Social Media strategy and execution

Social Media strategy and execution

Darcie Sosa only wins elections. She’s a veteran social media manager who has guided countless campaigns to victory with a well-rounded and robust social media offensive. We delve into working algorithms to your favor, balancing your content and making it go further, and more. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app [https://anchor.fm/app]

Bonus* - Converting Protests to Change: Budgets, Policies, Laws

Taking the energy and momentum of a movement to actualize real change in a local budgets, policies, and laws. Organize, focus on a specific goal, lobby elected officials, keep them accountable and be persistent. Don’t be sidetracked by paralysis by analysis tactics and keep elected officials’ feet to the fire. You CAN make change. Be persistent!

Supporter Content: Letters to the Editor, Social Media Arena, Surrogates and Dealing with Trolls

E8 Utilize supporter energy into valuable content and expands your message and reach, through an organized letter to the editor campaign, the repurposing of this content and more for a powerful organic social media reach. This includes supporter based content, and also the utilization of your supporters to engage in challenges from your opponent and opponent supporters - and just straight-out trolls. Veteran Political Social media manager Darcie Sosa and veteran campaign consultant Tim Kushi weigh in. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app [https://anchor.fm/app]

BONUS* Episode: State Rep. Paul Mark, Bernie Sanders 2020 Mass. Campaign co-chair

Popular Mass. State Rep. Paul Mark on his first election run, deciding to run, working the ground game, conversations with voters, identifying support, GOTV. Rep. Mark is an unapologetic union member who fights for progressive causes, earning widespread appeal in his sprawling district of 16 different communities as a true representative for the people. He is also the chair of the state's re-districting committee, and has served as a key spokeperson to ensure Massachusetts is well-represented through the US Census process.  --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app [https://anchor.fm/app]

Fundraising 101 and Planning a Rally

E7 Let's raise the money you need to win. Setup the framework to generate funds through traditional means and through online platforms. How to establish your base of funds through asking your key network of friends and family. The rally/fundraiser event(s) is a key way to bolster more support and generate momentum. Longtime political event planner Christine Auge Yon offers a framework for a successful fundraiser/rally through thoughtful planning and projecting yourself as a winner. Councilor and state Democratic committeewoman Helen Moon offers a schematic on how to get started on your fundraising path.  --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app [https://anchor.fm/app]