Top Click Media
Here Is Another Example of a Bad Google Ads Audit. This account has almost everything wrong. Performance Max being used for lead generation search campaigns, broad match keywords everywhere, no negative keywords, poor campaign structure, little research, and no real discipline. Google Ads is not something you can throw together and hope for the best. Without proper keyword research, campaign segmentation, negative keywords, and ongoing optimisation, budget gets wasted very quickly. Good Google Ads management is built on structure, control, and data. This account has none of them. #GoogleAds #PPC #PaidSearch #SearchMarketing #DigitalMarketing
500 episodes
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