Weight Loss Forensics: FBI Tactics to Investigate Cravings, Overeating, and Why Diets Suck

218: The Ozempic Effect

13 min · 29. maj 2026
episode 218: The Ozempic Effect cover

Description

Ozempic is not the problem and it’s not the solution. You are.  I say this because we have been programmed for decades to reach for the quick fix every time the weight loss industry dangles the newest one in front of us. And you jump on the next big thing without stopping to ask one single question. Today, we are talking about The Ozempic Effect.  This isn’t about whether GLP-1s work or if you should take them. This is how you can become the biggest weapon against the industry that claims they want you thin, but has been doing an excellent job of keeping you overweight, undernourished, and completely miserable.  Together, we will investigate: * The question nobody in the weight loss industry wants you to ask, because the answer would put them out of business. * When was the last time you stopped to realize the diet industry has been dangling a new quick fix in front of you the last 40+ years? * Why the women screaming loudest about their power are actually the ones giving it away completely. * The five questions you should ask about every weight loss trend, including Ozempic. * Why taking radical responsibility is the most controversial opinion in the weight loss industry right now.  Connect with Holly: ▶️ FREE TRAINING - BRAINWASH YOURSELF TO OUTSMART EMOTIONAL EATING - [https://event.webinarjam.com/channel/hollybertone]https://pinkfortitude.mykajabi.com/register-ee-training ▶️ FREE EMOTIONAL EATING PSYCHOLOGICAL PROFILE - https://pinkfortitude.mykajabi.com/weight-quiz [https://pinkfortitude.mykajabi.com/weight-quiz] ▶️ JOIN THE BREAK EMOTIONAL EATING ACCELERATOR -  [https://academy.pinkfortitude.com/break-emotional-eating-accelerator] https://academy.pinkfortitude.com/break-emotional-eating-accelerator [https://academy.pinkfortitude.com/break-emotional-eating-accelerator] ▶️ APPLY FOR ELITE-LEVEL PRIVATE COACHING WITH HOLLY - https://wkf.ms/3XtDIKV [https://wkf.ms/3XtDIKV] ▶️QUIT SUGAR IN 5 DAYS - https://academy.pinkfortitude.com/register-for-sugar [https://academy.pinkfortitude.com/register-for-sugar] ▶️ SUBSCRIBE TO SUBSTACK - https://substack.com/@hollybertone [https://substack.com/@hollybertone] ▶️ FOLLOW HOLLY BERTONE ON INSTAGRAM - @holly.bertone  [https://www.instagram.com/holly.bertone] If this is your vibe, be sure to hit the follow button where you are listening and also tap those 5 stars ⭐⭐⭐⭐⭐ and leave a great review.

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168 episodes

episode 221: You’re Not Eating Your Feelings. You’re Eating Shame. artwork

221: You’re Not Eating Your Feelings. You’re Eating Shame.

Most women say they experience shame after they emotionally eat, binge eat, or overeat. But what if I told you that the shame comes first? Shame is actually one of the reasons and the drivers behind why you are reaching for the comfort food in the first place. Today, you’re going to track shame back to its 3 core wounds, and how it drives your emotional eating. Together, we will investigate: * Shame comes before emotional eating, not after. Here's the proof.  * The 3 wounds that drive almost every self-destructive behavior you have.  * How these 3 wounds manifest in emotional and binge eating.  Connect with Holly: ▶️ FREE TRAINING - BRAINWASH YOURSELF TO OUTSMART EMOTIONAL EATING - [https://event.webinarjam.com/channel/hollybertone]https://pinkfortitude.mykajabi.com/register-ee-training ▶️ FREE EMOTIONAL EATING PSYCHOLOGICAL PROFILE - https://pinkfortitude.mykajabi.com/weight-quiz [https://pinkfortitude.mykajabi.com/weight-quiz] ▶️ JOIN THE BREAK EMOTIONAL EATING ACCELERATOR -  [https://academy.pinkfortitude.com/break-emotional-eating-accelerator] https://academy.pinkfortitude.com/break-emotional-eating-accelerator [https://academy.pinkfortitude.com/break-emotional-eating-accelerator] ▶️ APPLY FOR ELITE-LEVEL PRIVATE COACHING WITH HOLLY - https://wkf.ms/3XtDIKV [https://wkf.ms/3XtDIKV] ▶️QUIT SUGAR IN 5 DAYS - https://academy.pinkfortitude.com/register-for-sugar [https://academy.pinkfortitude.com/register-for-sugar] ▶️ SUBSCRIBE TO SUBSTACK - https://substack.com/@hollybertone [https://substack.com/@hollybertone] ▶️ FOLLOW HOLLY BERTONE ON INSTAGRAM - @holly.bertone  [https://www.instagram.com/holly.bertone] If this is your vibe, be sure to hit the follow button where you are listening and also tap those 5 stars ⭐⭐⭐⭐⭐ and leave a great review.

