The Business of DJing

9. DJ Frank G - Founding and building Exclusive DJ

In this episode I welcome Stockton legend, DJ Frank G, founder and owner of Exclusive DJ.  We talk about his intro to DJing the music industry, what it was like digging for music in the early days, why and how he built a mobile DJing business, simple and effective mobile marketing strategies. I really enjoyed this conversation and I hope you do too!  Note: some timestamps may vary by platform.  0:00 - Gumroad store announcement 2:14 - Intro to Frank 3:55 - Early events in Stockton, CA 8:25 - Frank’s intro to music and DJing 22:12 - Getting into radio  25:07 - Discovery of music in the vinyl era 30:00 - The value of finding a rare gem 34:00 - Starting Exclusive DJ 37:47 - Marketing at bridal shows 40:13 - Building a long term business 43:42 - How customer acquisition strategy changes over time 46:36 - Different styles of DJs 52:17 - Software tools to run a DJ business 54:35 - Recognizing where your money is coming from 59:34 - Advice for young DJs 1:06:49 - DJ Style: Music taste and library organization Links * jamieselects.gumroad.com [https://jamieselects.gumroad.com/] Follow DJ Frank G Instagram: @exclusivedjgroup [https://www.instagram.com/exclusivedjgroup/] Website: ⁠exclusivedj.net [http://exclusivedj.net/] Follow Jamie Selects Instagram: ⁠https://www.instagram.com/jamie_selects⁠ [https://www.instagram.com/jamie_selects/] Twitter: ⁠https://twitter.com/jamie_selects⁠ [https://twitter.com/jamie_selects] Website: ⁠https://www.jamieselects.com [https://www.jamieselects.com/]

8. Baywav - Residencies, building a brand, and content creation

In this episode I welcome Bay Area native Baywav. We talk about building residencies, how to break out of your city, building a brand, managing a rebrand, content creation, and much more! This was a great conversation and it was cool to connect with someone else who is helping DJs build their businesses.    0:31 - How did you get into djing? 2:11 - Transaction from practicing to real gigs  5:06 - The process of getting the residency 8:39 - Lessons learned from swapping gigs. 12:16 - Navigating difficult conversations with DJs you book 14:24 - Building Cornerstone post pandemic  19:40 - Optimizing for health 24:00 - Rebrand to Baywav 27:00 - Online presence 28:27 - Building out a team 30:45 - Gumroad and selling digital products 33:33 - The problem with committing to one style of content 36:13 - Strategy for content creation and video editing tips 42:55 - Goals for this year 46:34 - What’s your music style? 49:46 - Library organization Links * Capcut video editor [https://www.capcut.com/] Follow Baywav Instagram: https://www.instagram.com/baywav/ [https://www.instagram.com/baywav/] Website: baywav.com [https://linktr.ee/baywav] Follow Jamie Selects Instagram: https://www.instagram.com/jamie_selects [https://www.instagram.com/jamie_selects/] Twitter: https://twitter.com/jamie_selects [https://twitter.com/jamie_selects] Website: https://www.jamieselects.com [https://www.jamieselects.com/]

7. Soul7 - Building EMPIRE Latino From the Ground Up

In  this episode I welcome my long time best friend and music industry expert, Alán Hensley, aka Soul7.  We go way back to our college days at Pacific and talk about how he came to study music business, learned to DJ, took a leap of faith going across the world to Berkeley College of Music, building EMPIRE Latino, and how DJs can market themselves professionally.  I really enjoyed this conversation and I hope you do too! 0:00 - Intro 2:10 - The early days, finding a love for music 5:00 - Finding Pacific for studying music business 7:30 - Being music bro and getting the first DJ controller 9:50 - The Getdown days 15:10 - Marketing The Getdowns 20:10 - Utilizing a street team 22:10 - Getting stuck post grad and finding new opportunities 26:00 - Finding Berkeley College of Music and taking a leap of faith 30:10 - Arriving in Spain 32:10 - If you want to work in music business, do this... 33:55 - Find a DJ group chat 34:30 - Favorite guest speaker  35:45 - Getting DJ gigs in Spain 43:05 - Finding a job post Berkeley 47:00 - Transition to EMPIRE 50:40 - Preparing for the interview 53:00 - Leveling up from the position you're hired for 56:00 - What is the role of a Product Manager at a label? 58:40 - How to pitch music to a label? 1:02:34 - What can DJs learn from artists to promote themselves? 1:06:05 - Pro tips DJs can take away from the music industry 1:12:20 - Selecta Style, DJ taste and library organization Follow Soul7 * Instagram: https://www.instagram.com/soul7beats * Twitter: https://twitter.com/soul7beats * Sound Cloud: https://soundcloud.com/crate-gems Follow Jamie Selects * Instagram: https://www.instagram.com/jamie_selects * Twitter: https://www.twitter.com/jamie_selects * Website: https://www.jamieselects.com

6. DJ Fishfonics - How to Become a Premiere Booking Manager in Your City

In this episode I welcome DJ Fishfonics from San Diego, CA.  He has been the main reason I've been able to gig since I moved to San Diego, so super grateful to him! In this conversation we talk about how he became a top booking manager with a bunch of venues in SD, how you can get booked as a new DJ, maintaining professionalism, negotiating rates, and more. 0:00 - Intro     1:03 - Start to DJing 3:37 - Transition to full time DJing 5:37 - Twitch phase 7:35 - How did you start doing the bookings? 10:25 - How can new DJs lock in their first gig? 15:00 - Gig swaps 16:22 - Maintaining professional relationships with venue staff 20:13 - Making sure your computer works with gear at new venues 22:30 - Facilitating gear purchases with venues 26:06 - How not to ask for a gig 27:00 - Negotiating rates 31:54 - Fish's style of DJing 33:22 - What do you listen to when you're off? 39:40 - Library organization  Follow DJ Fishfonics   * Instagram: https://www.instagram.com/djfishfonics * Twitter: https://twitter.com/djfishfonics * Website: https://fishfonics.com/ Follow Jamie Selects   * Instagram: https://www.instagram.com/jamie_selects  * Twitter: https://www.twitter.com/jamie_selects  * Website: https://www.jamieselects.com

5. DJ KenZo: Becoming a Full Time DJ

In this episode I welcome DJ KenZo from Stockton, CA.  He is a member of  the Plural Music family and has been killing it in the Bay Area and is a  DJ for the Stockton Kings and Cal Bears. We talk about how he came to  DJ full time, what it's like DJing for Don Quez, and much more!  0:00 - Intro   3:50 - Love for learning   14:00 - Plural Music and the importance of community   18:45 - Transition to being a full time DJ   25:30 - Organizing gigs and filling up your calendar   28:40 - Locking in the Stockton Kings and Cal Bears   37:20 - Starting to pursue making your own music   45:20 - Opening for YG   48:20 - Where do you see yourself in five years?   52:00 - DJ style and library organization Follow DJ KenZo   Instagram: https://www.instagram.com/djken_z_o/  Twitter: https://twitter.com/DJKen_Z_0  YouTube: https://www.youtube.com/channel/UCMoWt4o71I_bSxaUtLQd9_Q   Follow Jamie Selects   Instagram: https://www.instagram.com/jamie_selects  Twitter: https://www.twitter.com/jamie_selects  Website: https://www.jamieselects.com