AskAlyka

After 48 years and 18 stores, the Miss Maud brand is stronger than ever. The Queen of Cakes herself, Maud Edmiston, talks about her entrepreneurial journey, her challenges, customer service and the recent digital transformation of her business. For any questions or feedback perth@alyka.com.au alyka.com.au

#KILLACaseStudies Episode 81 Today we share a #KILLACaseStudy on how we achieved 70,000 more page views for the City of Stirling website (https://www.stirling.wa.gov.au). We go through 4 key methods including: 1. Accessibility 2. Information Architecture 3. User Interface Design 4. Interactive Design

#KILLACaseStudies Episode 80 Today we share a #KILLACaseStudy on how we achieved a whopping 120% increase in user engagement for our client, Wesbeam (https://wesbeam.com). We go through 3 key methods including: 1. User Research 2. Information Architecture 3. Case Studies

Website forms are one of the most important elements of a website. And the common marketing theory is that short forms always outperform long forms. But is this really true? We take a look at 5 case studies to see if the theory holds. For questions or to get in touch, hit us up on: - solutions@alyka.com.au - www.alyka.com.au

Events have one of the highest ROI's in marketing and we have experienced this first hand. We go through our top 6 tips for promoting a #killa event including: 1. Go bigger (it is almost the same amount of work organising a small event than a bigger one) 2. Create a strong theme and event title 3. Who and how to partner with other organisations 4. How to market your event to get people to come 5. How to minimise cancellations 6. How to retarget your attendants. For questions or to get in touch, hit us up on: - solutions@alyka.com.au - www.alyka.com.au