UOWD ON-AIR

Empathy, AI & the Future of Marketing

33 min · 26. juni 2025
episode Empathy, AI & the Future of Marketing cover

Description

In this episode of UOWD On-Air, Professor Payyazhi Jayashree, Dean of the School of Business, moderates an eye-opening conversation between Jemma Starzecki, SVP of Marketing at Al Ghurair Group, and Dr Rumaila Abbas, Discipline Leader (Marketing) at UOWD. Together, they unpack how leading brands blend empathy with automation and how universities can prepare graduates to do the same.

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