Escuchar Financial Post Executive

Aaron Serruya is the President and CEO of Yogurty’s, Yogen Fruz, and Canadian Juice Company, the master franchisor for Jamba Juice in Canada. Aaron faces competition head-on and relishes the opportunity to excel in his ventures. Aaron shares the secrets of mastering the competitive landscape in any business, in any industry.

Ken Segall is the author of ‘Insanely Simple – The Obsession That Drives Apple’s Success’. Ken worked closely with Steve Jobs for many years and understands the minds of Steve and Apple. Ken readily shares great inside stories, and expounds on Apple’s drive for simplicity.

Arlene Dickinson is the CEO of Venture Communications and an award-winning star of CBC’s Dragons’ Den. Few people have the perspective on business that Arlene has gathered over the years. In this episode she readily shares the tips to successful branding for entrepreneurs and business owners.

Dave MacDonald is the CEO and President of Softchoice, named a ‘Best Large Workplace in Canada’. How they’ve maintained that elite status for the past seven years is a great story, with lessons for every business owner and manager

Asif Khan is the founder of the Location Based Marketing Association, and a popular return guest. Now with international LBMA chapters, Asif talks about the creative approaches to location-based marketing, both outdoors and indoors. The new hot topic? Indoor location-based apps.