Tell & Sell Your Story: How to Grow Your Audience, Impact & Income

E047: Before, During, After: How to Create Transformation With Audience Psychology

6 min · 26 de may de 2026
Portada del episodio E047: Before, During, After: How to Create Transformation With Audience Psychology

Descripción

*]:pointer-events-auto R6Vx5W_threadScrollVars scroll-mb-[calc(var(--scroll-root-safe-area-inset-bottom,0px)+var(--thread-response-height))] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]" dir="auto" data-turn-id= "request-6a149c3f-ceb4-83e8-a7a0-d60c21d277a8-10" data-turn-id-container= "request-6a149c3f-ceb4-83e8-a7a0-d60c21d277a8-10" data-testid= "conversation-turn-6" data-scroll-anchor="false" data-turn= "assistant"> This week on Tell & Sell Your Story, Lisa Bradshaw breaks down one of the most important communication frameworks she teaches inside The Story Collective: Before, During, and After. Most people prepare content. Great communicators prepare transformation. In this episode, Lisa explains why powerful communication has less to do with sounding polished and more to do with understanding the psychological journey of the audience listening. You learn: • Why Before, During, and After is about audience psychology, not talk structure • How speakers, leaders, podcasters, and entrepreneurs can create emotional and behavioral movement • Why the best conversations change something inside people while they're listening • How understanding your audience's "before" changes the way you communicate • The difference between sharing information and creating transformation Lisa also shares practical examples from interviews, leadership communication, and her Story Collective framework to show how one honest conversation can shift the energy in a room and move people toward clarity, action, and connection. If you speak, lead, coach, sell, create content, or simply want to become a more impactful communicator, this episode changes the way you think about storytelling.

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