1. Strategic Content Marketing Overview + Intro

5. Female Buying Behaviors with Maghan Lamle

Women buy much differently than men do. In today’s episode, we’ll dive into some specific examples of how men and women make purchasing decisions, how to positions your content to sell to females, how to positions yourself to get in front of your ideal female clients/customers online.

4. How Your Competition Can Help You Find Your Uniqueness with Nicole Powell of HALCON Marketing

You need to know who the players are in order to come to the game. On today’s episode, Nicole goes into detail on how to use your competitors to find the gaps in the market and position yourself to fill them by showing up for your audience with genuine uniqueness.

3. Cyber Security with Chelsea Brown of Digital Mom Talk

Cyber security is a critical piece of online businesses, no matter the size. It is no different than securing our office spaces. We put locks on our doors, we make sure our computers are shut down and closed. We have to protect our online assets the same way. Chelsea will break down these threats and give us some actionable steps to protect your online business.

2. Stop Multi-tasking, Start Batching with Felly Day

Multi-tasking has been proven inefficient by modern physiologists. Let's talk about what actually IS working these days -batch working. In this episode, Felly and I will discuss batching, how you can do it, and what makes it such a game-changer.  ⏰ CONVERSATIONS TIMESTAMPS * [09:58] Felly talks about her Instagram content pillars: Outsourcing, Remote Work, and Mindset (and how they work together on her grid). * [12:02] Felly’s advice on finding content pillars for your brand/business. * [16:32] Here we cover content planning apps and their features for scheduling Instagram posts. * [18:32] Felly dives into her content batching routine where she can create a month’s worth of content for her clients in under 2 hours. * [21:01] Breaking down the multi-tasking myths! Felly has a fantastic one-liner here. “Multi-tasking = you doing nothing.” 🔗 LINKS MENTIONED IN THE EPISODE * Felly's Confidently Free Facebook Group for Virtual Assistants [https://www.facebook.com/groups/ConfidentlyFree/] * Later Social Media Scheduling App [https://later.com]

1. Strategic Content Marketing Overview + Intro

Welcome to the show!! I’m so glad you’re here! Today I will walk you through what exactly goes into an entire content marketing plan. It’s a lot, and I know you’re ready for it. Press play and let’s dive in.