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The LFG Podcast

Podcast by Franchise Assembly

English

Business

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About The LFG Podcast

‘LFG’ is the unfiltered franchise education podcast. No gatekeeping here, just practical franchise insights from some of the smartest voices in the industry! Hosted by Franchise Assembly co-founders Michael Hyam and Liane Caruso, tune in twice a month for strategies on franchise development, marketing, leadership, and more.

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50 episodes

episode E48: Autonomous Sales (From Call to Close) Using AI! With Raynmaker artwork

E48: Autonomous Sales (From Call to Close) Using AI! With Raynmaker

Tune in this week for a great conversation with Joe Gagnon, CEO & Co-Founder, and Garth Fasano, President & Co-Founder of Raynmaker, to learn all about fully automated sales processes. We even learn about the tools that are making sales without anyone interacting with the lead. We also share franchise news, highlight our LinkedIn Royals of the week, and talk about upcoming events. Connect with Liane: ⁠⁠⁠⁠⁠linkedin.com/in/lianecaruso⁠⁠⁠⁠ [http://linkedin.com/in/lianecaruso%E2%81%A0%E2%81%A0%E2%81%A0%E2%81%A0] Connect with Michael: ⁠⁠linkedin.com/in/michaelhyamfranchiseshow⁠⁠⁠⁠ [http://linkedin.com/in/michaelhyamfranchiseshow%E2%81%A0%E2%81%A0%E2%81%A0%E2%81%A0] Connect with Joe Gagnon: linkedin.com/in/joegagnon [http://linkedin.com/in/joegagnon]  Connect with Garth Fasano: linkedin.com/in/garthfasano [http://linkedin.com/in/garthfasano]  This episode is brought to you by… Netsertive: netsertive.com [http://netsertive.com]  Papirfly: papirfly.com [http://papirfly.com]  Franchise Assembly: ⁠⁠⁠franchiseassembly.com⁠⁠⁠⁠ [http://franchiseassembly.com]  The National Franchise Show: franchiseshowinfo.com [https://www.franchiseshowinfo.com/] | Music by Andrey Rossi | Podcast Produced by Belle White Creative

12 May 2026 - 48 min
episode E47: Showing Up & Converting in the AI Marketing Era! With V Digital artwork

E47: Showing Up & Converting in the AI Marketing Era! With V Digital

Tune in this week for a great conversation with Kenny Stocker, VP of Sales & Partnerships at V Digital Services, to learn all about how to show up and convert in the modern AI world. We also share franchise news, highlight our LinkedIn Royals of the week, and talk about upcoming events. Connect with Liane: ⁠⁠⁠⁠⁠linkedin.com/in/lianecaruso⁠⁠⁠⁠ [http://linkedin.com/in/lianecaruso%E2%81%A0%E2%81%A0%E2%81%A0%E2%81%A0] Connect with Michael: ⁠⁠linkedin.com/in/michaelhyamfranchiseshow⁠⁠⁠⁠ [http://linkedin.com/in/michaelhyamfranchiseshow%E2%81%A0%E2%81%A0%E2%81%A0%E2%81%A0] Connect with Kenny: linkedin.com/in/kennystocker [http://linkedin.com/in/kennystocker]  This episode is brought to you by… Netsertive: netsertive.com [http://netsertive.com]  Papirfly: papirfly.com [http://papirfly.com]  Franchise Assembly: ⁠⁠⁠franchiseassembly.com⁠⁠⁠⁠ [http://franchiseassembly.com]  The National Franchise Show: franchiseshowinfo.com [https://www.franchiseshowinfo.com/] | Music by Andrey Rossi | Podcast Produced by Belle White Creative

28 Apr 2026 - 43 min
episode E46: Why Local Marketing Keeps Breaking Down & How to Fix it with Kaia Watkins of Flint Direct artwork

E46: Why Local Marketing Keeps Breaking Down & How to Fix it with Kaia Watkins of Flint Direct

