BLOXCast
Podcast de TownNews.com Marketing
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5 episodiosOn Episode 5 of BLOXCast, Rick Rogers talks with Susan Bell, senior product manager at TownNews, about the development of the new BLOX Now mobile app. With its unique UX—and integration with the TownNews BLOX CMS—the BLOX Now App is like no other news app available.
Do you want to know how a family-owned newspaper group is working to position itself as a digital media leader? Learn more about how Wick Communications is focused on digital revenue and audience growth from Sean Fitzpatrick, digital director at Wick. In Episode 4 of BLOXCast, TownNews VP Rick Rogers and Sean Fitzpatrick discuss how smaller to medium-size markets have a major opportunity to increase their relevance in the communities they serve because of their deep connection with their readers. The time to act is now, and the digital tools are there, so that’s why Wick Communications is going all in with its digital strategy and focus!
Jed Williams, Chief Innovation Officer for the Local Media Association, joins Rick to discuss the topics that are top-of-mind for local media leaders. Tune in to hear them talk digital subscriptions, revenue diversification, the local media industry's changing attitude towards social media, and much more. www.localmedia.org
In this episode, Derek Gebler, vice president of broadcast and video services for TownNews.com, joins Rick Rogers to talk all things video and live streaming. Derek and his team joined forces with TownNews.com when his company, Field59, was acquired this past April. Rick and Derek chat about the history of Field59—including how they came up with that name—and share video strategies for local media organizations. www.field59.com
Rick Rogers, VP of sales at TownNews.com, sits down with his first guest, Guy Tasaka, to discuss over the top (OTT) video streaming services and implementing the technology in the local media space. OTT is a technology, a service and a vision that Guy has been very passionate about for several years. Rick and Guy talk strategies and best practices for generating revenue through OTT.
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