Way-Word Writers Podcast

EPISODE 110: Inside Today’s Cookbook Market with Agent Sally Ekus

Way-Word Writers cohosts (Heather Cashman, Stephanie Bearce, and Nicki Jacobsmeyer) welcome senior literary agent Sally Ekus of the Jean V. Naggar Literary Agency’s Ekus Group to discuss the current cookbook market and how cookbooks remain viable alongside online recipes. Ekus explains how food culture has expanded opportunities for niche, concept- and technique-driven cookbooks, and why success still depends on exceptional, tested, clearly written recipes plus voice, concept, and platform. She addresses myths such as “everyone loves my family recipes” and “it will be easy,” emphasizes choosing the right medium, and suggests beginners study bookstore shelves, acknowledgments, and agents’ query preferences. Ekus outlines a portfolio approach to platform building and shares resources from her free Substack, including proposal guidelines and where-to-begin posts, plus advice on “coffee table cookbook” positioning. 00:00 Welcome to Way-Word 00:32 Why Cookbooks Now 01:08 Meet Agent Sally Ekus 03:07 Cookbook Market Snapshot 05:07 Online Recipes vs Books 06:22 Why We Buy Cookbooks 07:15 Only Three Recipes 09:28 What Makes Success 11:11 Cookbook Myths Busted 12:56 Should You Write One 14:16 Getting Started Research 15:29 Self Publishing Options 16:27 Platform and Pitch Strategy 19:11 Publishing Is A Long Game 19:28 Fiction Platforms And Publisher Risk 20:17 AI Disruption And Human Trust 21:32 Why She Built The Newsletter 23:02 Hyper Mentorship And Skill Sessions 26:12 Cookbook Structure As Story Craft 27:49 Proposal Guidelines And Where To Begin 29:38 Coffee Table Cookbook Myth 31:39 Books That Changed Her Cooking 34:12 Lightning Round And Farewell Find Sally at JVNLA HERE [https://www.jvnla.com/sallyekus] and on Substack at Not So Secret Agent [https://notsosecretagent.substack.com/]! This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit waywordwriters.substack.com [https://waywordwriters.substack.com?utm_medium=podcast&utm_campaign=CTA_1]

EPISODE 109: Grammar as a Craft Choice with Patty McGee

Hosts Heather Cashman, Stephanie Bearce, and Nicki Jacobsmeyer welcome nationally recognized grammar expert Patty McGee, author of “Feedback That Moves Writers Forward” and “Not Your Granny’s Grammar,” to discuss grammar as a tool for clarity, intention, and voice rather than rigid rules. McGee explains why grammar feels scary due to shame-based schooling and “grammar police” culture, and emphasizes learning key sentence structures (simple, compound, complex, compound-complex) to shape rhythm and meaning. She advises that grammar focus during drafting depends on a writer’s fluency, highlights comma splices as a common issue, downplays strict comma-before-conjunction rules, and encourages intentional rule-breaking—especially in dialogue—based on audience and purpose. The group discusses distractions like repetitive punctuation errors, AI’s conflicting guidance, knowing oneself before critique, and trusting candid readers and copy editors, then closes with a lightning round on Oxford commas, fragments, adverbs, and starting sentences with conjunctions. 00:00 Welcome to Way-Word 00:32 Meet Patty McGee 01:38 Why Grammar Feels Scary 03:58 Rules vs Voice 06:22 Four Sentence Types08:30 Drafting or Revising 09:48 Comma Splices and Commas 15:00 Grammar as Paintbrush 16:38 Authors vs Copy Editors 18:41 Grammar Distractions in Queries 21:50 Where Rules Came From 23:52 AI Grammar Anxiety 25:00 Know the Basics 26:00 Writing Voice Choices 26:57 Audience and Genre Rules 29:01 When to Let Go 31:04 Lightning Round Grammar 36:08 Professional vs Personal 36:55 Where to Find Patty 37:22 Final Thanks and Outro Go to Patty McGee’s website here! [https://pattymcgee.org/services/grammar-instruction/] This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit waywordwriters.substack.com [https://waywordwriters.substack.com?utm_medium=podcast&utm_campaign=CTA_1]

EPISODE 108: The Art of Line Editing: Elevating Character and Plot with Author Jennifer Gennari

