UnderContract TakingBackUp

The Psychology of Real Estate: Connect, Sell, & Let Go | w/ G.P. Zurenda, Psychotherapist | EP #12

1 h 6 min · 20. apr. 2026
episode The Psychology of Real Estate: Connect, Sell, & Let Go | w/ G.P. Zurenda, Psychotherapist | EP #12 cover

Description

Buying or selling a home is more than a transaction; It’s one of the biggest financial moves you’ll make and likely, one of the most stressful. In today’s episode, we’re joined by backup guest G.P. Zurenda, a licensed therapist and business consultant, to discuss the most real and raw aspects of real estate transactions; the emotions and dynamics that come with them. From understanding different personality types and navigating stressful tasks, to better understanding yourself and tools for success, this episode covers everything you didn’t learn in your real estate licensing course. Whether you’re preparing to buy or sell, or an agent looking to build better connections with your clients, this episode is for you and will definitely boost your emotional IQ. Connect with us! Follow UnderContract TakingBackup on ⁠⁠⁠⁠ Instagram [https://www.instagram.com/undercontract_takingbackup/] ⁠⁠⁠⁠ and ⁠⁠⁠⁠ TikTok⁠⁠⁠⁠ [https://www.tiktok.com/@undercontract.takingbu?_r=1&_t=ZP-93uucdbQwTH] Follow Your Hosts on Instagram: ⁠⁠⁠⁠ Lindsay Hart [https://www.instagram.com/lindsay_hart_realtor/]⁠⁠⁠⁠ & ⁠⁠⁠⁠ ⁠⁠⁠⁠ ⁠⁠⁠⁠ Chelsey Smith⁠⁠⁠⁠ [https://www.instagram.com/chelsey_smith_realtor/] Watch Our Episodes on ⁠⁠⁠⁠ YouTube⁠⁠⁠⁠ [https://www.youtube.com/@UnderContractTakingBackup] Learn More About Us: ⁠⁠⁠⁠ Lindsay Hart⁠⁠⁠⁠ , [https://lindsayhart.remax.com/agents/1407423/Lindsay+Hart] ⁠⁠⁠⁠ Chelsey Smith [https://www.remax.com/real-estate-agents/chelsey-smith-ithaca-ny/102039078]⁠⁠⁠⁠ , and the ⁠⁠⁠⁠ Hart and Homes Team [https://hartandhomes.com/]⁠⁠⁠⁠ Learn More About Our Guest,  G.P . Zurenda [https://gpzurenda.com/] Contact Us: ⁠⁠⁠⁠ Click Here⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠ [https://hartandhomes.com/contact] Chapters:00:00 - Real Estate Psychology Intro02:17 - Why Home Sales Are So Stressful03:48 - 3 Client Personality Types08:40 - Emotional Intelligence for Agents12:10 - Handling Fear & Rejection15:45 - Dealing with Aversive Clients19:00 - Lowball Offers & Seller Anger24:00 - Logical vs Emotional Clients27:50 - Better Communication Tips31:00 - Life Transitions in Real Estate36:00 - When to Let Go of Clients38:00 - 5-Year Plan for Agents42:00 - Helping Clients Make Decisions45:00 - Confused Client Types50:00 - Market Stress & Interest Rates56:00 - Empathy for Unhappy Parties1:02:00 - Managing Urgency & Delays1:05:00 - Key Takeaways1:06:38 - Outro

