The Solo Sauce Podcast

What If the Market No Longer Wants What You’re Good At?

What happens when the old playbook around visibility, traction, and getting found online no longer seems to work the way it used to? Here's an honest conversation about not being so sure anymore. Let's dig into changing algorithms, adapting without losing yourself, and why so many experienced solo professionals quietly feel like the ground is shifting beneath them right now. — I share these ideas weekly in my newsletter, ⁠⁠⁠⁠⁠The Solo Sauce⁠⁠⁠⁠⁠ [https://joericreates.kit.com/]. Subscribe via the link in the description. — The Solo Sauce is for solopreneurs and independent professionals building something of their own. Short, sharp ideas on creativity, business, and staying sane while working solo.

Why The Best Businesses Aren’t Built Alone - Eddie & Laurenz

Sometimes the best business move isn’t doing more yourself, but rather about finding the right people to build with. In this episode of The Solo Sauce Podcast, we have strategist Laurenz Koehler, co-founder of Duxton Consulting and data specialist Eddie Shin, co-founder of Tail Risk Analytics to talk about partnerships and why working alone for too long can slowly drive you nuts. This is a conversation about collaboration without losing your independence, learning to trust other people with your reputation, and building something where the whole becomes greater than the sum of its parts. In this conversation, they talk about: * Why partnerships work best when strengths complement each other * The balance between psychology, strategy, and data * Why solo professionals eventually need other people around them * How trust matters more than contracts in the beginning * The difference between iteration, collaboration, and ego Connect with Laurenz & Eddie: * Website [https://www.duxtonconsulting.com/] * LinkedIn [https://www.linkedin.com/in/laurenz-koehler/] — The Solo Sauce is for independent professionals and solopreneurs building something of their own. Short, sharp ideas on creativity, business, and staying sane while working solo. Sign up for my weekly ideas for solo pros in my newsletter, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Solo Sauce⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [https://thesolosauce.kit.com/].

A Simple Tool to Get Under Their Skin

Most people create content from too much distance. They guess instead of getting closer. Let's look at why generic content happens, how to better understand the people you want to help, and why the best insights come from spending time about them, with them, and being them. — I share these ideas weekly in my newsletter, ⁠⁠⁠⁠The Solo Sauce⁠⁠⁠⁠ [https://joericreates.kit.com/]. Subscribe via the link in the description. — The Solo Sauce is for solopreneurs and independent professionals building something of their own. Short, sharp ideas on creativity, business, and staying sane while working solo.

Stop Being So Blunt

Most people don’t need a bigger audience. They need a sharper message. A reflection on why broad positioning gets ignored, how specificity cuts through the noise, and why the right niche creates better conversations, better clients, and better visibility. — I share these ideas weekly in my newsletter, ⁠⁠⁠The Solo Sauce⁠⁠⁠ [https://joericreates.kit.com/]. Subscribe via the link in the description. — The Solo Sauce is for solopreneurs and independent professionals building something of their own. Short, sharp ideas on creativity, business, and staying sane while working solo.

How Many Clients Do You Actually Need?

Most people think they need a big audience. They don’t. Why audience size isn’t the same as having a business, why attention doesn’t automatically turn into demand, and how a small group of the right people can be more valuable than a big crowd. — I share these ideas weekly in my newsletter, ⁠⁠The Solo Sauce⁠⁠ [https://joericreates.kit.com/]. Subscribe via the link in the description. — The Solo Sauce is for solopreneurs and independent professionals building something of their own. Short, sharp ideas on creativity, business, and staying sane while working solo.