The Neon Buzz

Podcast by The Neon Buzz

English

Business

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About The Neon Buzz

Are you an oral, aesthetic, or other elective healthcare professional looking to get more new patients with your digital marketing strategy? Then you’re in the right place. Neon Canvas is a people-first, multitool marketing team that functions as a natural extension of your growing practice. By telling your brand’s story, we do whatever needs to be done to drive your ROI, no matter the task – and we do it all from one full-service hub. Follow along with the Neon Buzz podcast as our panel of experts answers your digital marketing questions with specialized, actionable tips you can implement today. Subscribe to watch bi-weekly podcast episodes covering topics like social media marketing, lead nurturing, local SEO, and so much more. We’ll meet you in the comments.

All episodes

27 episodes

SEO for Social Media

1 in 4 people search on social before Google, and that number is rising fast. In this episode of The Neon Buzz, Catie Grusin and Emily Murrah explain how to optimize your profiles and posts so new patients can actually find you.

4 Dec 2025 - 32 min

Holiday Promotions for Your Busy Practice

The holidays are noisy, and your patients are tired of being sold to. In this episode of The Neon Buzz, Catie Grusin sits down with Creative Director Curt Crocker to share the holiday campaigns that actually cut through the clutter for orthodontic and healthcare practices.

6 Nov 2025 - 20 min

AI Roundtable: The Good, The Bad, & The Ugly

AI can speed up your marketing—but is it helping you stand out, or making you blend in? In this episode of The Neon Buzz, our creatives share how they really use AI, the pros and cons they’ve seen, and why the “last 10%” still needs a human touch.

2 Oct 2025 - 42 min

How to Get the Most Out of Your Orthodontic Website

If your website isn’t set up like an online treatment coordinator, you’re missing conversions. Catie Grusin and Andy Newton dig into what makes an orthodontic site effective, from SEO and user experience to calls-to-action that actually convert. Tune in to learn how to get the most out of your site and set it up for growth.

4 Sep 2025 - 23 min

How to Get the Most Out of Your Marketing Agency

You signed with a marketing agency—now what? Grace Shapley, Director of Accounts at Neon Canvas, shares the top ways to get the most out of your partnership, from consistent communication to using the resources you’re already paying for.

7 Aug 2025 - 20 min

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