Best Integrated Search Agency in the UK Our clients include The Easy Garden Group, The Green Reaper, Hot Tubs Oxfordshire, The Granite House, Hudson Home, Nu Look Roofs, and Aqua Warehouse to name but a few. We're proudly a boutique agency, not a big agency. We like to think of our agency as being 'big enough to cope, small enough to care'. #home #garden #lifestyle #brands #ecommerce

5 Aug 2025 - 18 min
episode How Home and Garden Brands Should Be Using Pmax in 2025 artwork

How Home and Garden Brands Should Be Using Pmax in 2025

In this episode of Tea Talks, Lu breaks down the latest updates to Google’s Performance Max campaigns rolling out in summer 2025. The team discusses what’s new, why it matters, and what home and garden brands should do next. *** Grow with Evergreen podcast: 👉 https://shorturl.at/X1WJ4 T.E.A Talks: 👉 https://shorturl.at/oxIXm Evergreen Uncut: 👉 https://shorturl.at/f3CO6 ** You can discover more about Evergreen here: ✅ Website: https://theevergreenagency.co.uk/ ✅LinkedIn:https://www.linkedin.com/company/theevergreenagency/ ✅ YouTube: https://www.youtube.com/@theevergreenagency/ ✅ Instagram:https://www.instagram.com/theevergreenagency/✅ TikTok: https://www.tiktok.com/@theevergreenagency/ *** Evergreen is a growth marketing agency for home, garden, and lifestyle brands.Our most recent accolades include: 🏆 Best PPC Campaign in Europe 2024 🏆 Paid Media Agency of the Year 2024 🏆 Best Integrated Search Agency in the UK Our clients include The Easy Garden Group, The Green Reaper, Hot Tubs Oxfordshire, The Granite House, Hudson Home, Nu Look Roofs, and Aqua Warehouse to name but a few. We're proudly a boutique agency, not a big agency. We like to think of our agency as being 'big enough to cope, small enough to care'. #home #garden #lifestyle #brands #ecommerce

29 Jul 2025 - 18 min
episode Advantage Plus Audiences Explained (And How to Use Them Like a Pro) artwork

Advantage Plus Audiences Explained (And How to Use Them Like a Pro)

In this Tea Talk episode, Aaron and Matt break down what Meta’s Advantage Plus audiences actually are, how they work, and what home and garden brands should be doing to get the best results from this new audience targeting system. *** Grow with Evergreen podcast: 👉 https://shorturl.at/X1WJ4 T.E.A Talks: 👉 https://shorturl.at/oxIXm Evergreen Uncut: 👉 https://shorturl.at/f3CO6 ** You can discover more about Evergreen here: ✅ Website: https://theevergreenagency.co.uk/ ✅LinkedIn:https://www.linkedin.com/company/theevergreenagency/ ✅ YouTube: https://www.youtube.com/@theevergreenagency/ ✅ Instagram:https://www.instagram.com/theevergreenagency/✅ TikTok: https://www.tiktok.com/@theevergreenagency/ *** Evergreen is a growth marketing agency for home, garden, and lifestyle brands.Our most recent accolades include: 🏆 Best PPC Campaign in Europe 2024 🏆 Paid Media Agency of the Year 2024 🏆 Best Integrated Search Agency in the UK Our clients include The Easy Garden Group, The Green Reaper, Hot Tubs Oxfordshire, The Granite House, Hudson Home, Nu Look Roofs, and Aqua Warehouse to name but a few. We're proudly a boutique agency, not a big agency. We like to think of our agency as being 'big enough to cope, small enough to care'. #home #garden #lifestyle #brands #ecommerce

22 Jul 2025 - 18 min
En fantastisk app med et enormt stort udvalg af spændende podcasts. Podimo formår virkelig at lave godt indhold, der takler de lidt mere svære emner. At der så også er lydbøger oveni til en billig pris, gør at det er blevet min favorit app.
En fantastisk app med et enormt stort udvalg af spændende podcasts. Podimo formår virkelig at lave godt indhold, der takler de lidt mere svære emner. At der så også er lydbøger oveni til en billig pris, gør at det er blevet min favorit app.
Rigtig god tjeneste med gode eksklusive podcasts og derudover et kæmpe udvalg af podcasts og lydbøger. Kan varmt anbefales, om ikke andet så udelukkende pga Dårligdommerne, Klovn podcast, Hakkedrengene og Han duo 😁 👍
Podimo er blevet uundværlig! Til lange bilture, hverdagen, rengøringen og i det hele taget, når man trænger til lidt adspredelse.

Choose your subscription

Most popular

Limited Offer

Premium

20 hours of audiobooks

  • Podcasts only on Podimo

  • No ads in Podimo shows

  • Cancel anytime

2 months for 19 kr.
Then 99 kr. / month

Get Started

Premium Plus

Unlimited audiobooks

  • Podcasts only on Podimo

  • No ads in Podimo shows

  • Cancel anytime

Start 7 days free trial
Then 129 kr. / month

Start for free

Only on Podimo

Popular audiobooks

Get Started

2 months for 19 kr. Then 99 kr. / month. Cancel anytime.