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Georgie Falloon: Visionary Behind Willow Shoes | Wellington News

2 min · 22 de jul de 2026
Portada del episodio Georgie Falloon: Visionary Behind Willow Shoes | Wellington News

Descripción

Georgie Falloon, the trailblazing founder of Willow Shoes for Long Feet, has died after a fierce battle with cancer, leaving behind a legacy of innovation, compassion, and community. Starting her shoe business in 2000 from a paper catalog, she revolutionized New Zealand’s retail scene by becoming the country’s first online shoe store and later opening four physical shops. Inspired by her own struggle to find wedding shoes that fit, she turned a personal frustration into a nationwide solution. Nominated for the Ernst & Young Entrepreneur of the Year in 2013, Georgie battled rare sarcoma with grit, receiving treatment in NZ and Australia before returning home. Beyond business, she gave back through Dress for Success, donated shoes, and launched the Willow Glow Facebook group to foster a circular, community-driven shoe economy. Even as her health faded, she kept her ventures alive, with orders continuing to pour in. A devoted mother and farmer, she balanced her passions with hands-on work on her family’s farm. Her family plans a public memorial on November 7th at Bowland’s farm to honor the woman who turned a simple need into a movement—and brought joy to thousands. Listen in comfort: Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn. Advertise on DNN: advertise@thednn.ai This is an automated, high-level news summary based on public reporting. Report issues to feedback@thednn.ai. View sources & latest updates: https://sources.thednn.ai/466a5c4b12ab8f2c

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