The Business of Thinking Big

Personal Brand Mastery with Becky Launder

You’ve started a business, and suddenly—you’re the brand. But now what? In this episode, Lianne Kim sits down with Becky Launder, CEO of Modern Direct Seller and Oh My Hi, to unpack what it really takes to grow a business when you are the face of it. From accidental entrepreneur to personal brand strategist, Becky shares her journey and the framework she uses to help others thrive in the online space. If you’ve ever felt overwhelmed by content creation, unsure how to attract leads, or resistant to showing up online, this episode is your roadmap. Becky breaks down her 3-part framework for building a personal brand that converts, and offers practical advice for showing up with confidence and clarity. In‌ ‌this‌ ‌episode,‌ ‌you’ll discover:‌ * Why most personal brands start by accident * The mindset shift from “just a blog” to full-blown business * Becky’s 3-part framework: Content, Capture, Convert * How to create long-form content that fuels your marketing * Why people buy from you—not just your product * How to embrace your personality and lifestyle in your brand * What to do if you’re resisting the “personal brand” label * Tips for staying in your lane when working with family Timestamps:‌ ‌ 04:00 – Becky’s journey from corporate to entrepreneurship 10:00 – Building a business around your lifestyle 15:00 – What is a personal brand, really? 20:00 – Becky’s 3-part framework for growth 26:00 – How to attract leads and convert them 32:00 – Showing up online with confidence 38:00 – Final thoughts on personal brand mastery   Connect with Becky: Website: https://www.moderndirectseller.com Instagram: @beckylaunder CRM & Website Tools: https://www.ohmyhi.com [https://www.ohmyhi.com] — ‌Connect with me: Facebook: https://www.facebook.com/liannekimcoach [https://www.facebook.com/liannekimcoach] Instagram: @liannekimcoach [https://www.instagram.com/liannekimcoach] Join the Mamas & Co. community to get access to valuable resources and the support of likeminded mompreneurs and mentors: https://www.mamasandco.com [https://www.mamasandco.com] Instagram: @mamasandco [https://www.instagram.com/mamasandco] Podcasting support: https://theultimatecreative.com [https://theultimatecreative.com]

Quick Tip: Morning Movement

In this energizing Quick Tip episode, Lianne Kim shares a simple yet powerful strategy to boost your productivity, mood, and overall success: moving your body every morning. When we neglect physical movement, we compromise our energy, focus, and ability to show up fully in our businesses. Lianne unpacks how just 20 minutes of movement can transform your day and your results. Whether you’re juggling kids, clients, or caregiving, this episode will inspire you to prioritize your wellness and reclaim your mornings. No fancy gym required, just a commitment to start your day with intention and motion.  In‌ ‌this‌ ‌episode,‌ ‌you’ll discover:‌ * Why movement is essential for entrepreneurial success * How morning workouts prime your brain for focus and creativity * Simple ways to fit 20 minutes of movement into your routine * How to ask for support and set boundaries around your wellness * The ripple effect of starting your day in a high-energy state * Encouragement for those who feel out of shape or overwhelmed Timestamps:‌ ‌ 03:00 – Why movement matters for productivity 06:00 – Lianne’s personal journey with wellness and motherhood 10:00 – The benefits of morning movement 14:00 – Easy ways to fit in 20 minutes 18:00 – How to ask for help and protect your time 22:00 – Examples of movement you can do anywhere 26:00 – The mindset shift that turns movement into momentum 30:00 – Final challenge: Move your body today! — ‌Connect with me: Facebook: https://www.facebook.com/liannekimcoach [https://www.facebook.com/liannekimcoach] Instagram: @liannekimcoach [https://www.instagram.com/liannekimcoach] Join the Mamas & Co. community to get access to valuable resources and the support of likeminded mompreneurs and mentors: https://www.mamasandco.com [https://www.mamasandco.com] Instagram: @mamasandco [https://www.instagram.com/mamasandco] Podcasting support: https://theultimatecreative.com [https://theultimatecreative.com]

Lead your Team to Greatness

Most entrepreneurs start their businesses because they love what they do. not because they love managing people. But as Lianne Kim shares in this powerful episode, scaling a business without leadership skills is nearly impossible. If you’ve ever felt overwhelmed by the idea of building a team, or questioned whether you’re “cut out” for leadership, this episode will shift your mindset and help you step into your role as CEO. Lianne walks through her own journey from solo coach to team builder, and introduces the concept of the “Future Org Chart”—a visionary tool for designing the business you want to lead. Whether you’re hiring your first VA or dreaming of a million-dollar company, this episode will help you think bigger, lead smarter, and build a team that supports your growth. In‌ ‌this‌ ‌episode,‌ ‌you’ll discover:‌ ‌ * Why most entrepreneurs hit a revenue ceiling without a team * How limiting beliefs sabotage your leadership potential * The mindset shift from solo operator to visionary CEO * Why impact and income both require support * How to design your “Future Org Chart” and reverse-engineer your dream business * What to consider before hiring—or rehiring * Why team culture matters more than you think * How to start identifying the right support for your next level Timestamps:‌ ‌ 04:00 – Why most entrepreneurs resist team-building 08:30 – The revenue and impact ceiling of solo entrepreneurship 13:00 – Overcoming limiting beliefs about leadership 18:00 – Designing your five-year vision 23:00 – Creating your Future Org Chart 30:00 – Thinking in departments, not just hires 36:00 – Where to start when building your team 42:00 – Why mindset is the key to scaling 48:00 – Building team culture and attracting aligned support — ‌Connect with me: Facebook: https://www.facebook.com/liannekimcoach [https://www.facebook.com/liannekimcoach] Instagram: @liannekimcoach [https://www.instagram.com/liannekimcoach] Join the Mamas & Co. community to get access to valuable resources and the support of likeminded mompreneurs and mentors: https://www.mamasandco.com [https://www.mamasandco.com] Instagram: @mamasandco [https://www.instagram.com/mamasandco] Podcasting support: https://theultimatecreative.com [https://theultimatecreative.com]