19. juni 202611 min
episode 220: The Neuroscience of Emotional Eating That Puts the Diet Industry Out of Business. artwork

220: The Neuroscience of Emotional Eating That Puts the Diet Industry Out of Business.

The weight loss industry has made hundreds of billions of dollars, knowing you are going to buy the diets, pills, shakes, and quick fixes. But what if the sustainable fix was actually in your brain?  Today, we’re getting into the neuroscience of emotional eating, specifically, what happens to your brain and body right before you crash out and binge eat. These are the patterns that connect your childhood emotions to why you can’t stop eating today. Together, we will investigate: * The diet industry has made hundreds of billions of dollars but never solved the actual problem. * The connection between your emotions and memories, and how that one distinction explains your emotional eating.  * What happens to your brain and body right before you crash out and binge eat.  * The brain science of emotional eating explained in real-life scenarios.  * The three ways women cope with unprocessed emotions, and why every single one of them leads back to food. Connect with Holly: ▶️ FREE TRAINING - BRAINWASH YOURSELF TO OUTSMART EMOTIONAL EATING - [https://event.webinarjam.com/channel/hollybertone]https://pinkfortitude.mykajabi.com/register-ee-training ▶️ FREE EMOTIONAL EATING PSYCHOLOGICAL PROFILE - https://pinkfortitude.mykajabi.com/weight-quiz [https://pinkfortitude.mykajabi.com/weight-quiz] ▶️ JOIN THE BREAK EMOTIONAL EATING ACCELERATOR -  [https://academy.pinkfortitude.com/break-emotional-eating-accelerator] https://academy.pinkfortitude.com/break-emotional-eating-accelerator [https://academy.pinkfortitude.com/break-emotional-eating-accelerator] ▶️ APPLY FOR ELITE-LEVEL PRIVATE COACHING WITH HOLLY - https://wkf.ms/3XtDIKV [https://wkf.ms/3XtDIKV] ▶️QUIT SUGAR IN 5 DAYS - https://academy.pinkfortitude.com/register-for-sugar [https://academy.pinkfortitude.com/register-for-sugar] ▶️ SUBSCRIBE TO SUBSTACK - https://substack.com/@hollybertone [https://substack.com/@hollybertone] ▶️ FOLLOW HOLLY BERTONE ON INSTAGRAM - @holly.bertone  [https://www.instagram.com/holly.bertone] If this is your vibe, be sure to hit the follow button where you are listening and also tap those 5 stars ⭐⭐⭐⭐⭐ and leave a great review.

12. juni 202615 min
episode 219: The 7 Counterintuitive Factors for Sustainable Weight Loss artwork

219: The 7 Counterintuitive Factors for Sustainable Weight Loss

My role as former FBI Chief of Staff for Counterintelligence was to find patterns that no one else could see. I recently analyzed some interesting patterns when it comes to sustainable weight loss and I thought you might find this interesting. The answer came from the strangest place - Instagram, and the difference between staying stagnant and explosive growth.  While I was connecting the dots, I realized these 7 factors are the exact same reasons why you haven’t been able to maintain sustainable weight loss. These 7 patterns are so similar, I had to share them with you. Together, we will investigate: * The 7 counterintuitive factors that break your weight loss plateau and patterns. * Stop following the weight loss algorithm. Start doing this instead. * The uncomfortable truth nobody in the weight loss space will say out loud about being over 40 and overweight. * Be cringe. Lose weight. * Why seeing that first success is actually the worst moment in your entire weight loss journey. Connect with Holly: ▶️ FREE TRAINING - BRAINWASH YOURSELF TO OUTSMART EMOTIONAL EATING - [https://event.webinarjam.com/channel/hollybertone]https://pinkfortitude.mykajabi.com/register-ee-training ▶️ FREE EMOTIONAL EATING PSYCHOLOGICAL PROFILE - https://pinkfortitude.mykajabi.com/weight-quiz [https://pinkfortitude.mykajabi.com/weight-quiz] ▶️ JOIN THE BREAK EMOTIONAL EATING ACCELERATOR -  [https://academy.pinkfortitude.com/break-emotional-eating-accelerator] https://academy.pinkfortitude.com/break-emotional-eating-accelerator [https://academy.pinkfortitude.com/break-emotional-eating-accelerator] ▶️ APPLY FOR ELITE-LEVEL PRIVATE COACHING WITH HOLLY - https://wkf.ms/3XtDIKV [https://wkf.ms/3XtDIKV] ▶️QUIT SUGAR IN 5 DAYS - https://academy.pinkfortitude.com/register-for-sugar [https://academy.pinkfortitude.com/register-for-sugar] ▶️ SUBSCRIBE TO SUBSTACK - https://substack.com/@hollybertone [https://substack.com/@hollybertone] ▶️ FOLLOW HOLLY BERTONE ON INSTAGRAM - @holly.bertone  [https://www.instagram.com/holly.bertone] If this is your vibe, be sure to hit the follow button where you are listening and also tap those 5 stars ⭐⭐⭐⭐⭐ and leave a great review.

