You Heard That New

The business end of the business: Coach Q and G-Man

1 h 15 min · 1. apr. 2026
episode The business end of the business: Coach Q and G-Man cover

Description

In this episode, we sit down with two of the most influential architects in the modern music industry: Quinelle “Coach Q” Holder and George “G-Man” Waters. From managing PR for Rodney “Darkchild” Jerkins and Pusha T to booking legends like Wu-Tang Clan and J. Cole, these two have seen it all. Now, they’ve joined forces to launch Label Services Unlimited (LSU)—a game-changing venture designed to give independent artists the power of a major label without the handcuffs. We dive deep into the "DMV to the World" movement, the reality of artist branding in 2026, and why the live stage is still the ultimate litmus test for stardom.

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