Tune in this week for a great conversation with Kaia Watkins of Flint Direct to learn all about valuation and funding readiness as a franchise brand. We also share franchise news, highlight our LinkedIn Royals of the week, and talk about upcoming events. Connect with Liane: http://linkedin.com/in/lianecaruso⁠⁠⁠⁠ Connect with Michael: ⁠⁠http://linkedin.com/in/michaelhyamfranchiseshow⁠⁠⁠⁠ Connect with Kaia: https://www.linkedin.com/in/kaiawatkins/Learn More about Flint Direct: https://www.flint-direct.com/Franchise Assembly This episode is brought to you by Netsertive, Papirfly, Franchise Assembly and The National Franchise Show Info: ⁠⁠⁠http://franchiseassembly.com| Music by Andrey Rossi | Podcast Produced by Belle White Creative

24 Mar 2026 - 34 min
episode E45: Valuation and Funding Readiness! With Xceleran artwork

E45: Valuation and Funding Readiness! With Xceleran

Tune in this week for a great conversation with Sean Marzola and Geoff Suval of Xceleran to learn all about valuation and funding readiness as a franchise brand. We also share franchise news, highlight our LinkedIn Royals of the week, and talk about upcoming events. Connect with Liane: ⁠⁠⁠⁠⁠linkedin.com/in/lianecaruso⁠⁠⁠⁠ [http://linkedin.com/in/lianecaruso%E2%81%A0%E2%81%A0%E2%81%A0%E2%81%A0] Connect with Michael: ⁠⁠linkedin.com/in/michaelhyamfranchiseshow⁠⁠⁠⁠ [http://linkedin.com/in/michaelhyamfranchiseshow%E2%81%A0%E2%81%A0%E2%81%A0%E2%81%A0] Connect with Geoff: linkedin.com/in/geoffsuval [http://linkedin.com/in/geoffsuval]  Connect with Sean: linkedin.com/in/sean-t-marzola-027296 [http://linkedin.com/in/sean-t-marzola-027296]  Download The Eight Levers Framework: xceleran.com/franchisors-xsi [https://www.xceleran.com/franchisors-xsi/] Franchise Assembly Info: ⁠⁠⁠franchiseassembly.com [http://franchiseassembly.com]⁠⁠⁠⁠  This episode is brought to you by Netsertive, Papirfly, Franchise Assembly and The National Franchise Show | Music by Andrey Rossi | Podcast Produced by Belle White Creative

3 Mar 2026 - 38 min
episode E44: Organic Growth Secrets From the Stretch Zone Franchise artwork

E44: Organic Growth Secrets From the Stretch Zone Franchise

Tune in this week for a great conversation with Tony Zaccario, CEO of Stretch Zone to learn all about the organic franchise marketing that grew the brand from 4 to 420+ locations.  We also share franchise news, highlight our LinkedIn Royals of the week, and talk about upcoming events. Connect with Liane: ⁠⁠⁠⁠⁠linkedin.com/in/lianecaruso⁠⁠⁠⁠ [http://linkedin.com/in/lianecaruso%E2%81%A0%E2%81%A0%E2%81%A0%E2%81%A0] Connect with Michael: ⁠⁠linkedin.com/in/michaelhyamfranchiseshow⁠⁠⁠⁠ [http://linkedin.com/in/michaelhyamfranchiseshow%E2%81%A0%E2%81%A0%E2%81%A0%E2%81%A0] Connect with Tony: linkedin.com/in/tony-zaccario-5576b8133 [http://linkedin.com/in/tony-zaccario-5576b8133]  Franchise Assembly Info: ⁠⁠⁠franchiseassembly.com⁠⁠⁠⁠ [http://franchiseassembly.com] This episode is brought to you by Netsertive, Papirfly, Franchise Assembly and The National Franchise Show | Music by Andrey Rossi | Podcast Produced by Belle White Creative

17 Feb 2026 - 37 min
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En fantastisk app med et enormt stort udvalg af spændende podcasts. Podimo formår virkelig at lave godt indhold, der takler de lidt mere svære emner. At der så også er lydbøger oveni til en billig pris, gør at det er blevet min favorit app.
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