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16 episodes

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On today's episode of UCTB, we get real about the slow season of real estate, the fears and challenges that come with it, and how we avoid spiraling when that time of year comes back around. We also reveal truths about the competitive and comparative nature of realty within our area, between realtors, and within ourselves. Buckle up for an honest conversation about having a career in real estate. Subscribe for more real estate lore and lessons you didn’t know you needed. Connect with us! Follow UnderContract TakingBackup on ⁠⁠⁠⁠Instagram ⁠⁠⁠⁠ [https://www.instagram.com/undercontract_takingbackup/] and ⁠⁠⁠⁠TikTok⁠⁠⁠⁠ [https://www.tiktok.com/@undercontract.takingbu] Follow Your Hosts on Instagram: ⁠⁠⁠⁠Lindsay Hart⁠⁠⁠⁠ [https://www.instagram.com/lindsay_hart_realtor/] &⁠⁠⁠⁠ ⁠⁠⁠⁠ [https://www.instagram.com/lindsay_hart_realtor/]⁠⁠⁠⁠Chelsey Smith⁠⁠⁠⁠ [https://www.instagram.com/chelsey_smith_realtor/] Watch Our Episodes on ⁠⁠⁠⁠YouTube⁠⁠⁠⁠ [https://youtube.com/@undercontracttakingbackup?si=Uk8l9o9JOR9BlJpB] Learn More About Us: ⁠⁠⁠⁠Lindsay Hart⁠⁠⁠⁠ [https://lindsayhart.remax.com/agents/1407423/Lindsay+Hart] , ⁠⁠⁠⁠Chelsey Smith⁠⁠⁠⁠ [https://www.remax.com/real-estate-agents/chelsey-smith-ithaca-ny/102039078] , and the ⁠⁠⁠⁠Hart and Homes Team⁠⁠⁠⁠ [https://hartandhomes.com/] Contact Us: ⁠⁠⁠⁠Click Here⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠ [https://hartandhomes.com/contact] 00:00 Trailer 00:40 Sponsorship 01:08 The Competitive Nature of Real Estate 04:10 Navigating the Slow Season & Spiraling 11:25 Challenges & Success on the Local Level 15:45 The Local Stats: Tompkins County 18:14 Being a Part-Time Vs Full-Time Agent 20:36 Personalities & Not Taking Things Personally 21:25 Seasoned Agents: Do Realtors Really Retire? 23:12 The Best Time to Sell & Shifting Markets 27:44 Advice for Sellers: How to Prep 30:17 Outro

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In the real estate industry, almost anyone can get a license, but few make it past 5 years in the business. In today’s episode, we welcome our backup guest with 30 years of experience as a licensed broker and a cherished mentor, Melissa Miller Fedrizzi. Melissa has seen it all when it comes to transactions and has been through it all as the industry has evolved from the 90s to today. Stick around to hear her stories, secrets, and wisdom of the world of real estate and what it really takes to make it.Subscribe for real estate lessons and lore you didn’t know you needed. Connect with us! Learn More About Our Guest, Melissa Miller Fredrizzi [https://melissa-miller.remax.com/agents/1407419/Melissa+Miller+Fedrizzi] Follow UnderContract TakingBackup on ⁠⁠⁠⁠Instagram ⁠⁠⁠⁠ [https://www.instagram.com/undercontract_takingbackup/] and ⁠⁠⁠⁠TikTok⁠⁠⁠⁠ [https://www.tiktok.com/@undercontract.takingbu] Follow Your Hosts on Instagram: ⁠⁠⁠⁠Lindsay Hart⁠⁠⁠⁠ [https://www.instagram.com/lindsay_hart_realtor/] &⁠⁠⁠⁠ ⁠⁠⁠⁠ [https://www.instagram.com/lindsay_hart_realtor/]⁠⁠⁠⁠Chelsey Smith⁠⁠⁠⁠ [https://www.instagram.com/chelsey_smith_realtor/] Watch Our Episodes on ⁠⁠⁠⁠YouTube⁠⁠⁠⁠ [https://youtube.com/@undercontracttakingbackup?si=Uk8l9o9JOR9BlJpB] Learn More About Us: ⁠⁠⁠⁠Lindsay Hart⁠⁠⁠⁠ [https://lindsayhart.remax.com/agents/1407423/Lindsay+Hart] , ⁠⁠⁠⁠Chelsey Smith⁠⁠⁠⁠ [https://www.remax.com/real-estate-agents/chelsey-smith-ithaca-ny/102039078] , and the ⁠⁠⁠⁠Hart and Homes Team⁠⁠⁠⁠ [https://hartandhomes.com/] Contact Us: ⁠⁠⁠⁠Click Here⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠ [https://hartandhomes.com/contact] (00:00) Trailer (01:06) Introduction (01:39) Sponsorship (02:05) Melissa Miller Fedrizzi

