Financial FOFU

In this episode, we sit down with the dynamic and inspiring Haley Hodgson — nurse practitioner, founder of Maclean Medical, and all-round powerhouse. From her early days dreaming of a different path to building a thriving GP clinic grounded in compassion and community, Haley opens up about the real story behind her success. We explore the pivotal moments that shaped her journey, the risks she took to follow her purpose, and the values she refuses to compromise on. With honesty, warmth, and a touch of humour, Haley reflects on what resilience looks like on the hard days, how she stays grounded, and why Maclean Medical is more than just a business — it’s a legacy. Whether you're chasing your own big dream or just need a reminder that real success starts with staying true to yourself, this episode will leave you inspired, moved, and ready to back yourself. ----- Two industry experts (and guests) having a friendly chat and sharing our knowledge. We aim to raise your knowledge base and dis-spell any myths surrounding finance. tax and a range of other financial topics. This is a safe space to ask questions and hear useful info on financial matters. Read more about FOFU And, as always if you'd like to leave us a message, or suggest a topic, you can do so at our socials! ———————- DISCLAIMER- The information and material in this podcast, and supplementary and associated information available, is for general information only. It should not be taken as constituting professional advice from the podcast owners, and we recommend you seek independent suitable advice that is specific to your unique circumstances.

Working with family can be a beautiful blend of trust and shared purpose—but it can also bring unique challenges. In this episode, we unpack the realities of being in business with your spouse, siblings, parents, or kids. From defining clear roles and setting boundaries, to managing conflict and planning for the future, we explore how to keep both the business—and the family—strong. Whether you're already in a family business or considering it, this episode is packed with real talk and practical tips. ----- Two industry experts (and guests) having a friendly chat and sharing our knowledge. We aim to raise your knowledge base and dis-spell any myths surrounding finance. tax and a range of other financial topics. This is a safe space to ask questions and hear useful info on financial matters. Read more about FOFU  And, as always if you'd like to leave us a message, or suggest a topic, you can do so at our socials! ———————- DISCLAIMER- The information and material in this podcast, and supplementary and associated information available, is for general information only. It should not be taken as constituting professional advice from the podcast owners, and we recommend you seek independent suitable advice that is specific to your unique circumstances.

Your Logo Isn’t Your Brand (And Other Truth Bombs) In this episode of Financial Fofu, Trudi and Sarah team up with branding boss Jayne from Flirt Group [https://www.flirtgroup.com.au/] to call out the biggest branding blunders small biz owners make—starting with thinking a logo is enough. Spoiler: it’s not. They dig into why your brand needs more than just pretty colours, how to actually use a style guide (not just let it collect dust), and how consistency builds trust (and cash). From figuring out your real audience to making Google My Business work harder for you, this one’s packed with punchy advice, honest truths, and a few marketing myths that need burning. Got a brand? Then you’ve got homework. Let’s go. ----- Two industry experts (and guests) having a friendly chat and sharing our knowledge. We aim to raise your knowledge base and dis-spell any myths surrounding finance. tax and a range of other financial topics. This is a safe space to ask questions and hear useful info on financial matters. Read more about FOFU here [https://www.helixplan.com.au/thoughts/fear-of-f-cking-up] And, as always if you'd like to leave us a message, or suggest a topic, you can do so at our socials!

Marketing has never moved faster — and in 2025, it’s easier than ever to get it wrong. In this episode, we unpack themost common marketing missteps Aussie businesses are making right now — from ignoring local voices to wasting money on the wrong platforms. We dive intowhat actually builds trust with your audience, how to stay out of the spam folder, and when paid ads are worth the spend. Whether you're DIYing your marketing or working with a pro, this episode will help you get clearer on whatworks, what doesn’t, and how to measure your impact. ----- Two industry experts (and guests) having a friendly chat and sharing our knowledge. We aim to raise your knowledge base and dis-spell any myths surrounding finance. tax and a range of other financial topics. This is a safe space to ask questions and hear useful info on financial matters. Read more about FOFU here [https://www.helixplan.com.au/thoughts/fear-of-f-cking-up] And, as always if you'd like to leave us a message, or suggest a topic, you can do so at our socials! ———————- DISCLAIMER- The information and material in this podcast, and supplementary and associated information available, is for general information only. It should not be taken as constituting professional advice from the podcast owners, and we recommend you seek independent suitable advice that is specific to your unique circumstances.

What happens to your business if you suddenly step away—or step out for good? In this episode, we’re talking all things succession planning: what it is, why every business needs one (yes, even small ones), and how to start. From choosing the right successor to handling the emotional side of letting go, we’ll walk through the key elements of a strong plan toprotect your people, your legacy, and your livelihood. ----- Two industry experts (and guests) having a friendly chat and sharing our knowledge. We aim to raise your knowledge base and dis-spell any myths surrounding finance. tax and a range of other financial topics. This is a safe space to ask questions and hear useful info on financial matters. Read more about FOFU here [https://www.helixplan.com.au/thoughts/fear-of-f-cking-up] And, as always if you'd like to leave us a message, or suggest a topic, you can do so at our socials! ———————- DISCLAIMER- The information and material in this podcast, and supplementary and associated information available, is for general information only. It should not be taken as constituting professional advice from the podcast owners, and we recommend you seek independent suitable advice that is specific to your unique circumstances.