In this episode of Wayward Writers, hosts Heather Cashman, Stephanie Bearce, and Nicki Jacobsmeyer welcome author Jennifer Gennari to discuss the intricacies of line editing and its importance in the writing process. Jennifer talks about her journey as a writer and editor, shares her approach to character-driven dialogue, and offers practical advice for strengthening sentences. The conversation also delves into common issues faced by writers and teaching strategies to improve one’s manuscript. Guest recommendations for craft books and personal anecdotes round out this educational and inspirational episode. If you’d like to read Heather’s deep dive article on this episode, you can find it here: EPISODE 104 DEEP DIVE: The Art of Line Editing, A Guide to Polishing Your Prose [https://waywordwriters.substack.com/p/3ac9174f-13d1-462c-b555-ce89e15e386e?postPreview=free&updated=2026-01-26T23%3A46%3A24.888Z&audience=only_paid&free_preview=true&freemail=true] 00:00 Introduction to Wayward Writers 00:32 Meet Jennifer Gennari 01:33 Jennifer’s Writing Journey 02:48 Books Jennifer Recommends 04:23 The Importance of Line Editing 06:27 Line Editing Techniques 08:18 Character Development Through Line Editing 12:35 Character-Driven Analogies 17:17 Avoiding Over-Polishing in Writing 18:06 The Power of Reading Aloud 19:31 Using Beta Readers Effectively 21:20 Common Issues in Student Manuscripts 23:04 Recognizing Generic Sentences 25:11 Polishing Dialogue for Emotional Resonance 27:23 Advice for Middle Grade Authors 28:54 Recommended Craft Books 30:20 Conclusion and Final Thoughts Find Out MORE: Jennifer Gennari’s Website [https://www.jengennari.com/] and Links to https://www.jengennari.com/books.htmlMuffled [https://www.jengennari.com/books.html]and [https://www.jengennari.com/books.html]Stifled. [https://www.jengennari.com/books.html] The Art of Description: World Into Word [https://www.graywolfpress.org/books/art-description] by Mark Doty [https://www.graywolfpress.org/books/art-description] The Last Mapmaker by Christina Soontornvat [https://soontornvat.com/books/the-last-mapmaker/] Kekla Magoon, Author [https://keklamagoon.com/] Refuse to Be Done: How to Write and Rewrite a Novel in Three Drafts by Matt Bell [https://www.mattbell.com/refuse-to-be-done] Self-Editing for Fiction Writers, Second Edition: How to Edit Yourself Into Print [https://www.harpercollins.com/products/self-editing-for-fiction-writers-second-edition-renni-brownedave-king?variant=32116614889506] by Renni Browne [https://www.harpercollins.com/blogs/authors/renni-browne-1229] & Dave King [https://www.harpercollins.com/blogs/authors/dave-king-25968] This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit waywordwriters.substack.com [https://waywordwriters.substack.com?utm_medium=podcast&utm_campaign=CTA_1]

EPISODE 107: Summit Club Workshops--Coming to Way-Word Writers

Heather Cashman, Stephanie Bearce, and Nicki Jacobsmeyer introduce Way-Word Writers’ new Substack offerings to support writers across genres and career stages with actionable resources. They describe two paid tiers: the $50/year Trailblazer Tier featuring craft, marketing, and business worksheets, and the $150/year Summit Club providing deep-dive, on-demand workshops that can be paused and revisited, building an ongoing library. They highlight current workshops including a promotional planning overview focused on building a street team and launch timeline, Heather’s “From First Draft to Final Synopsis” revision and synopsis method using highlighting and outlines, and upcoming sessions such as Nicki’s time management and goal-setting class and Stephanie’s character-building workshop using the Enneagram. They encourage community interaction via comments, email requests, and continued connection through their website and social platforms. 00:00 Welcome to Way-Word 00:36 Why We Chose Substack 01:26 Trailblazer Tier Worksheets 02:20 Summit Club Deep Dives 03:25 Learn Anytime Benefits 05:40 Class Street Team Promo 07:29 Class Revision Synopsis 10:07 Monthly Workshop Schedule 11:27 Class Time Management 14:34 Class Enneagram Characters 17:55 Actionable Workshop Promise 18:42 Request Topics Connect 19:50 Final Sign Off This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit waywordwriters.substack.com [https://waywordwriters.substack.com?utm_medium=podcast&utm_campaign=CTA_1]

Tackling Time Management & Writing Goals

Feel like you don’t have enough hours in the day? Writing goals not being met like you hoped? Nicki Jacobsmeyer, author and business professional, explores different time management strategies and goal setting that work for your life and make you more intentional. Determine where you’re currently spending time, what pesky distractions get in your way, and how to tackle the ticking clock by prioritizing writing and what’s most important to you. Summit Club Workshop includes: * Time Audit template * Time Examiner template * Goals-Chunks-Segments Planning Strategies template This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit waywordwriters.substack.com [https://waywordwriters.substack.com?utm_medium=podcast&utm_campaign=CTA_1]