Episode 71 - BTS: Close Every Sale By Calling Your Client into Potential
There’s a way to sell that feels pushy, heavy, and transactional.
And there’s a way to sell where the person feels seen, expanded, and fully activated in what’s possible for them.
This episode is about the second.
In this mini sales training, I’m breaking down what actually makes someone say yes and it’s not scripts, pressure, or perfectly handling objections. It’s your ability to hold someone in their highest potential and help them see what they can’t yet see for themselves.
We talk about why sales starts with you — your belief, your capacity to see bigger, and your willingness to live inside your own next level. Because the truth is, you can only sell people to the level of potential you’re willing to hold for yourself.
I walk you through what’s really happening on sales calls, why most people move too quickly into “details,” and how to slow down and anchor someone into what they actually want before anything else.
We also go deep into objections — and why they’re almost never about time or money. Instead, they’re usually rooted in a lack of belief. Not believing it’s possible. Not believing it will work. Not believing they can actually have what they want.
And that’s where real sales happens.
You’ll learn how to approach objections through truth, not persuasion. How to create safety through honesty. And why calling someone forward — instead of playing it safe — is one of the most powerful things you can do.
This episode will change how you think about sales, content, and even your own growth. Because when you understand this, selling stops feeling like something you “do”… and becomes a natural extension of who you are.
Since you’re here, I want to personally invite you into a free complimentary strategy session with me.
We’ll look at your sales process together — your content, your calls, your conversion points and identify exactly what’s keeping people from saying yes and how to shift it.
👉🏼 Book your free Strategy Session [https://kristichaves.com]
TIMESTAMPS
00:00 The truth about what actually closes sales
01:30 Why your job is to sell people on their potential
05:00 Why most people feel “off” in sales
07:00 The biggest mistake on sales calls (going to details too fast)
09:30 Selling through potential vs problems
12:00 How to create desire and emotional connection
14:00 Why energy matters more than words
18:00 How to handle objections the right way
21:00 What objections are really about
26:00 Becoming someone who naturally converts