The Retail GPS Podcast

Podcast by Ihsan Munir

English

Business

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20 hours of audiobooks / month
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About The Retail GPS Podcast

This podcast provides insight and information on the consumer packaged goods industry and is focused on sharing tips, tools, resources, and education for emerging brands in the food-related retail space. Many of the principles shared may also apply to non-food related goods. However, this podcast will be geared more toward those who operate or seek to enter the food market of the retail industry. Listeners can expect to hear from experts in the field including retail buyers, brokers, distributors, co-packers/co-manufacturers and other brands. This is a community of foodies in the CPG space, discussing

All episodes

6 episodes

S1 E6 The Psychology of Branding Creating a Memorable Brand Identity

The Retail GPS Podcast: The Psychology of Branding explores how emotional triggers, visual design, and storytelling shape unforgettable brand identities. Gain actionable insights to create a brand that captivates and connects with your audience in the competitive retail and CPG space.Credits: Music from #Uppbeat: https://uppbeat.io/t/mark-july/your-way [https://uppbeat.io/t/mark-july/your-way]License code: J4PFO2GXE36QLHWT

22 Dec 2024 - 7 min

S1 E5: Wholesale vs. Distributor: Choosing the Right Path for Your Food Brand

In S1 E5 of The Retail GPS, Ihsan breaks down wholesale vs. distributor models for scaling food brands. Wholesale offers higher margins and control but is resource-heavy, while distributors provide reach and scalability with lower margins. Your choice depends on goals, resources, and cash flow. Music: “Mellow Bop” by Prigida from Uppbeat (License code: 4HQCBYCVPZJTWYKL).

24 Nov 2024 - 6 min

S1 E4 Mastering Food Brand Logistics From Shipping to Shelf Life

In this episode of The Retail GPS Podcast, we dive into logistics essentials for food brands. Learn strategies to secure optimal shipping rates, partner with co-packers for ingredients and packaging, manage inventory, and choose storage solutions to streamline operations. Music from Uppbeat: https://uppbeat.io/t/prigida/sketch-book (License code: OVAYMCIUB7NWXLQK).

2 Nov 2024 - 9 min

S1 E3 The Secret Recipe for Success: Product Briefs, Key Selling Strategies, and Go-To-Market Plans for Food-Related Products

In "The Secret Recipe for Success," join host Ihsan Munir as we delve into the essential strategies for food product success, focusing on the importance of detailed Product Briefs, Key Selling Strategies, and powerful Go-To-Market plans. Music from #Uppbeat (free for Creators!): https://uppbeat.io/t/cruen/city-streets License code: LFSH1KED6YQKANPS

27 Oct 2024 - 11 min

From Idea to Shelf: The Food Product Creation Journey

"From Idea to Shelf" is for aspiring food entrepreneurs. Join us as we guide you through the journey of transforming your food product idea into a market-ready success. Music from #Uppbeat (free for Creators!): https://uppbeat.io/t/zayner/falling License code: 2N6YORK9CHYVRLPT

13 Oct 2024 - 9 min

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