18. maj 20261 h 16 min
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Ahh, taxes, one of life’s two certainties that makes most of us stressed and gives some of us a tear-jerking surprise. In this episode of UCTB, we are joined by Michael Longo, a fellow lover of alliterations, lifelong Ithacan, and certified public accountant with over 30 years of experience in the books. In this conversation, he breaks down self-employment taxes, tax prep strategies, little-known deductions, and more. If you're looking to learn more, stress less, and keep more of your hard-earned money come tax season, this episode is for you! Subscribe for more real estate lore and lessons you didn’t know you needed! Learn More About Our Guest - Michael Longohttps://longocpa.com/ [https://longocpa.com/] Contact Us:Lindsay & Chelseyhttps://hartandhomes.com/contact [https://hartandhomes.com/contact] Follow UnderContract TakingBackup:https://www.instagram.com/undercontract_takingbackup/ [https://hartandhomes.com/contact]https://www.tiktok.com/@undercontract.takingbu [https://hartandhomes.com/contact] Follow Lindsay & Chelsey:Follow Lindsay: https://www.instagram.com/lindsay_hart_realtor/Follow Chelsey: https://www.instagram.com/chelsey_smith_realtor/ Listen on Spotify/Apple Podcasts:Spotify: https://open.spotify.com/show/5HKEqpWVEsVGfTzWrYuei1?si=hX3U2_cdQK-BCFztWNs3Og [https://open.spotify.com/show/5HKEqpWVEsVGfTzWrYuei1?si=hX3U2_cdQK-BCFztWNs3Og ] Apple Podcasts: https://podcasts.apple.com/us/podcast/undercontract-takingbackup/id18520161 [ https://podcasts.apple.com/us/podcast/undercontract-takingbackup/id18520161]41 Learn More About Us:Lindsay: https://lindsayhart.remax.com/agents/1407423/Lindsay+Hart [https://lindsayhart.remax.com/agents/1407423/Lindsay+Hart]Chelsey: https://www.remax.com/real-estate-agents/chelsey-smith-ithaca-ny/102039078The Hart & Homes Team: https://hartandhomes.com/ [https://www.remax.com/real-estate-agents/chelsey-smith-ithaca-ny/102039078 The Hart & Homes Team: https://hartandhomes.com/]

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episode The Psychology of Real Estate: Connect, Sell, & Let Go | w/ G.P. Zurenda, Psychotherapist | EP #12 artwork

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Buying or selling a home is more than a transaction; It’s one of the biggest financial moves you’ll make and likely, one of the most stressful. In today’s episode, we’re joined by backup guest G.P. Zurenda, a licensed therapist and business consultant, to discuss the most real and raw aspects of real estate transactions; the emotions and dynamics that come with them. From understanding different personality types and navigating stressful tasks, to better understanding yourself and tools for success, this episode covers everything you didn’t learn in your real estate licensing course. Whether you’re preparing to buy or sell, or an agent looking to build better connections with your clients, this episode is for you and will definitely boost your emotional IQ. Connect with us! Follow UnderContract TakingBackup on ⁠⁠⁠⁠ Instagram [https://www.instagram.com/undercontract_takingbackup/] ⁠⁠⁠⁠ and ⁠⁠⁠⁠ TikTok⁠⁠⁠⁠ [https://www.tiktok.com/@undercontract.takingbu?_r=1&_t=ZP-93uucdbQwTH] Follow Your Hosts on Instagram: ⁠⁠⁠⁠ Lindsay Hart [https://www.instagram.com/lindsay_hart_realtor/]⁠⁠⁠⁠ & ⁠⁠⁠⁠ ⁠⁠⁠⁠ ⁠⁠⁠⁠ Chelsey Smith⁠⁠⁠⁠ [https://www.instagram.com/chelsey_smith_realtor/] Watch Our Episodes on ⁠⁠⁠⁠ YouTube⁠⁠⁠⁠ [https://www.youtube.com/@UnderContractTakingBackup] Learn More About Us: ⁠⁠⁠⁠ Lindsay Hart⁠⁠⁠⁠ , [https://lindsayhart.remax.com/agents/1407423/Lindsay+Hart] ⁠⁠⁠⁠ Chelsey Smith [https://www.remax.com/real-estate-agents/chelsey-smith-ithaca-ny/102039078]⁠⁠⁠⁠ , and the ⁠⁠⁠⁠ Hart and Homes Team [https://hartandhomes.com/]⁠⁠⁠⁠ Learn More About Our Guest,  G.P . Zurenda [https://gpzurenda.com/] Contact Us: ⁠⁠⁠⁠ Click Here⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠ [https://hartandhomes.com/contact] Chapters:00:00 - Real Estate Psychology Intro02:17 - Why Home Sales Are So Stressful03:48 - 3 Client Personality Types08:40 - Emotional Intelligence for Agents12:10 - Handling Fear & Rejection15:45 - Dealing with Aversive Clients19:00 - Lowball Offers & Seller Anger24:00 - Logical vs Emotional Clients27:50 - Better Communication Tips31:00 - Life Transitions in Real Estate36:00 - When to Let Go of Clients38:00 - 5-Year Plan for Agents42:00 - Helping Clients Make Decisions45:00 - Confused Client Types50:00 - Market Stress & Interest Rates56:00 - Empathy for Unhappy Parties1:02:00 - Managing Urgency & Delays1:05:00 - Key Takeaways1:06:38 - Outro

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