The KiDDS Biz Podcast

Why Charge MORE for Phase 1 Than Phase 2 (And Why You’ll Never Go Back)

In this engaging interview, Dr. Zach from Ohio shares his innovative approach to early orthodontic treatment, pricing strategies, and building a strong practice culture. Discover how focusing on value, interdisciplinary collaboration, and effective team management can transform your practice and patient outcomes. Dr. Ashley TiKTok: https://www.tiktok.com/@socopdo Dr. Ashley Instagram: https://www.instagram.com/socopdo/ WildSmiles Braces: https://www.wildsmilesbraces.com/doctors/ WildSmiles Instagram: https://www.instagram.com/wildsmilesbraces/  keywords: orthodontics, early treatment, practice management, pricing strategy, patient experience, interdisciplinary care, practice culture, remote monitoring, case acceptance, orthodontic innovation

Unfiltered Peds/Ortho: The Startup Numbers No One Shares

In this special listener-led episode of The KiDDs Biz Podcast, the tables are turned! Moderated by co-host Davin Bickford, longtime listeners Dr. Incia and her husband/business manager Talib guest-host to interview the ever-transparent Dr. Ashley about building a thriving dual-specialty pediatric–orthodontic practice. Dr. Ashley gets candid about what really moves the needle in a “pedo-ortho” startup, including:     •    How 51% of ortho starts now come from the pediatric side     •    Smart staffing, associate compensation, and when to separate expenses     •    Why community presence + social beats pricey ads     •    PTA partnerships, grassroots tactics, and converting consults efficiently Whether you’re launching, scaling, or refining systems, this conversation is packed with practical playbooks, lessons learned, and real numbers you can act on.   Dr. Ashley TiKTok: https://www.tiktok.com/@socopdo Dr. Ashley Instagram: https://www.instagram.com/socopdo/ WildSmiles Braces: https://www.wildsmilesbraces.com/doctors/ WildSmiles Instagram: https://www.instagram.com/wildsmilesbraces/   Keywords: orthodontics, pediatric dentistry, practice growth, family business, work-life balance, organic marketing, private practice, business strategy, patient care, dental practice management

How Family, Systems, and Vision Built a 10% Growth Engine

Join the KiDDS Biz Podcast  as we explore the secrets to success in orthodontics and pediatric dentistry. In this episode, we discuss innovative strategies for practice growth, the importance of family dynamics in business, and the benefits of simplifying operations. Our expert guests share insights on maintaining a healthy work-life balance, the impact of organic marketing, and the future of private practices in a corporate world. Tune in for valuable tips to elevate your practice and make a lasting impact on young patients Dr. Ashley TiKTok: https://www.tiktok.com/@socopdo [https://www.tiktok.com/@socopdo] Dr. Ashley Instagram: https://www.instagram.com/socopdo/ [https://www.instagram.com/socopdo/] WildSmiles Braces: https://www.wildsmilesbraces.com/doctors/ [https://www.wildsmilesbraces.com/doctors/] WildSmiles Instagram: https://www.instagram.com/wildsmilesbraces/ [https://www.instagram.com/wildsmilesbraces/]   Keywords: orthodontics, pediatric dentistry, practice growth, family business, work-life balance, organic marketing, private practice, business strategy, patient care, dental practice management

Start Up focus with Shine Pediatric Dentistry & Orthodontics

In this episode of the KiDDs Biz Podcast, we dive into the inspiring journey of Dr. Mike Selig and Dr. Lauren Carlson, a husband-and-wife duo who successfully balance family life with running their own dental practice. Discover how they navigated the challenges of starting a new business while raising a family, and learn about their innovative strategies for creating a warm, inviting practice environment. Whether you're a dental professional or an entrepreneur, this episode offers valuable insights into achieving harmony between personal and professional life. Tune in to hear their story and gain practical tips for your own journey. Dr. Ashley TiKTok: https://www.tiktok.com/@socopdo Dr. Ashley Instagram: https://www.instagram.com/socopdo/ WildSmiles Braces: https://www.wildsmilesbraces.com/doctors/ WildSmiles Instagram: https://www.instagram.com/wildsmilesbraces/ [https://www.instagram.com/wildsmilesbraces/] Keywords: Family Business Dental Practice Work-Life Balance Startup Journey Pediatric Dentistry Orthodontics Husband-Wife Team Practice Management Hashtags: #FamilyBusiness #DentalPractice #WorkLifeBalance #StartupJourney #PediatricDentistry #Orthodontics #HusbandWifeTeam

Outsource the strategy behind ordering to reduce overhead

In this episode of The KiDDs Biz Podcast, the conversation revolves around the challenges and strategies in orthodontics and pediatric dentistry, focusing on inventory management and efficiency. The guests discuss common mistakes practices make, the role of technology in procurement, and strategies for optimizing inventory levels. They emphasize the importance of understanding the unique needs of each practice and the value of having a dedicated team to manage procurement effectively. In this conversation, the speakers delve into the complexities of managing clinical supplies within orthodontic practices, emphasizing the importance of budgeting, strategic procurement, and the impact of market changes such as tariffs. They discuss how practices can optimize their supply management processes to save costs and improve efficiency, while also addressing the challenges posed by pricing strategies and supplier relationships. The conversation highlights the need for practices to adopt a more strategic approach to ordering and inventory management, rather than reacting to immediate deals or discounts.   Dr. Ashley TiKTok: https://www.tiktok.com/@socopdo Dr. Ashley Instagram: https://www.instagram.com/socopdo/ WildSmiles Braces: https://www.wildsmilesbraces.com/doctors/ WildSmiles Instagram: https://www.instagram.com/wildsmilesbraces/   Keywords: Franchising vs. Private Practice, Doctor-Driven DSO, Ortho–Pedo Practice Model, Practice Management, Scalability, Practice Metrics, Associate Compensation Models, Franchising Challenges, Culture & Branding, Membership Plans, Profitability Models, Strategic Partnerships, Networking.