5. juni 202617 min
episode 218: The Ozempic Effect artwork

218: The Ozempic Effect

Ozempic is not the problem and it’s not the solution. You are.  I say this because we have been programmed for decades to reach for the quick fix every time the weight loss industry dangles the newest one in front of us. And you jump on the next big thing without stopping to ask one single question. Today, we are talking about The Ozempic Effect.  This isn’t about whether GLP-1s work or if you should take them. This is how you can become the biggest weapon against the industry that claims they want you thin, but has been doing an excellent job of keeping you overweight, undernourished, and completely miserable.  Together, we will investigate: * The question nobody in the weight loss industry wants you to ask, because the answer would put them out of business. * When was the last time you stopped to realize the diet industry has been dangling a new quick fix in front of you the last 40+ years? * Why the women screaming loudest about their power are actually the ones giving it away completely. * The five questions you should ask about every weight loss trend, including Ozempic. * Why taking radical responsibility is the most controversial opinion in the weight loss industry right now.  Connect with Holly: ▶️ FREE TRAINING - BRAINWASH YOURSELF TO OUTSMART EMOTIONAL EATING - [https://event.webinarjam.com/channel/hollybertone]https://pinkfortitude.mykajabi.com/register-ee-training ▶️ FREE EMOTIONAL EATING PSYCHOLOGICAL PROFILE - https://pinkfortitude.mykajabi.com/weight-quiz [https://pinkfortitude.mykajabi.com/weight-quiz] ▶️ JOIN THE BREAK EMOTIONAL EATING ACCELERATOR -  [https://academy.pinkfortitude.com/break-emotional-eating-accelerator] https://academy.pinkfortitude.com/break-emotional-eating-accelerator [https://academy.pinkfortitude.com/break-emotional-eating-accelerator] ▶️ APPLY FOR ELITE-LEVEL PRIVATE COACHING WITH HOLLY - https://wkf.ms/3XtDIKV [https://wkf.ms/3XtDIKV] ▶️QUIT SUGAR IN 5 DAYS - https://academy.pinkfortitude.com/register-for-sugar [https://academy.pinkfortitude.com/register-for-sugar] ▶️ SUBSCRIBE TO SUBSTACK - https://substack.com/@hollybertone [https://substack.com/@hollybertone] ▶️ FOLLOW HOLLY BERTONE ON INSTAGRAM - @holly.bertone  [https://www.instagram.com/holly.bertone] If this is your vibe, be sure to hit the follow button where you are listening and also tap those 5 stars ⭐⭐⭐⭐⭐ and leave a great review.

29. maj 202613 min
episode 217: Overweight Women Wait for Motivation. Healthy Women Do THIS. artwork

217: Overweight Women Wait for Motivation. Healthy Women Do THIS.

Overweight women and healthy-weight women think differently. They talk to themselves differently. They fail differently. If you've been wondering why you can't crack the code on weight loss, despite being one of the most disciplined women in every other area of your life, this episode is for you. Today I'm going to show you exactly why motivation is your biggest enemy, and what discipline actually looks like when it's working. Together, we will investigate: * The difference between motivation and discipline is make-or-break when it comes to weight loss. * Overweight women and healthy-weight women say completely different things to themselves. Do you recognize which one you are? * Failure is guaranteed. The only question is whether it makes you quit or makes you pivot. * The discipline that makes you unstoppable at work is the same one sabotaging your weight loss. Connect with Holly: ▶️ FREE TRAINING - BRAINWASH YOURSELF TO OUTSMART EMOTIONAL EATING - [https://event.webinarjam.com/channel/hollybertone]https://pinkfortitude.mykajabi.com/register-ee-training ▶️ FREE EMOTIONAL EATING PSYCHOLOGICAL PROFILE - https://pinkfortitude.mykajabi.com/weight-quiz [https://pinkfortitude.mykajabi.com/weight-quiz] ▶️ JOIN THE BREAK EMOTIONAL EATING ACCELERATOR -  [https://academy.pinkfortitude.com/break-emotional-eating-accelerator] https://academy.pinkfortitude.com/break-emotional-eating-accelerator [https://academy.pinkfortitude.com/break-emotional-eating-accelerator] ▶️ APPLY FOR ELITE-LEVEL PRIVATE COACHING WITH HOLLY - https://wkf.ms/3XtDIKV [https://wkf.ms/3XtDIKV] ▶️QUIT SUGAR IN 5 DAYS - https://academy.pinkfortitude.com/register-for-sugar [https://academy.pinkfortitude.com/register-for-sugar] ▶️ SUBSCRIBE TO SUBSTACK - https://substack.com/@hollybertone [https://substack.com/@hollybertone] ▶️ FOLLOW HOLLY BERTONE ON INSTAGRAM - @holly.bertone  [https://www.instagram.com/holly.bertone] If this is your vibe, be sure to hit the follow button where you are listening and also tap those 5 stars ⭐⭐⭐⭐⭐ and leave a great review.

22. maj 202615 min