Cover image of show The Practice Leader Podcast

The Practice Leader Podcast

Podcast by Paul Richards & Zed Williamson

English

Business

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About The Practice Leader Podcast

Hosted by Paul Richards, President of ASCENT and Director of Otolaryngology at the University of Utah School of Medicine, and Zed Williamson, Founder and CEO of Physician Growth Accelerator, The Practice Leader Podcast is designed for one audience: the medical practice administrator who wants to lead better, grow stronger, and stop feeling like they're on an island. In each episode, Paul and Zed bring candid conversation, real-world experience, and battle-tested strategies to the frontlines of practice management. Whether it's navigating physician relationships, improving operational efficiency, or learning how to present data that drives change, this show delivers the insights and community you didn't know you were missing. If you've ever felt like the only one putting out fires or wondered if there's a better way to lead your team and grow your practice, you are in the right place. You're not alone. You're just one episode away from your next breakthrough.

All episodes

15 episodes

episode Why Patient Follow-Up Is Your Practice's Biggest Growth Lever artwork

Why Patient Follow-Up Is Your Practice's Biggest Growth Lever

Most practices underestimate the power of follow-up. In this episode, Zed and Paul sit down with James Benson, founder of QM2 Solutions and a former ENT practice administrator, to uncover why consistent patient re-engagement isn't just good service — it's a major growth driver. James shares insights from 25 years in the ENT space, revealing how many practices unintentionally lose patients simply because they don't reach back out. If your practice is stuck chasing new patients while missing opportunities with the ones you've already helped, this episode will change how you think about follow-up — and the opportunity it represents. QM2 Solutions: https://www.qm2solutions.com/ [https://www.qm2solutions.com/] ASCENT: https://www.askascent.com/ [https://www.askascent.com/]

20 Oct 2025 - 14 min
episode Rethinking Audiology: How Remote Solutions Transform ENT Practices artwork

Rethinking Audiology: How Remote Solutions Transform ENT Practices

Recruiting and retaining audiologists is one of the biggest challenges ENT practices face today—and the opportunity cost of being understaffed is steep. In this episode of the Practice Leader Podcast, Paul and Zed sit down with Drew Franklin of Albany ENT and Carlo Sanchez of the American Institute of Balance to discuss how their organizations are tackling this issue head-on. Tune in to learn how remote audiology is reshaping patient access, improving scheduling, and preventing lost revenue, while also easing the strain on existing staff. Connect with Drew: https://www.linkedin.com/in/drewfranklin123/ [https://www.linkedin.com/in/drewfranklin123/] Connect with Carlo: https://www.linkedin.com/in/carlo-s-a1430251/ [https://www.linkedin.com/in/carlo-s-a1430251/] Learn about ASCENT: https://www.askascent.com/ [https://www.askascent.com/]

13 Oct 2025 - 10 min
episode How Leaders Can Get the Best Out of Their Team artwork

How Leaders Can Get the Best Out of Their Team

In this episode of The Practice Leader Podcast, Zed and Paul sit down with Andrew DeMuth, founder of Leading Blue, to explore what it really takes to bring out the best in your people. Too often, physicians and administrators are promoted into leadership roles without the training or tools needed to succeed. From onboarding with excellence to multiplying team contributions, this conversation offers practice leaders practical insights into how to align staff, build trust, and unlock the full potential of their teams. Learn about Leading Blue: https://leadingblue.com/ [https://leadingblue.com/] Multipliers: How the Best Leaders Make Everyone Smarter: https://thewisemangroup.com/books/multipliers/ [https://thewisemangroup.com/books/multipliers/] ASCENT: https://www.askascent.com/ [https://www.askascent.com/]

6 Oct 2025 - 11 min
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