The Print Academy

How to Create a Marketing Plan for Your Print Shop That Actually Works

Most print business owners post when they remember, advertise when it’s quiet, and discount when sales dip. This episode teaches how to build a consistent marketing plan that drives steady sales all year round.

How to Build Systems So Your Print Shop Runs Without You”

Learn how to set up simple, repeatable systems to keep your print shop running smoothly — even when you’re not there. Plus, hear how Essex Banners uses Bigin CRM to stay organised.

How to Use Upsells to Double the Value of Every Print Order

Show print shop owners how to introduce upsells and cross-sells naturally, so customers spend more per order while feeling like they’re getting better value.

How to Use Case Studies to Sell More Print

Case studies sell print better than price lists. In this episode, learn how to turn past jobs into simple stories that build trust, showcase results, and win more clients.

How to Sell Print Packages Instead of One-Off Jobs

Tired of chasing one-off jobs? In this episode, discover how to create and sell print packages that boost order value, lock in clients, and simplify your sales process.