Strategic Organic Growth with Jayne Dykstra

You’re showing up online, posting consistently, engaging with your audience… but the growth just isn’t happening. Sound familiar? That’s the frustrating reality of organic growth for so many entrepreneurs, it feels like you’re doing everything right, yet the results are painfully slow. In this episode, Lianne Kim sits down with Jayne Dykstra to tackle the problem head-on: how to grow your business strategically and organically without burning out or relying on paid ads. Jayne shares her proven approach to building visibility, nurturing leads, and creating momentum through intentional action not random effort. If you’re tired of spinning your wheels and ready to see real traction, this episode will help you shift from scattered to strategic. In this episode, you’ll discover: * Why organic growth often feels slow and how to fix it * The visibility traps most entrepreneurs fall into * How to build trust and nurture leads without feeling salesy * What metrics actually matter when tracking growth * The mindset shift that turns effort into result Timestamps: * 02:00 – Jayne’s journey * 07:15 – Why organic growth feels frustrating * 12:40 – Building visibility with intention * 18:30 – Lead nurturing that feels natural and aligned * 24:50 – Strategic tweaks that lead to real results * 30:00 – Final thoughts on sustainable growth and staying the course Links mentioned:‌ ‌ Her website: https://zetique.com/ [https://zetique.com/]  Her IG: https://www.instagram.com/zetiquebookkeeping/ [https://www.instagram.com/zetiquebookkeeping/]  Join us at MAMACON® on Friday Nov. 7th: https://www.mamasandco.com/mamacon [https://www.mamasandco.com/mamacon]  Learn with me: Mamapreneur Success Path - Free Audio Training [https://www.mamasandco.com/audio] — ‌Connect with me: Facebook: https://www.facebook.com/liannekimcoach [https://www.facebook.com/liannekimcoach] Instagram: @liannekimcoach [https://www.instagram.com/liannekimcoach] Join the Mamas & Co. community to get access to valuable resources and the support of likeminded mompreneurs and mentors: https://www.mamasandco.com [https://www.mamasandco.com] Instagram: @mamasandco [https://www.instagram.com/mamasandco] Podcasting support: https://theultimatecreative.com [https://theultimatecreative.com]

Networking Tips for Introverts

If the word “networking” makes you want to run and hide, you’re not alone. In this episode, Lianne Kim shares practical, heart-centered strategies for introverted entrepreneurs who want to build meaningful connections without the overwhelm. Whether you dread big events or feel drained after small talk, this episode will help you reframe networking as something that can feel authentic, energizing, and even fun. Lianne offers mindset shifts, conversation starters, and gentle ways to show up that honor your personality while still growing your business. If you’ve ever said “I’m just not good at networking,” this episode will show you how to do it your way with confidence and ease In‌ ‌this‌ ‌episode,‌ ‌you’ll discover:‌ ‌ * Why traditional networking feels exhausting for introverts * How to reframe networking as relationship-building * Tips for navigating events without burnout * Conversation starters that feel natural and authentic * How to follow up and stay connected—without pressure Timestamps:‌ ‌ * 01:45 – Why introverts struggle with traditional networking * 06:10 – Reframing networking as connection * 10:30 – How to prepare for events and protect your energy * 15:20 – Conversation tips for introverts * 20:40 – Following up with intention and ease * 24:00 – Final thoughts and encouragement for quiet leaders Think you might be ready for business coaching? Book a call here: https://www.liannekim.com [https://www.liannekim.com]  Want to surround yourself with some amazing mamas starting and growing businesses? Join us at MamaCon 2025: https://www.mamasandco.com/mamacon [https://www.mamasandco.com/mamacon]  — ‌Connect with me: Facebook: https://www.facebook.com/liannekimcoach [https://www.facebook.com/liannekimcoach] Instagram: @liannekimcoach [https://www.instagram.com/liannekimcoach] Join the Mamas & Co. community to get access to valuable resources and the support of likeminded mompreneurs and mentors: https://www.mamasandco.com [https://www.mamasandco.com] Instagram: @mamasandco [https://www.instagram.com/mamasandco] Podcasting support: https://theultimatecreative.com [https://theultimatecreative.com]